Heidi Froseth
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Heidi Froseth Email & Phone Number

CEO/Founder, Omnicommerce Vanguard, LLC - For brands, retailers and agencies looking for innovative, results-driven thinking and next generation development. m: 612.251.4171 e: heidi@heidifroseth.com at Path to Purchase Institute
Location: Minneapolis, Minnesota, United States 11 work roles 3 schools
2 work emails found @catapultmarketing.com 4 phones found area 203 and 612 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

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Work email h****@catapultmarketing.com
Direct phone (203) ***-****
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Current company
Role
CEO/Founder, Omnicommerce Vanguard, LLC - For brands, retailers and agencies looking for innovative, results-driven thinking and next generation development. m: 612.251.4171 e: heidi@heidifroseth.com
Location
Minneapolis, Minnesota, United States

Who is Heidi Froseth? Overview

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Quick answer

Heidi Froseth is listed as CEO/Founder, Omnicommerce Vanguard, LLC - For brands, retailers and agencies looking for innovative, results-driven thinking and next generation development. m: 612.251.4171 e: heidi@heidifroseth.com at Path to Purchase Institute, based in Minneapolis, Minnesota, United States. AeroLeads shows a work email signal at catapultmarketing.com, phone signal with area code 203, 612, and a matched LinkedIn profile for Heidi Froseth.

Heidi Froseth previously worked as CEO / Founder at Omnicommerce Vanguard, Llc - Ov and Faculty at Path To Purchase Institute. Heidi Froseth holds Marketing from University Of Minnesota.

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{first_initial}{last}@catapultmarketing.com
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Profile bio

About Heidi Froseth

▲ Award-Winning Marketing Leader ▲As a marketing executive with 25+ years of experience in New Business Development; Brand, Retail & Category Marketing; and Retail Technology. I bring a tenacity for constantly asking “the why” and creating winning strategy and innovation. I am motivated to bring relevance and evolve the industry, drive my teams’ capabilities and produce profitable results.▲ Unlocking Growth Potential ▲Curating new business is in my core DNA. I connect intensely with brand and retail experiences and tap into unlocked growth potential. My aim is to live the brand, diving deeply into understanding the business’ unique nature, challenges, opportunities and potential white space. Applying a personal alchemy of art and science, my approach creates untapped relevancy and explores fertile dig sites to reveal rich white spaces. This approach - along with my integrity, authenticity, warmth, curiosity and credibility - are how I generate business, strengthen a brand’s renewed competitive positioning and inspire teams.▲ Servant-Leader and Connector▲I am highly motivated to serve as an industry leader, build high-performing teams, and connect with people to achieve their passions. I believe if you are going to be your best, you must immerse yourself and show an unwavering commitment, desire and true empathy for your brands and colleagues.My diverse professional background and ability to recognize untapped potential in people and brands has led to:► Regularly delivering 60%+ return rates and 3.5 to 4 profitability ratios► Creating award-winning programming that generated YoY growth of 25-70% for 13 years► Catapult being named the #1 Shopper Commerce Agency year after year ► Increasing new business by 15% YoY and winning 90%+ of non-RFP business opportunities, including brands such as Johnson & Johnson, Sephora, Ulta Beauty, Georgia Pacific, and Clorox► Winning 50+ Vendor of the Year awards with high-profile clients such as Walmart, Target, Kroger and Amazon

Listed skills include Strategy, Marketing, Marketing Strategy, Shopper Marketing, and 51 others.

Current workplace

Heidi Froseth's current company

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Path to Purchase Institute
Path To Purchase Institute
CEO/Founder, Omnicommerce Vanguard, LLC - For brands, retailers and agencies looking for innovative, results-driven thinking and next generation development. m: 612.251.4171 e: heidi@heidifroseth.com
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11 roles · 28 years

Heidi Froseth work experience

A career timeline built from the work history available for this profile.

Ceo / Founder

Current
Omnicommerce Vanguard, Llc - Ov

Omnicommerce Vanguard, OV, designs well-orchestrated strategies for our clients, with relevant narratives that are personalized and memorable; shared and influenced; deliver inspiring campaigns and results. From nascent brand seeking to gain key retail acceptance across mass, grocery, value, club, drug, beauty, pet, DIY and build awareness and trial.

2019 - Present ~7 yrs 5 mos

Faculty

Current

Chicago, IL, US

Frequent speaker and mentor at P2Pi Events - Omnicommerce Futurist and Innovator

Sep 2015 - Present

Advisory Board Member

Current

Chicago, IL, US

Together with my colleagues creating the future

Aug 2019 - Present

Senior Vice President, Sales + Marketing

Winston-Salem, NC, US

New Business Development + Retail Marketing Practice Leader for Retail Marketing Solutions, powered by Aki Technologies, an Inmar Intelligence Company. Growth of over 87% in YOY revenue.Aki personalization Moments™ marketing science technology interprets complex human behavior and intent from billions of technical signals and identifies when shoppers are.

Mar 2021 - Feb 2023

Executive Vice President / General Manager – Omnicommerce Practice

Irving, Texas, US

Horizontal practice leader of Omnicommerce & Shopper Marketing for 13 offices, 850+ associates and 30+ clients. Responsible for 10 client businesses across dozens of categories and retailers. Oversees $2B+ in client shopper marketing budgets. Regularly partners and consults with Executive Management teams at Amazon, Ulta, Sephora, Target, Walmart, Kroger.

2013 - 2019 ~6 yrs

Senior Vice President - Target Team And Drug Cot Team

Westport, CT, US

Led 30+ account, creative, strategy, and category management associates. P&L responsibility for all aspects of shopper commerce engagement for 20+ clients at Target, Walgreens, CVS and Rite-Aid. Managed senior level meetings and relationships for Top to Tops, Innovation Summits and JBPs. Coached team members to ensure they were performing and achieving at.

2009 - 2013 ~4 yrs

Vice President - Target Team

Westport, CT, US

Managed $50M+ in client’s Target vendor income. Created a department that had never existed in order to generate brand-new revenue channels and capabilities for the agency. Crafted vision, developed business cases, owned business development, staffed, developed and managed Catapult Marketing’s first ever Target Team. Carved out and operationalized.

2006 - 2009 ~3 yrs

Director - Target Team & Nestle Team

Geometry Global North America

Envisioned and spearheaded industry’s first Target-specific retail shopper office, generating large new income streams for the agency. Recruited, trained and managed team of 7 senior New Business Managers. Responsible for setting and achieving multiple client, brand and shopper marketing annual plans. Managed all divisions’ top 25 customers. Key.

2004 - 2006 ~2 yrs

Senior Manager - Customer Marketing

Oakland, CA, US

Initiated and developed Clorox’s first ever shopper marketing practice. Responsible for Shopper Marketing, Brand and Consumer Liaison and Agency Management. Set and achieved multiple brand and shopper marketing objectives with Clorox’s top 14 customers: Mass, Club and Grocery. Managed over $25MM shopper marketing budgets and delivered overall ROI+ across.

2002 - 2004 ~2 yrs

National Promotions Marketing Manager

Minneapolis, Minnesota, US

Managed three shopper and consumer marketing agencies. Managed national vendor contracts and deliverables (NewsAmerica, Valassis; PromoWorks, etc.). Managed and developed employees and creative agency for quarterly platform events. Responsible for setting and achieving objectives for annual national corporate consumer events: Bake-Off® and Kids’ Bake-Off®..

2000 - 2002 ~2 yrs
3 education records

Heidi Froseth education

Marketing

University Of Minnesota

Business Finance And Marketing

University Of Buenos Aires

Communications Strategy

Washington State University
FAQ

Frequently asked questions about Heidi Froseth

Quick answers generated from the profile data available on this page.

What company does Heidi Froseth work for?

Heidi Froseth works for Path to Purchase Institute.

What is Heidi Froseth's role at Path to Purchase Institute?

Heidi Froseth is listed as CEO/Founder, Omnicommerce Vanguard, LLC - For brands, retailers and agencies looking for innovative, results-driven thinking and next generation development. m: 612.251.4171 e: heidi@heidifroseth.com at Path to Purchase Institute.

What is Heidi Froseth's email address?

AeroLeads has found 2 work email signals at @catapultmarketing.com for Heidi Froseth at Path to Purchase Institute.

What is Heidi Froseth's phone number?

AeroLeads has found 4 phone signal(s) with area code 203, 612 for Heidi Froseth at Path to Purchase Institute.

Where is Heidi Froseth based?

Heidi Froseth is based in Minneapolis, Minnesota, United States while working with Path to Purchase Institute.

What companies has Heidi Froseth worked for?

Heidi Froseth has worked for Omnicommerce Vanguard, Llc - Ov, Path To Purchase Institute, Inmar Intelligence, Epsilon, and Catapult Marketing.

How can I contact Heidi Froseth?

You can use AeroLeads to view verified contact signals for Heidi Froseth at Path to Purchase Institute, including work email, phone, and LinkedIn data when available.

What schools did Heidi Froseth attend?

Heidi Froseth holds Marketing from University Of Minnesota.

What skills is Heidi Froseth known for?

Heidi Froseth is listed with skills including Strategy, Marketing, Marketing Strategy, Shopper Marketing, Integrated Marketing, Customer Insight, Brand Development, and Brand Management.

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