Heidi Thibodeau

Heidi Thibodeau Email and Phone Number

Direct Marketing expert with a full view of how data can build and expand business. Open minded, always learning and ready to give a hand when needed. @ Wiland
Heidi Thibodeau's Location
Greater Boston, United States, United States
About Heidi Thibodeau

Marketing professional with a focus in the Media Solutions division, help media companies find new advertisers, win back old, and increase spend on existing advertisers as well as finding new subscribers for the business. Whether through the mail or digitally, have worked with start-ups as well as large established companies to help them achieve their marketing goals and build their business.Community service is a big part of my every day and I focus my volunteering to work with groups that support veterans, military families and kids as well as some local direct marketing groups. Experience working on boards as a member and in leadership roles within those boards. Coaching kids in sports from volleyball, softball and soccer is a passion as well.

Heidi Thibodeau's Current Company Details
Wiland

Wiland

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Direct Marketing expert with a full view of how data can build and expand business. Open minded, always learning and ready to give a hand when needed.
Heidi Thibodeau Work Experience Details
  • Wiland
    Senior Vice President, Client Success
    Wiland Dec 2022 - Present
    Niwot, Co, Us
    Support my team so they can grow their business and help the overall company grow year over year. Building audiences and helping place the audiences where they will do best whether it is direct mail, digital or streaming.
  • Wiland
    Senior Vice President, New Business Development
    Wiland May 2019 - Dec 2022
    Niwot, Co, Us
    Helping clients find new customers in the Solo Continuity, Subscription Box, Publishing and Media space however they market.Wiland has built the largest transactional database of its kind in the country. With over 250 million unique consumer records and more than 3,800 participating catalog/online merchants, in-store retailers, publishers, nonprofit organizations and Consumer Services, we know the transactional behaviors of virtually every adult in the U.S.This depth and breadth of data - combined with our powerful modeling techniques - has helped us produce unprecedented results for members in all industries that we serve. Wiland prospect names have performed in the top half of all outside lists in 8 out of 10 campaigns, and our success rate with customer marketing efforts is nearly 100%. Our innovative models have produced investment returns for major catalogers and online merchants in excess of 200%.
  • Wiland
    Vice President New Business Development
    Wiland May 2011 - May 2019
    Niwot, Co, Us
    Targeted Solutions for the Hospitality, Travel and Entertainment markets.Wiland has built the largest transactional database of its kind in the country. With over 250 million unique consumer records and more than 3,500 participating catalog/online merchants, in-store retailers, publishers, nonprofit organizations and Consumer Services, we know the transactional behaviors of virtually every adult in the U.S.This depth and breadth of data - combined with our powerful modeling techniques - has helped us produce unprecedented results for members in all industries that we serve. Wiland prospect names have performed in the top half of all outside lists in 8 out of 10 campaigns, and our success rate with customer marketing efforts is nearly 100%. Our innovative models have produced investment returns for major catalogers and online merchants in excess of 200%.
  • Hudson Valley Direct Marketing Association
    Board Member
    Hudson Valley Direct Marketing Association Jun 2018 - Present
    Hauppauge, New York, Us
  • Vtnh Marketing Group
    Board Member
    Vtnh Marketing Group 2013 - Jun 2018
    Headed up the Education Committee, work closely with the board and Executive Director for the annual conferences and ways to build our membership. Responsible for organizing speakers and helping with flow of sessions.
  • Vtnh Marketing Group
    Board Member
    Vtnh Marketing Group 2013 - 2015
  • Nh National Guard State Council
    President
    Nh National Guard State Council 2010 - Dec 2016
    Liason between NH State Family Program and the FRG's attached to each unit. To work towards a program that truly supports the soldiers and their family at times of war and when they are back home - so they remain ready and informed.
  • 3Rd Of The 197Th Frg
    Lead
    3Rd Of The 197Th Frg Jul 2010 - Apr 2016
    This job is in support of the families and friends of National Guard Soldiers deployed away from home. We stay in contact with the commander and deciminate information that is necessary to the families stateside. Come up with activities for the families to share their experiences and hopefully lighten the load and ease the stress while the soldier is away.
  • Infogroup
    Vice President, Sales - Brokerage
    Infogroup Jan 2009 - May 2011
    Dallas, Tx, Us
    Created mailplans, negotiated pricing for clients, brought in new business, mentored, worked with operations regarding workflow, worked with other departments as well
  • Creating Positive Change Coalition
    Board Chair
    Creating Positive Change Coalition 2005 - 2009
    Worked with state and local resources to find things for kids/teens to do instead of use drugs. Opened teen center that served 11 towns.
  • Millard Group, Inc
    Director Catalog Brokerage
    Millard Group, Inc 1994 - 2008
    Circulation planning for mailers, recommendations and help to strategize marketing plans for upcoming campaigns. Negotiated deals and made sure things occurred when they needed to.

Heidi Thibodeau Skills

Multi Channel Marketing Direct Marketing Customer Acquisition Database Marketing Direct Mail Email Marketing Sales New Business Development Lead Generation Marketing Strategy Leadership Integrated Marketing Analytics Digital Marketing Account Management Social Media Marketing Online Advertising Marketing Online Marketing Sem Strategic Partnerships E Commerce B2b Marketing Advertising Management Ppc Campaign Management Mobile Marketing Digital Media B2b Web Analytics Customer Retention Marketing Communications Relationship Marketing Customer Insight Affiliate Marketing Start Ups Crm Product Marketing Media Buying Media Planning Retail Market Research Direct Sales Market Planning Strategy Marketing Management Interactive Marketing Salesforce.com Web Marketing

Heidi Thibodeau Education Details

  • Colorado Technical University
    Colorado Technical University
    Business Management
  • Mash
    Mash
    High School

Frequently Asked Questions about Heidi Thibodeau

What company does Heidi Thibodeau work for?

Heidi Thibodeau works for Wiland

What is Heidi Thibodeau's role at the current company?

Heidi Thibodeau's current role is Direct Marketing expert with a full view of how data can build and expand business. Open minded, always learning and ready to give a hand when needed..

What is Heidi Thibodeau's email address?

Heidi Thibodeau's email address is ht****@****ect.com

What is Heidi Thibodeau's direct phone number?

Heidi Thibodeau's direct phone number is +160332*****

What schools did Heidi Thibodeau attend?

Heidi Thibodeau attended Colorado Technical University, Mash.

What skills is Heidi Thibodeau known for?

Heidi Thibodeau has skills like Multi Channel Marketing, Direct Marketing, Customer Acquisition, Database Marketing, Direct Mail, Email Marketing, Sales, New Business Development, Lead Generation, Marketing Strategy, Leadership, Integrated Marketing.

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