Heike Martin Email and Phone Number

Consult Fashion Retail Brands in the region of the ME. We do set up Retail distribution in the region of the Middle East as well as up-grade existing operations. Brands from Commercial up to affordable luxury.

Retail Development for the BYG co-operations with KENZO, MONCLER, MULBERRY, ESCADA and different multi brand concepts of the group. Contribute to the development, implementation, monitoring and review of a business strategy that maximizes the retail net profit by driving sales and controlling costs. Build motivated and high performing teams through the effective leadership and line management to retail staff. Generate new Retail Space, implement updated store systems, supervise the store projects, recruit, train, supervise and appraise staff, store management, launch report systems, POS reports and customer feedback reports, performance analyses, manage budgets, maximize profitability and set/meet sales targets, including motivating staff to do so, Monitor stock levels and purchases and ensure they stay within budget, maintain statistical and financial records, keep abreast of market trends to determine the need for improvements in the store, negotiate lease contracts, negotiate co-operation contracts with suppliers.

Expand the Middle East Distribution  GERRY WEBER: 15 additional Stores in 5 years (Revenue increase of 110%)New Retail Spaces in Jordan, Oman, Israel • Market entry research including Partner and Retail Space research • Area Management Middle East• Operational structure development for the partners• Budget Meeting• POS management and trainings• Maintain professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies• Implement national sales programs by developing field sales action plans• Monitor the development of new Stores in the region• Drive the distribution to the maximum of its potential• Establish the brands in Franchise Units as well as Department Store concessions