A consultancy business that provides short-term consultancy, interim management or board work.

Led the B2B revenue and sales team at Aller Media Denmark, sourcing adtech and implementing new client-based budgeting strategies. Successfully executed the closure of OTW A/S and reorganized Heartbeats A/S, ensuring operational efficiency and smooth transitions.

Ahead Group is a subsidiary of Aller Media with a strong presence in Sweden and Norway. As CEO Denmark I developed a strategy for launching Ahead Group in Denmark including an M&A plan going forward. Additionally, serving as Managing Director for the two independent subsidiaries, OTW A/S and Heartbeats A/S

In joined the Board to support the implementation of a turn-around strategy that I had developed prior with the board and Aller Media.

In my role as VP Nordics at Adform that provides adtech for advertisers and publisher globally, I managed the business and commercial organization across 4 local markets. Focus on driving topline growth, managing pipelines, and ensuring customer success including retail media set-ups.

Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). In Denmark including the units IUM, Reprise, Matterkind, Marvelous, Ignite, Mediaprint and the partnership with Lifted. Mediabrands provides marketing- and mediaplanning solutions for iconic danish and global brands within retail, ecommerce, consumer goods, FMCG and automobile. Offices in Copenhagen and Aarhus.

IUM is a fullservice media agency covering all channels including digital performance, research, data management and sourcing solutions. IUM is an award winning agency with a strong heritage within retail due to the Retail Buying Studies among other. Offices in Aarhus & Copenhagen and part of Mediabrands.

Special focus on the development and the growth of Mediabrands activity out of the Aarhus office cross all services. In particular focus on developing a full client service unit in IUM that included research and planing.

Xsided is app solution that allows provides gaming solution to major sport and live events using the big screens at the venue.

Agency Spring (today Zupa) is an advertising agency based on merges between Kernel, Simpatico, Recommended and Zupa including the offices in Aarhus, Copenhagen, Manchester and Ho Chi Minh.

In Denmark ebay classifieds operates bilbasen.dk , dba.dk and bilinfo.dk. Focus on commercial utilization of dba.dk and bilbasen.dk ad inventory, partnerships and data in relation to direct clients and media agencies.

COO for MEC (today Wavemaker/GroupM) in Denmark. Senior lead on major Danish and international advertisers. Providing services like strategic and tactical marketing channel planning, consumer journey and econometrics. Part of the EMEA new business development Group.

Revenue management and business development. Focus on sectors like retail and automobile.

Leading a client planning team of 5 people. Working with industries like automobile, retail and consumergoods.

Responsibility for advertising sale to the sector Travel, Leisure & Tourism

Sale and merchandise to chainstores as Salling Group, COOP, Elgiganten, etc.

Buying and execution of advertising campaigns, selection and procurement of merchandise, store inventory and POS material.

Sales representative working from showrooms in Stuttgart & Hamburg.

Supporting franchise stores as internal sales assistant and in establishing new franchise stores in Denmark, Norway, Germany & Netherlands.