* facebook.com/captraindeutschland* instagram.com/captraindeutschland* xing.com/company/captraindeutschland* kununu.com/de/captrain-deutschland* linkedin.com/company/captraindeutschland

* managing strategic partnerships* setting up campaigns on CPC, CPM or CPI basis* coordination and management of caps and budgets* analysis and monitoring of campaign targets* optimization of campaigns and its targets (CTR, CVR, margin etc.)

* handling all social media actvities (Facebook, Twitter, Instagram)* setting up social marketing campaigns for customers* optimization of campaign targets, f.e.based on CPL goal* garning content ideas and innovative campaigns* handling creation of landing pages and banner sets* creating well-converting ad texts and descriptions* testing new ad formats (e. g. Canvas)* growing user/fan bases* handling of a dozen fan pages with up to 16,000 fans * community management* also doing App Store Optimization (ASO) for own app and external partners* analyzing icon, title, description, keywords, reviews and also competitors' apps* recommending changes and updates to partners in order to raise visibility and chart positions in appstores

* managing all publisher affairs* contact person for smaller affliates but also bigger publishers (e. g. networks or agecies)* setting up new campaigns (mainly on incent CPI and CPL basis)* taking care of fraud prevention* budget and daily cap management* tracking setup and testing to make sure campaigns run smoothly in order to prevent any deviations* support for publishers* creation of monthly newsletters, including company news and recommending best campaigns

* managing affiliate relations* acquiring new publisher networks* setting up and optimizing campaigns* representing Sponsormob on fairs and events (ad:tech London, Affiliate Summit NYC etc.)* training new co-workers for the publisher team* helping PR with content for newsletters* also helped and supported PR with video planing, filming and execution for our YouTube channel

* managing affiliates and their needs* helped increasing their revenues and volumes* finding new campaigns for them* setting up campaigns from partners on our end, making sure tracking works smoothly* fraud prevention* also handling office tasks (ordering stuff, planing the move to bigger office etc.)

* worked as a cashier at Kaufland to bridge time between the return to Germany and starting a marketing job

* full-time au pair in Ashburn, Virginia* took care of two wonderful boys at the age of 1 and 4* studied American Business Practices at NOVA Community College for 3 months whilst being a full-time au pair* Total Grade: 99% (296/300 points)