Chief Financial Officer
Current
Jul 2023 - Present
AeroLeads people directory · profile
Helen Eames Email & Phone Number
Chief Financial Officer
at
ELK
1 work email found
@countryroad.com.au
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Chief Financial Officer
Location
Greater Melbourne Area, Australia, Australia
Who is Helen Eames? Overview
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Quick answer
Helen Eames is listed as Chief Financial Officer at ELK, based in Greater Melbourne Area, Australia, Australia. AeroLeads shows a work email signal at countryroad.com.au and a matched LinkedIn profile for Helen Eames.
Helen Eames previously worked as General Manager - Finance at Kennedy and Chief Financial Officer at Forever New Clothing. Helen Eames holds Bachelor Of Business (Accounting), Accounting from Swinburne University Of Technology.
Company email context
Email format at ELK
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{last}{first_initial}@countryroad.com.au
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AeroLeads found 1 current-domain work email signal for Helen Eames. Compare company email patterns before reaching out.
Profile bio
About Helen Eames
Experienced, commercially focused Chief Financial Officer (CFO) with broad exposure across diverse businesses, most recently in the retail and online sectors. Coupling strong financial management skills and strategic thinking to provide trusted advice to both Executive Leadership teams and Boards.Key Highlights & Achievements;• Acquisitions, integration and divestments. • International exposure across multiple regions; Australasia, Asia, Europe, Africa. • Cashflow optimisation strategies in distressed scenarios and ongoing management.• Liaising with financiers to obtain external funding.• Leading teams through structural change and integration.• Flexible approach resulting from exposure to varying ownership structures; listed, privately owned and private equity.• Project management and PMO leadership.Skills in core finance capabilities are coupled with management of the strategic planning function, project evaluation, and commercial analysis to play an integral role in contributing to business success. Working in tandem with merchandising, supply chain, logistics, transformation and IT to provide commercial acumen, leadership, direction and support for business growth agenda and key projects.CFO accomplishments are underpinned by the ability to both see both the big picture and understand the detail behind this, and how the two elements interact. Working in fast paced complex businesses I employ a flexible and tenacious attitude and utilise excellent problem solving skills to deliver pragmatic and practical solutions. This has been coupled with leading, recruiting & mentoring teams to provide enhanced financial support and partnerships to business.I value authentic relationships and operate with integrity and honesty in forming strong relationships across all levels of business and developing teams. Bachelor of Business (BBus), Bachelor of Arts (BA), CA.
Listed skills include Forecasting, Management, Financial Reporting, Financial Analysis, and 27 others.
Current workplace
Helen Eames's current company
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13 roles
Helen Eames work experience
A career timeline built from the work history available for this profile.
General Manager - Finance
Sep 2021 - Dec 2022
Chief Financial Officer
Forever New is a global women’s fashion brand currently operating in more than 12 countries with an aggressive expansion strategy across online, concession and wholesale channels and a move into the plus size women’s market. Privately owned with turnover in excess of $250m.Global CFO responsibilities include strategy, commercial finance, financial.
Aug 2018 - Feb 2020
General Manager Commercial Finance
The Country Road Group (CRG) has 5 distinct & complementary fashion brands trading across Australasia and South Africa – Country Road, Trenery, Witchery, Mimco & Politix, generating turnover in excess of $900m. The group is owned by the publicly listed Woolworths Holding Group in RSA.In December 2017 a new regional finance structure combining the finance.
Dec 2017 - Aug 2018
Gm Finance
In the role of GM Finance I assumed management and control of the Financial Accounting, Commercial Finance, Tax and Treasury functions for the Country Road Group.Achievements included;- Financial completion of the Politix brand acquisition and subsequent integration of the finance function.- Support of the transition to a regional CFO structure.
Jul 2014 - Dec 2017
Chief Financial Officer (Cfo)
Ts 14+ (Taking Shape)
Responsibility for managing all aspects of the finance function within TS14+, an Australian plus size retailer operating in Australia, NZ and England with in excess of 150 stores and revenues of approx $100 million.
Sep 2013 - Jun 2014
Group Financial Controller/Commercial Manager - Contract
Post the acquisition of the Witchery Group by Country Road I was approached to assist with the financial integration of the Witchery group into Country Road. The contract was then extended to manage and integrate the FY14 budget process across the group.
Nov 2012 - Aug 2013
Group Strategy & Corporate Planning Manager
Witchery Fashions Pty Ltd (Witchery & Mimco)
Strategic planning and forecasting role with focus on due diligence requirements for proposed sale of Witchery to Country Road, which ultimately completed in September 2012.
Feb 2012 - Aug 2012
Group Program Manager
Witchery Fashions Pty Ltd (Witchery & Mimco)
Management of the newly created Project Management Office, facilitating the co-ordination of project activities across all operational departments. Specific focus was on the selection and design of a new ERP system for the group.
Dec 2010 - Feb 2012
Interim Chief Financial Office (Cfo)
Witchery Fashions Pty Ltd (Witchery & Mimco)
Seconded to the role of Interim CFO following the departure of the CFO and Financial Controller. Induction of new finance team and transition of knowledge to the team. Increased focus on financial issues and improved financial controls.
Sep 2011 - Jan 2012
Gm Finance
Witchery Fashions Pty Ltd (Witchery & Mimco)
Responsibility for daily financial management of all 9 group entities located within Australia and overseas. Encompasssing financial reporting, planning & budgeting, financial analysis, treasury, payroll, loss prevention and financial systems and controls.
Sep 2006 - Dec 2010
Financial Controller
Responsibility for all aspects of financial control and full management of the finance function.
Dec 2002 - Dec 2005
Finance Manager
Ge Capital Returnable Packaging Systems
Sep 1999 - Dec 2002
2 education records
Helen Eames education
Bachelor Of Business (Accounting), Accounting
Swinburne University Of Technology
Chartered Accountant
Institute Of Chartered Accountants In Australia
FAQ
Frequently asked questions about Helen Eames
Quick answers generated from the profile data available on this page.
What company does Helen Eames work for?
Helen Eames works for ELK.
What is Helen Eames's role at ELK?
Helen Eames is listed as Chief Financial Officer at ELK.
What is Helen Eames's email address?
AeroLeads has found 1 work email signal at @countryroad.com.au for Helen Eames at ELK.
Where is Helen Eames based?
Helen Eames is based in Greater Melbourne Area, Australia, Australia while working with ELK.
What companies has Helen Eames worked for?
Helen Eames has worked for Elk, Kennedy, Forever New Clothing, Country Road Group, and Ts 14+ (Taking Shape).
How can I contact Helen Eames?
You can use AeroLeads to view verified contact signals for Helen Eames at ELK, including work email, phone, and LinkedIn data when available.
What schools did Helen Eames attend?
Helen Eames holds Bachelor Of Business (Accounting), Accounting from Swinburne University Of Technology.
What skills is Helen Eames known for?
Helen Eames is listed with skills including Forecasting, Management, Financial Reporting, Financial Analysis, Managerial Finance, Retail, Strategic Planning, and Budgets.
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