District Vice President
District Area Includes: Minnesota, North Dakota, South Dakota, Wisconsin
Promoted to direct operational frameworks driving sales, profitability, and merchandising initiatives for the company’s first 17-store mega-district across 4-state region and generating $450M+ in annual sales volume. Developed business development, customer service, marketing, and merchandising strategies that supported growth and performance improvements for multi-unit store sustainability and business health. Managed resources and implementation of best practices that maximized business lines and drove bottom-line results. • Key member of division’s Executive Committee overseeing development and execution of sales and service strategies. • Managed 4-wall functions, store-specific and authoritative merchandising plans, and visual presentations that outpace company results in sales, gross margins, and profitability.• Cultivated supplier relationships to become trusted liaison with cosmetic and national vendors and strategizing on new shop installations that elevated sales performance and increased impulse and prestige brands volume by $10M+. • Transformed company culture to one of team orientation and mentored 241 executives with 11 promoted to Vice President Store Managers and 8 Assistant Store Managers. • Served as Grant Chair for committee that raised $485K in donations for local non-profit charities and Regional Captain for annual United Way and Bag Hunger campaigns, exceeding goal for 4 consecutive years.
