Helen Lu Email and Phone Number

• Created an entertainment delivery platform for students to host board games on demand• Organized start-up funds and inventories and maintained a healthy business development structure; led a team of twelve employees• Arranged marketing campaigns to raise company awareness among international students• Launched mini-programs in WeChat to enhance digital user interface• Created weekly social media content, including store introduction, board game promotions, and membership & end of year campaigns• Developed contracts with various university student organizations and local restaurants• Managed customer service for over 3,000 active customers in two stores• Designed multiple "learning through playing" boardgames for K-12 students

• Created weekly, localized social media content for Ben & Jerry's Boston• Constructed partnerships with five community organizations and ten influencers• Hosted signature events to encourage voter participation, and Ben & Jerry's Scoop Shops Holiday Ice Cream Art & Music Festival 2022• Led as primary promoter for five giveaways, challenges, and nominations to raise social media awareness

• Sold $150,000 worth of fashion goods and branded products in two months• Managed inventories and tracked selling performance• Built online marketing accounts on social media platforms• Hosted live streams for remote customers and selected products based on market demand

• Planned Facebook & and Instagram marketing campaigns to raise company awareness• Established contracts with relevant student organizations and local restaurants• Monitored house showing schedule for tenants and landlords• Conducted frequent customer interviews to understand the needs of clients, performance, and potential impact of future product

• Sales Agent for international students needs apartment• Planned Marketing Campaign for Boston University Area• Establishing BD contract with local restaurants

• Establishing BD contract for business, restaurants, and dealer partners around LA• Constructed business proposal for customer events• Arranged six tenants event to enhance customer service and company branding• Using social media as a tool to promote business portfolio and local events• Assisting customers and domestic sales to introduce products and services• Designed property management programs to ensure tenants experience in the community

• Constructed activities under the general management department• Planned ceremonies and assistance for wedding events• Focused on customer service and food service department• Earned designation as leader of the intern team