Helen Nickson Email & Phone Number

Cheltenham, Gb

Cheltenham, England, United Kingdom

Responsible for the strategic direction and performance of the online acquisition channels.Owner of the Digital Marketing budget. Working closely with Product Owners and Finance to measure performance and ROI.Led a team of Digital Marketing Specialists to execute highly optimised digital campaigns across multiple channels, including; Search (PPC & Organic), Display, Affiliates, Social Media (Paid & Organic), Content and Email.Management of external marketing agencies, including budget ownership, objective setting and performance management. Ownership of marketing performance measurement and reports. Using GTM, GA, Tableau and Looker Studio.

Cheltenham, Gloucestershire, United Kingdom

Execute the go-to-market campaigns for the B2C Propositions.Collaborate with internal teams on products and services to drive growth, awareness, and usage.Develop cross channel marketing activity, to drive product performance in line with business targets.Own key relationships with partner organisations in order to best promote Endsleigh products and services.Work with internal and external marketing teams, ensure all plans and campaigns are delivered on time and to budget.Ensure the Endsleigh brand and tone of voice is consistent across all channels and collateral.Provide insightful campaign performance reports. Present analysis and recommendations to the Senior Leadership Team.

Swindon

A principal senior contact in the agency for the direction and management of client marketing strategies. Experience of working with client sectors including B2B, B2C; Financial Services, Not for Profit and Retail. Managing campaign executions across the UK, North America and Canada.Providing high level strategy, planning and insight to clients.Focusing on the successful growth of client accounts through the development of both new and existing marketing channels.Responsible for building strong relationships with senior client staff and making the agency a key part of the client marketing team. Working with senior agency team members to deliver successful business growth. A key stakeholder in the management of the account management team and the personal development of its team members.

Swindon

A senior client contact in the agency responsible for the management of client campaigns. Responsible for delivering results and a service which exceeds client expectations. An active role in managing the Account Management team and the development and mentoring of executives.

Swindon

Principle client contact in the agency for the day to day, mid-term management and development of client relationships. Responsible for the briefing, monitoring and progression of client campaigns within the agency.Ensuring a high standard of work is delivered to clients.

Swindon

Key client contact in the agency for the day to day management of client relationships. Responsible for progressing client campaigns within the agency.Monitoring client campaigns and proactively informing the client on progress and performance. Adhering to all agreed administrative processes.

Redditch, Hereford And Worcester, United Kingdom