Helena Buttons Email & Phone Number

Rochester, New York, United States

Strategically plan, oversee, and execute comprehensive fundraising campaigns across Vibrant Emotional Health's social media, email, and website platforms (including key events like Giving Tuesday, May Mental Health Awareness Month, Suicide Prevention Awareness Month, and more) with the aim of fostering engagement and driving donations from both new and existing supportersCultivate and maintain impactful relationships with individual and business donors, specifically in relation to peer-to-peer fundraising and content creation, demonstrating a keen ability to engage and grow partnerships across multiple channelsDevelop compelling digital content such as "Vibrant Together" newsletters, social media posts and videos (including "Vibrant Verifies" reels), solicitation emails, conversion design for web pages, and more that elicit enthusiastic support from message recipientsAnalyze and report core metrics, insights, and revenue trends for social media, email, and website and incorporate best practices to optimize fundraisingBuild out comprehensive strategies to engage different giving communities such as streamers who fundraise, Meta fundraisers, Tribute pages, and more to develop communities that make an impact together

Rochester, Ny

Worked in the intersection of Development/Fundraising, Marketing, Finance, and Event Planning to ensure a financially successful and culturally thriving non-profitCompleted Marketing and Communications tasks for The Center for Youth and Fashion Week of Rochester including but not limited to: annual report creation including data querying, press releases and media alerts, collaboration with external media, newsletter creation and distribution, email marketing using Eventbrite and Donorview, social media, billboards, thank-you cards, and other promotional content creation (Adobe Creative Cloud and Canva), website management (Wordpress and Squarespace), digital advertisement creation, implementation, and analysis (Meta Business Suite: Facebook & Instagram, LinkedIn) and event marketing (flyers, advertisements, sponsor proposals, etc.) including in-house printingIncreased CFY Instagram following by 21%, raised profile visits by 40%, and increased reach by 108%Increased FWR Instagram following by 26% and increased Facebook profile visits by 52%Assisted the Executive Director with development tasks such as grant research, writing, and submitting for up to $150,000 requests, confirmation and documentation of donations, generating daily gift reports, drafting and revising thank you letters/tax documents/invoices, and collaborating with the finance department to ensure proper record keeping in Donorview and QuickbooksOrganized and create the Board of Directors and Executive Committee's monthly minutes and agendasPlanned, coordinated and executed special events such as "Fashion Week of Rochester", "Canandaigua Couture" and "Fashion Week of Rochester: At The Market" as well as annual golf tournaments, silent auctions, luncheons, and more to fundraise and fill gaps in funding. Fashion Week of Rochester and our other special events contribute over $1.5 million annually to The Center for Youth

Rochester, Ny

Assist and lead Marketing and Communications tasks including but not limited to: social media and other promotional content creation (Adobe Creative Cloud and Canva), website management (Wordpress and Squarespace), and event marketing (flyers, advertisements, sponsor packets, etc.)Assist the Executive Director with development tasks such as confirmation and documentation of donations, generating daily gift reports, drafting and revising thank you letters/tax documents/invoices, and collaborating with the finance department to ensure proper record keeping in DonorviewOrganize and create the Board of Directors, Executive Committee, and Fund Development Committee's monthly minutes and agendasAssist in the logistics of special events such as "Fashion Week of Rochester: At The Market", "Canandaigua Couture" and "Fashion Week of Rochester" as well as annual golf tournaments, silent auctions, luncheons, and more

Oswego, Ny

Served as the student representative to the Chief of Staff and Executive Director of Strategic Planning, Kristi Eck, at meetings and events in person and onlineResearched relevant higher education and political legislation that impact the operation of a college, forming reports and briefings to communicate research effectivelyRecruited and lead a team of up to 20 students to represent SUNY Oswego to the Middle States Re-Accreditation Committee, solidifying our position as a regionally accredited universityServed on the SEFA Planning Committee to fundraise for a variety of community organizations including Co-Chair of Yards for Yeardley event and toiletries drive

Oswego, New York, United States

Acted as the executive for the food pantry, planning strategy and logistics for employment, public relations, inventory management, special events, collaborations, and fundraisers, finance management, and education and advocacy for an equity-based approach to college food insecurityLed SHOP to a 427% usage increase from the previous year, 3 times the SHOP all-time record for visits. Volunteering increased from 30 individuals to 120 in one semester. Supervised one intern and one part time staff per semester, a Marketing Intern and a Volunteer Manager, as well as over 100 student volunteers per semester to ensure the food pantry was staffed and running smoothly following all COVID-19 restrictions with guidance and supervision from the Associate Dean of Students and the SHOP Advisory board, made up of professionals from different departments on campusEnvisioned, created, updated, and maintained an inventory management application through Google Sheets and Appsheets, maintaining confidentiality while allowing volunteers access to edit inventory management of over 5000 items and user statisticsDevise a year-long schedule of bimonthly special events, weekly programs, and monthly collaborations with on and off-campus partners to spread knowledge about the pantry, increase access, and solicit both financial and in-kind donations as usage increased. This included fundraisers/drives such as "March Madness", "Greek Life Food Drive", and "SEFA Winter Clothing Drive" to fund and stock giveaways such as "Warm Up Week", and "SHOP & SWAP", which gave away a combined 3,000 items completely free to studentsPlan the communication strategy of SHOP, including developing or delegating and approving all external media interviews, social media posts and strategy, posters, and digital signage to ensure consistent messaging and brand recognition around campus

Oswego County, New York, United States

Coordinate and lead all Sexpert programs, trainings, and meetings in correspondence with the schedules of 10 Sex Education staff members to ensure knowledge of core competenciesRecruit, train, and manage new Sexperts to ensure a seamless transition between semesters

Oswego, New York, United States

Mentor diverse undergraduate and graduate students throughout their career development to include: major and career exploration, resume and cover letter development, job and graduate school searches, and searching for opportunities.Support Career Center staff through virtual events, programs and other outreach to bolster knowledge of Career ServicesAssist in technology management through Microsoft products, Optimal Resume, and Google Products to encourage relevant Career Services ideologySpearhead the creation of several informational animated videos on relevant Career Services topics to demonstrate the capabilities of a recently purchased animation software Toonly

Oswego County, New York, United States

Coordinate and lead all Sexpert programs, trainings, and meetings in correspondence with the schedules of 10 Sex Education staff members to ensure knowledge of core competenciesOriginate content for social media (Instagram) to promote the overall mission of the programRecruit, train, and manage new Sexperts to ensure a seamless transition between semesters

Oswego, New York, United States

Empower students on campus through formal presentations, outreach, and other on-campus events by educating audiences with comprehensive knowledge of sexual and reproductive health.

Rochester, New York Area

Communicate with members efficiently by enforcing all pool rules to provide a safe environmentDeliver excellent customer service that utilizes the facility and caters to the diverse population at the YMCACollaborate effectively with a team of trained and untrained staff in the event of an emergency to provide effective and appropriate care

Rochester, Ny

Develop social media content and calendars, honing skills in writing for publication, graphic design, and video creation using Adobe products and iMovieComplete entire Public Relations media release process from industry research, crafting the story and pitch, interview execution, and response to media reports generated in order to accurately and completely represent the client's visionCreate reports determining and sharing metrics in an accessible manner to ensure the completion of our collective goals

Oswego, New York, United States

Recruit new members through collaboration with the marketing lead, as well as work with the event coordinator to host recruitment events and engage as many new members as possibleEstablish a presence on campus to gain new membershipConnect with new members frequently to ensure a welcoming environment and member retention

Oswego County, New York, United States

Assist in the creation of online media content for media outreach and promotionExecute events and event planning in accordance to Oswego and National guidelines during COVID-19

Oswego, New York, United States

Edit and critique 5 weekly article submissions for optimal audience interaction and approval from NationalDevelop articles in collaboration with authors to ensure the best outcome

Bachelor'S Of Arts, Communication And Social Interaction, English, 3.65

Communication and Social Interaction Major English Major Business Administration Minor Deans List: Fall 2018-Spring 2020 President's List.

High School Diploma

Activities and Societies: Varsity Swimming and Diving, Choral Council President (2016-2018), Drama Club Public Relations (2016-2018).