Helena Jennison Email & Phone Number

London, Gb

Responsible for developing, implementing and evaluating the marketing strategy for the annual Movember campaign in the UK and year-round moments.Marketing Strategy | Brand Management | Leadership | Global Collaboration | Marketing & Media Partnerships | Brand Partnerships | ATL | PR | Digital | Social & Content Strategy | Direct | Talent Relations | Agency management | Creative Direction | Fundraising | New Business | Financial Management | Project Management

Responsible for building & managing a partnership portfolio for Movember 2016 across relevant men's lifestyle brands including Gillette, We Work, Spitfire Ale, Honest Burger and Marshall amps. Created a new global partnership strategy for the Movember Foundation, introducing new tiers & financial model resulting in a significant increase in income.

The Marketing Academy scholarship is a free but highly selective leadership programme for the best talent in the industry, designed to utilise the collective knowledge of C-Suite executives to develop the Scholars' skills and prepare them for their journey towards board level business leaders.

As part of the Corporate Fundraising team at Comic Relief, I was responsible for recruiting & managing the relationships with partners for Red Nose Day & Sport Relief, two of the biggest fundraising and media campaigns in the UK - last Red Nose Day raised over £90 million with 91% brand awareness. Specifically I managed a team of fantastic Senior Account Managers & Account Managers and together we worked closely with our partners to drive significant success for both parties, based on clearly defined objectives.We worked with some big British brands including, for Red Nose Day; PG Tips, Persil, Dove, Maltesers, Toyota, Weetabix, Rimmel, Specsavers, Barclays, Ryman & Robert Dyas, Claire's & Babybel and more recently for Sport Relief 2016 I led the successful recruitment of RBS, Better gyms and Sure.

China, Japan, India, Malaysia, New Zealand, Austrailia, South America!

I was lucky enough to enjoy a 6 month travelling stint around the world.

Responsible for delivering integrated campaigns for Red Nose Day and Sport Relief working with internal and external creative teams and stakeholders.Additionally project managed Jessie J´s head shave and related celebrity dares for Red Nose Day 2013, culminating in half a million pounds raised.

Experience managing commercial, public sector and third sector accounts for clients such as Sony Ericsson, Orange, The Department for Transport, The Department for Energy and Climate Change and Save the Children across a range of integrated, partnership marketing, retail and digital campaigns.

Brand Management, B

Diploma, Merit, Promotional Marketing

Ba (Hons) 2:1, History

Education record