Helena L.

Helena L. Email and Phone Number

Converging the intersection of media and technology. @
Helena L.'s Location
New York, New York, United States, United States
Helena L.'s Contact Details
About Helena L.

“The best preparation for good work tomorrow is to do good work today” Elbert HubbardA seasoned Broadcast Industry Professional with a multi-faceted skill set, working in Technical Sales, Marketing, and creative capacities within Video Production. I leverage my expertise and business acumen to consistently achieve outstanding results.My professional skills cover a broad range, both technical and creative. A summary of these includes:Sales, Marketing, and Business Development:- Increased sales by 165% in both new and assigned accounts, consistently exceeding targeted sales goals by 10% or more each month.- Improved gross profit margins by 15% to 40% in assigned and new accounts.- Negotiated contract terms and conditions to meet the needs of both clients and the company.- Generated new accounts by implementing effective networking and content marketing strategies.- Engaged in customer service, quoting, bidding processes, and CRM responsibilities for clients.- Expanded international vendors and clientele, securing new clients from Latin and South America.TV/Video Production:- Directed video productions both in-studio and on location.- Produced brand-integrated videos, supervised post-production, and delivered content optimized for TV and various social channels.- Managed client expectations, timelines, budgets, and logistics for travel shoots, ensuring all deadlines and video quality standards were met or exceeded.- Prepared quotes, tracked budgets, improved production techniques and equipment, collaborated with preferred vendors, agencies, and crews on projects, and organized shooting schedules for both studio and on-location productions.- Led teams of 5 to 50+ people on various productions, managing budgets ranging from $5,000 to $250,000+ across different business units.I am eager to work with an innovative company where I can grow, contribute to the company’s vision, and make a positive impact on people’s lives and communities.

Helena L.'s Current Company Details
2827 Nomad

2827 Nomad

Converging the intersection of media and technology.
Helena L. Work Experience Details
  • 2827 Nomad
    Media Production Technologist
    2827 Nomad Aug 2022 - Present
    New York City Metropolitan Area
    Pivotal role in driving the success of production projects through technical expertise, leadership abilities, and strategic management skills, essential in ensuring the efficient operation of production processes while maintaining a focus on quality, innovation, and continuous improvement. . Understanding of Media Production: Possessing in-depth knowledge of media production processes, including audio, video, and multimedia production workflows, identifying opportunities for technological innovation and optimization within the production environment. . Expertise in Technology: Advanced technical skills and expertise in various technologies relevant to media production, such as new equipment, editing software, encoding and streaming technologies, and digital asset management systems, which allow clients to leverage technology to enhance the quality, speed, and scalability of production workflows.
 . Integration of Technology Solutions: Evaluating, selecting, and implementing technology solutions that streamline and enhance media production processes, involving integrating hardware and software tools, developing custom workflows, and implementing automation solutions to improve efficiency and productivity.
 . Innovation and Advancement: Staying abreast of emerging technologies and trends in both media production and technology fields. By continually exploring new tools, techniques, and methodologies, driving innovation and advancement in production workflows, ensuring that the organization remains competitive and at the forefront of industry standards.
 . Collaboration and Communication: Collaborating closely with production teams, technology vendors, and other stakeholders to align technology solutions with production requirements and objectives. Effective communication and collaboration ensure that technology investments effectively support the needs of media production and contribute to the achievement of organizational goals.
  • Thompson Studios Nyc
    Managing Partner
    Thompson Studios Nyc Nov 2018 - Jul 2022
    New York City Metropolitan Area
    Played a crucial role in the creation of a new Media Recording Studios, highlighted by the expertise in audio facility design, project management, and collaboration with industry-leading professionals. . Project Management: Managed the entire process from planning to interior design for the state-of-the-art recording studio, overseeing all aspects of the project to ensure its success, commitment to excellence, and innovation in the field of audio engineering and design. . Collaboration with Architectural Firm: Worked closely with world-renowned architect John Storyk, awarded for his expertise in architectural acoustics design. This collaboration ensured that the recording studios were designed to meet the highest standards of audio quality and functionality.
 . Implementation of Dolby Atmos Technology: Successfully delivered one of NYC's first Dolby Atmos Spatial Audio Studios, showcasing their expertise in cutting-edge audio technology. This achievement demonstrates their ability to stay at the forefront of industry trends and deliver innovative solutions to clients.
 . Timely and Cost-Effective Execution: Completed the project on time and within budget, indicating strong project management skills and attention to detail throughout the process.
  • All Mobile Video
    Sales Engineer, Marketing Manager
    All Mobile Video Jun 2007 - Aug 2018
    New York, New York
    Experienced sales professional with a proven ability to consistently surpass sales targets and deliver exceptional customer service. Proficient in deploying diverse marketing strategies and innovative sourcing techniques to acquire and retain clients. Seeking a challenging opportunity in a dynamic organization to leverage my expertise and drive business growth.Key Strengths: • Exceeding Sales Targets: Demonstrated track record of consistently exceeding sales expectations, driving revenue growth, and achieving exceptional results.
 • Customer Acquisition and Retention: Successfully acquired new customers while maintaining strong relationships with existing ones, leading to enhanced client retention rates.
 • Marketing Strategy and Lead Generation: Implemented effective marketing tactics and creative lead generation methods to identify and capitalize on emerging market opportunities.
 • Consultative Sales Approach: Engaged customers in meaningful, consultative interactions, leveraging online tools, CRM systems, and social media to provide personalized solutions.
 • Event Coordination and Sponsorship: Orchestrated seminars and product launches in collaboration with manufacturers and sponsors, effectively showcasing products and services to attract new clients.
 • Tailored Client Services: Delivered customized solutions tailored to meet individual client needs, ensuring high satisfaction levels throughout the sales cycle.
 • Strong Negotiation Skills: Proficient negotiator with a track record of securing favorable terms and pricing from vendors, optimizing profit margins and overall sales performance.
 • Strategic Pricing and Contracting: Developed sophisticated pricing and contract structures to drive increased sales and open new avenues for business expansion.
  • 81 Series
    Business Manager
    81 Series Oct 2005 - May 2007
    Miami/Fort Lauderdale Area
    Crucial, multifaceted role in driving the success of the Professional Audio startup, from foundational work to strategic marketing and team leadership. Her efforts were instrumental in establishing the brand, expanding its product line, and engaging with customers effectively in both online and offline channels. . Foundational Work: Laid down the groundwork for the business, creating necessary documentation and establishing a solid foundation for the startup to operate effectively.
 . Strategic Marketing: Developed and executed marketing campaigns that were aligned with digital media assets, ensuring that promotional efforts were targeted and impactful in promoting product viability and accessibility.
 . Team Leadership: Led and coordinated a team of programmers, driving advancements in product development that contributed to improved online presence and e-commerce capabilities. This demonstrates effective leadership and collaboration skills.
 . Business and Marketing Leadership: Took charge of business and marketing initiatives, overseeing activities aimed at increasing customer acquisition and company growth. This involved managing the expansion of the product line and executing strategies to attract new customers.
 . Content Creation: Created documentation, content, and digital media assets to establish and enhance the startup's online presence. This likely included website content, social media posts, videos, and other materials to engage with the target audience.
 . Industry Engagement: Actively participated in industry events, networking, and representing the startup to build relationships and promote the brand. They also created advertising and promotion campaigns to increase visibility and attract potential customers.
  • Soulshine Recordings
    Marketing Director
    Soulshine Recordings Oct 2000 - Aug 2005
    Miami/Fort Lauderdale Area
    Played a crucial role in the success of the company within the music industry, by managing a team, and artists, ensuring music releases and promotional events were met, representing the company at industry conferences, fostering the careers of artists, and promoting the company’s brands. . Artist Management: They were responsible for overseeing current artists, handling their music releases, and coordinating their live appearances and touring schedules, working closely with artists to ensure their needs were met and that their careers progressed. 
 . Licensing and Press Relations: Managed the licensing of music for various purposes, such as film, television, commercials, and gaming. Additionally, handled press relations, working with media outlets to secure coverage for artists and music releases.
 . Promotional Events: Spearheaded the creation of promotional events for new artists at both local and national levels, designed to generate buzz around new artists and their music, helping to build their fan base and increase exposure.
 . Showcases and Sponsorships: Scheduled sponsored showcases for artists, providing them with opportunities to showcase their talent to industry professionals and fans. These showcases helped to attract attention from labels, managers, and other key players in the music industry.
 . Label Pre-Releases and Studio Bookings: Managed pre-releases with media outlets, ensuring that music content was distributed to the press in advance of official release dates. They also supervised recording studio bookings, ensuring that artists had access to the necessary resources for creative creation, and content support. 
 . Special Events Coordination: Created and coordinated special events during major industry conferences such as the Winter Music Conference (WMC), Audio Engineering Society (AES), and American Society of Composers, Authors, and Publishers (ASCAP), providing valuable networking opportunities.
  • Sp Telefilm
    Co-Founder, Producer
    Sp Telefilm Apr 1991 - Jun 2000
    Miami/Fort Lauderdale Area
    Entrepreneurial endeavors, sales leadership, and strategic partnerships contributed to the growth and success of a new business venture in the competitive fields of advertising, television production, and equipment sales, both domestically and internationally. . Business Ventures and Equipment Sales: Founded a business venture focusing on advertising commercials, television shows, and content production in the U.S.; also launched a broadcast equipment sales division and successfully exported equipment to South America and other Latin American countries. This diversification likely contributed to the overall success and sustainability of the business.
 . Sales Leadership and Business Acquisitions: Led sales initiatives and coordinated business acquisitions, resulting in significant growth for the company. The ability to identify and capitalize on opportunities in the market led to substantial sales figures and expansion opportunities.
 . Content Production: Produced television and commercial content for various leading production companies, networks, and advertising agencies in both Miami, Florida, and São Paulo, Brazil. This indicates proficiency in content creation and the ability to attract high-profile clients in competitive markets.
 . Partnerships and Collaborations: Co-partnered with a Miami-affiliated production company to offer a comprehensive range of production services tailored to advertising agencies. Collaborations like these enhanced the company's capabilities and market reach, allowing it to provide a broader array of services to clients.
 . Export Sales Success: Founded the broadcast equipment sales division, which achieved high gross export sales. This indicates effectiveness in identifying market demands and meeting the needs of clients not only in the U.S. but also in international markets, particularly in South America and Latin America.

Helena L. Skills

Photoshop Editing Video Production Broadcast Cinema Digital Media Film Film Production Final Cut Pro Media Production Social Media Television Video Video Editing Videography Digital Marketing Cloud Storage Cloud Applications Digital Strategy Sales Account Executives Account Management Sales Operations International Sales Multilingual Latin America Latin American Business Cloud Services It Service Management It Strategy Advertising Online Advertising Virtual Teams Streaming Media Negotiation Contract Negotiation Contract Management Client Services Client Development New Client Acquisitions Client Accounts Broadcasting Broadcast Television Live Event Producer Media Production Management Media Producer Audio Post Production

Helena L. Education Details

Frequently Asked Questions about Helena L.

What company does Helena L. work for?

Helena L. works for 2827 Nomad

What is Helena L.'s role at the current company?

Helena L.'s current role is Converging the intersection of media and technology..

What is Helena L.'s email address?

Helena L.'s email address is hl****@****ail.com

What schools did Helena L. attend?

Helena L. attended Fundação Armando Alvares Penteado.

What skills is Helena L. known for?

Helena L. has skills like Photoshop, Editing, Video Production, Broadcast, Cinema, Digital Media, Film, Film Production, Final Cut Pro, Media Production, Social Media, Television.

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