Helen Anne Travis Email and Phone Number
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Do you wish you could clone yourself? You know how important high-quality messaging is to your lead-gen and nurturing efforts. But you have soooooo many other strategic initiatives to focus on. Building the sales funnel (and the brand messaging and the web copy and the thought leadership content and the emails and the lead magnets) seems like such a time suck. You feel almost paralyzed when you think of all the sales collateral and content your company needs from you.You need a clone. Or two. Don’t worry. I’ve got your back! I help busy marketing teams develop content, copy and branding thatAttracts better leadsShortens your sales cycle Makes your life easier(Yay!)Now you can untrap yourself from your messaging to-do list. And get more time to focus on other strategic initiatives. HOW I CAN HELP YOULet’s turn your website into a lead-generating machine. You’ll get expert help with the six critical elements of demand-gen:1. Customer research: Gain valuable insights that lead to more compelling copy 2. Brand messaging: Clarify your positioning, brand story and voice3. Thought leadership: Unlock the valuable insights your team has to share 4. Content marketing: Impress your ideal customers (and Google)5. Conversion copywriting: Get people on the phone — or on your demo6. Lead magnets: Solve problems and stay top of mind I can help with the entire machine or specific components, depending on your goals. WHY MEWork with a pro who’s been in your shoes and has designed her business to fit the needs of busy marketing teams. The goal is to deliver messaging that needs minimal revisions. So you get deliverables that make you — and your stakeholders — proud. No more stress.No more bottlenecks.No more micromanaging.Just great content, copy and branding.TESTIMONIALS“Editing the work of other copywriters usually takes forever. Working with Helen Anne was a breath of fresh air. I started reading her copy and thought, 'Oh, sh*t. This is really good!' I even pinged a colleague on Slack and said, 'You have to look at this. It's great!'""Helen Anne made my life so much easier!"“Working with Helen Anne was delightful. The results were always 5 to 10x faster than trying to power through the writing process ourselves. Her deliverables were also always better than what we could have managed on our own.” “Two words to describe Helen Anne’s deliverables: Nailed. It.”Are you ready to stop stressing and start getting things done? Check out helenannetravis.com and send me a DM if you want to chat more.
Helenannetravis.Com
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Freelance Copywriter, Content Marketer And Branding StrategistHelenannetravis.Com Dec 2012 - PresentI help busy marketing teams develop content, copy and messaging that attracts better leads and shortens their sales cycle — so they have more time to focus on other strategic growth initiatives. You’ll receive compelling content and copy that strategically tells your brand story, builds trust with your ideal customer and supports your inbound strategy. Now, you can empower your sales team with the tools they need to educate customers throughout the buying cycle. My clients include big names like TripAdvisor, AdventHealth, Sony and Royal Caribbean. I also work with plenty of small but mighty teams at more boutique brands. In a past life, I was a journalist at the Pulitzer Prize-winning Tampa Bay Times. I covered breaking news in Pasco County, which Slate magazine called “Ground Zero for Florida Weird.” (Take that, Miami!)I’ve also worked in-house as a brand manager and marketing director (so I know how busy my clients are — and how important it is to find a consultant they can trust.)Learn more at HelenAnneTravis.com
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Freelance Saas CopywriterSaas Alerts May 2023 - PresentAllentown, Pa, Us* Helped SaaS Alerts generate high-quality MSP leads with high-quality content* Built a robust library of in-depth B2B content that's optimized for SEO and the brand's voice* Created more impactful campaigns to achieve lead-gen goals* Made life easier for the small marketing team -
Freelance Saas CopywriterAddigy Feb 2022 - Mar 2023Miami, Florida, Us* Helped a growing SaaS brand build up an arsenal of content, copy and messaging assets to fuel their lead-generation efforts and empower their sales team* Interviewed internal SMEs to develop thought leadership content, case studies and other sales assets* Applied conversion copywriting skills to optimize existing content and develop new strategic deliverables* Empowered sales team with a stockpile of messaging assets to engage prospects throughout the buying cycle* Developed lead magnets and nurture campaigns for key high-value customer segments* Ensured all customer touchpoints were optimized to drive conversions -
Freelance Technical CopywriterCloud City Development Mar 2021 - Mar 2023San Francisco, California, Us* Helped a busy software development firm unlock all of the powerful insights their team had to share to develop thought leadership copy to attract better leads and shorten their sales cycle* Created a consistent marketing and content strategy* Strategized, wrote and edited the company's monthly newsletter* Worked with Cloud City Development's work culture to capture their unique values and personality* Developed additional copy assets and sales collateral including sales decks, case studies and more -
Content WriterTripadvisor Jun 2013 - Aug 2020Needham, Ma, Us* Developed branded content for partners including Visit California, Ireland’s Ancient East, Visit Orlando, and more. * Engaged blog readers with informative roundups of travel trends, destination tips and city profiles. -
Contract Associate Creative Director22Squared Aug 2017 - Sep 2018Atlanta, Ga, Us* Helped launch a new unified, consistent website experience for a $4.1 billion health care organization.* Ensured the content and messaging of more than 300 digital properties across multiple states was consistent with brand’s new branding guidelines, as well as best practices for SEO and UX.* Created a consumer-centric, integrated website experience by helping migrate the copy from hundreds of sites into a single, consistent brand voice. * Ensured all hospital/facility and condition information was written from a consumer’s point of view that made readers feel understood and empowered no matter where they were in their health care journey.* Developed, managed and ruthlessly enforced new brand and messaging style guides.* Edited the work of fellow freelancers, outside agencies and internal staff. -
Freelance JournalistWorth Apr 2016 - Sep 2018New York, New York, Us* Researched and wrote the Orlando destination features for Worth's 2016, 2017 and 2018 travel editions. -
Florida Trend Next EditorFlorida Trend Magazine Jan 2016 - Sep 2018St Petersburg, Fl, Us* Led the editorial planning and execution of Florida Trend’s “Next,” an annual college-prep magazine that’s distributed to high schools throughout the state.* Developed, wrote and edited 35+ pages of career-planning, lifestyle and higher education content to help more than 225,000 students across Florida prepare for life after high school.* Worked directly with high schools, colleges and universities to find students and programs to feature.* Collaborated with the in-house team of publishers, graphic designers and marketing staff to coordinate production schedule, photoshoots, promotions and more. -
Editorial DirectorGlobal Yodel Dec 2012 - Mar 2015* Promoted from freelance writer to manager of brand communications, social media and editorial strategy.* Developed editorial content and strategies to drive traffic and engagement. Within first two months wrote articles that went viral on social media and external sites, increasing daily traffic tenfold.* Created, developed and implemented a bimonthly email campaign that increased traffic 30%.* Boosted organic visitors by more than 130%; social media visitors by more than 90%.* Developed and maintained editorial calendar and branding guidelines.* Managed the work of interns and freelance writers. -
Online Brand ManagerAvi-Spl Mar 2010 - Sep 2014Tampa, Fl, Us* Led consumers through buying process with transaction-driven, SEO-optimized content and video. * Established and led the branding identity for top technology brands including Sony, Panasonic and Canon. * Led the branding, communication and sales strategies for the most successful sales in the company’s history. * Increased blog traffic 40%, blog revenue 107% and social media fan base ten-fold. Wrote most popular posts in blog’s 10-year history.* Managed internal and external teams on new content initiatives. Hired and led creative vendors. Supervise one direct report.* Developed consistent messaging for multiple platforms including site content, email, blog, social media and public relations.* Created go-to-market communications strategies for new product launches.* Created, directed and led company’s annual co-op marketing program. -
Breaking News ReporterTampa Bay Times - Times Publishing Co Nov 2005 - Mar 2010St. Petersburg, Fl, Us* Led online and print coverage of the breaking news and city government beats. Researched, wrote, edited and proofread multiple long- and short-form stories for print and the web on a daily basis.* Drove online traffic through social networking, weaving SEO strategy into story copy, and frequent blogging.* Wrote lifestyle pieces with a flair for the unusual, from the fitness benefits of shopping to using feng shui to boost your career. Stories picked up by Orlando Sentinel, Chicago Tribune, Scripps Howard News, Bust, among others. * Main point of contact for breaking news. Worked daily with government officials, crime experts and law enforcement. -
Communications ConsultantKforce Dec 2006 - Feb 2010Tampa, Fl, Us* Created motivational internal communications campaigns for a national staffing agency with more than 2,000 employees in 60 offices and annual revenues of nearly $1 billion. * Ensured copy was brand-right and consistent with firm’s copy standards.
Helen Anne Travis Skills
Helen Anne Travis Education Details
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University Of FloridaAdvertising
Frequently Asked Questions about Helen Anne Travis
What company does Helen Anne Travis work for?
Helen Anne Travis works for Helenannetravis.com
What is Helen Anne Travis's role at the current company?
Helen Anne Travis's current role is Freelance B2B SaaS & cybersecurity copywriter. I help busy marketing teams attract more leads, shorten their sales cycle & get their time back. Former journalist. I used to cover crime in "Florida’s weirdest county” 🐊.
What is Helen Anne Travis's email address?
Helen Anne Travis's email address is he****@****ail.com
What is Helen Anne Travis's direct phone number?
Helen Anne Travis's direct phone number is (813) 884-7168 ext.*****
What schools did Helen Anne Travis attend?
Helen Anne Travis attended University Of Florida.
What are some of Helen Anne Travis's interests?
Helen Anne Travis has interest in Technology, New People, Music, Playing Guitar, Travel.
What skills is Helen Anne Travis known for?
Helen Anne Travis has skills like Blogging, Journalism, Social Media, Advertising, Copywriting, Writing, Social Media Marketing, Storytelling, Social Networking, Media Relations, Digital Media, Editorial.
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