Helen Fletcher
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Helen Fletcher Email & Phone Number

Experienced Marketing and Communications Professional | Planning & Strategy | Market Research & Analysis | Brands & Campaigns at New Zealand Customs Service
Location: Wellington, Wellington, New Zealand 7 work roles 4 schools
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Current company
Role
Experienced Marketing and Communications Professional | Planning & Strategy | Market Research & Analysis | Brands & Campaigns
Location
Wellington, Wellington, New Zealand
Company size

Who is Helen Fletcher? Overview

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Quick answer

Helen Fletcher is listed as Experienced Marketing and Communications Professional | Planning & Strategy | Market Research & Analysis | Brands & Campaigns at New Zealand Customs Service, a company with 309 employees, based in Wellington, Wellington, New Zealand. AeroLeads shows a matched LinkedIn profile for Helen Fletcher.

Helen Fletcher previously worked as Senior Stakeholder Engagement Advisor at New Zealand Customs Service and Market Development Operations at Beef + Lamb New Zealand Limited. Helen Fletcher holds Diploma, Diploma In Marketing from Open Polytechnic Of New Zealand.

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Email format at New Zealand Customs Service

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New Zealand Customs Service

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Profile bio

About Helen Fletcher

I am a hard-working Marketing Communications Professional with an eye for detail, superb organisational skills and an ability to develop processes for turning plans into action. I take pride in my work and am able to work on multiple tasks while demonstrating effective time management in order to meet important deadlines and deliver excellence. My first exposure to customer behaviours was early in my career when I was running the Mystery Shopper Customer Service Programme at BP Oil NZ. This sparked in me an enduring interest in drivers and influences of human behaviour and the role that effective and targeted communications can play in appealing to customers and stakeholders. I get a kick out of creating and promoting great customer experiences, driving success that comes from positive and impactful interactions.I work effectively both independently and within a team and have strong relationship building skills, developed through working on many collaborative projects. I thrive in environments where I can use my initiative and I am open to always learning and enjoy new challenges.

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Helen Fletcher's current company

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New Zealand Customs Service
New Zealand Customs Service
Experienced Marketing and Communications Professional | Planning & Strategy | Market Research & Analysis | Brands & Campaigns
Website
Employees
309
AeroLeads page
7 roles

Helen Fletcher work experience

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Senior Stakeholder Engagement Advisor

Current

Wellington, New Zealand

✥ Develop and deliver education and marking campaigns for the New Zealand Traveller Declaration, the new digital air and maritime declaration for travellers arriving in NZ. Lead and manage website content development (travellerdeclaration.govt.nz).✥ Support and provide advice for stakeholder engagement frameworks and processes, to engage, inform and.

Sep 2023 - Present

Market Development Operations

✥ Key part of the team in the development of the Taste Pure Nature red meat country of origin brand, including research and consultation workshops with farmers and consumers and analysis of research to develop the target consumer persona.✥ Communication lead for the Voice of the Consumer programme, reporting consumer conversation from social media.

Oct 2016 - May 2023

Marketing Manager

✥ Develop and implement strategic vision and long-term planning for key export markets.✥ Implementation of marketing strategies and activities key export markets.✥ Contractual agreements for representation in Taiwan and China managed.✥ Relationship managements of commercially co-funded joint promotion programmes.✥ Analysis of export, market and consumer.

Dec 2010 - Oct 2016

Senior Market Analyst

✥ Develop and manage the implementation of marketing operational plans in North Asia.✥ Relationship management of commercially co-funded joint promotion programmes.✥ Analysis of export, market and consumer trends for market development reports, sector analysis, trade access reports and presentations.✥ Management of marketing budgets.

Dec 2006 - Dec 2010

Market Analyst

✥ Collect, monitor and analyse information and prepare reports relating to market development outcomes.✥ Liaison with overseas offices to monitor progress of market development projects and development of promotional materials.

Aug 2004 - Dec 2006

Assistant Analyst

✥ Provision of analytical services and strategic advice to other Divisions in MNZ✥ Analysis and reporting of maritime accident, maritime operations and environmental data and trends to groups within and external to MNZ.✥ Managed risk management system ensuring business risks up to date and given appropriate management attention.

May 1998 - Feb 2004

Retail Marketing Training Advisor

Bp

✥ Managed the New Zealand customer service programme to ensure retail network had a customer service focus through analysis of programme results and provision of recommendations for performance improvement. ✥ Produced communications relating to the programme and managed the staff incentives programme.✥ Delivery of training courses related to the customer.

Nov 1992 - Feb 1998
Team & coworkers

Colleagues at New Zealand Customs Service

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4 education records

Helen Fletcher education

FAQ

Frequently asked questions about Helen Fletcher

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What company does Helen Fletcher work for?

Helen Fletcher works for New Zealand Customs Service.

What is Helen Fletcher's role at New Zealand Customs Service?

Helen Fletcher is listed as Experienced Marketing and Communications Professional | Planning & Strategy | Market Research & Analysis | Brands & Campaigns at New Zealand Customs Service.

Where is Helen Fletcher based?

Helen Fletcher is based in Wellington, Wellington, New Zealand while working with New Zealand Customs Service.

What companies has Helen Fletcher worked for?

Helen Fletcher has worked for New Zealand Customs Service, Beef + Lamb New Zealand Limited, Beef + Lamb New Zealand, Maritime New Zealand, and Bp.

Who are Helen Fletcher's colleagues at New Zealand Customs Service?

Helen Fletcher's colleagues at New Zealand Customs Service include Grant Rewi, Rebecca Jonassen, Patriots Dfmc, Zoe Alderdice, and Chad Kakau.

How can I contact Helen Fletcher?

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What schools did Helen Fletcher attend?

Helen Fletcher holds Diploma, Diploma In Marketing from Open Polytechnic Of New Zealand.

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