Hélène Majewski

Hélène Majewski Email and Phone Number

Leader / Marketing Intelligence / Planning / Optimisation @ Allesoma
Hélène Majewski's Location
Greater Montreal Metropolitan Area, Canada
About Hélène Majewski

Promotes the voice of the customer in decisions and strategies / Identifies opportunities and risks / Reduces costs / Identifies the right resources and engages them towards organisational objectivesExperienced consumer and market knowledge leader. Has worked in different industries within major Canadian organizations. Worked closely with different business functions and has a solid track record in planning, marketing research, analytics and segmentation, competitive intelligence, location planning and loyalty. Transformed several teams by optimizing operations as well as deliverables and positioned marketing intelligence as a key input in business development, tactical actions and strategic decisions.

Hélène Majewski's Current Company Details
Allesoma

Allesoma

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Leader / Marketing Intelligence / Planning / Optimisation
Website:
allesoma.com
Employees:
5
Hélène Majewski Work Experience Details
  • Allesoma
    Sr Director, Global Consumer And Market Insights
    Allesoma Oct 2019 - Present
    Montréal, Québec, Canada
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  • Crow & Barker
    Director, Consumer And Market Intelligence
    Crow & Barker 2017 - Oct 2019
    Montreal, Canada Area
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  • National Bank Of Canada
    Senior Director - Marketing Research And Corporate Subscriptions
    National Bank Of Canada 2013 - 2017
    Montreal, Canada Area
    Transformed marketing research activities through a strategic and proactive approach to projects including a competitive intelligence. Reviewed the operational model to optimize efficiency and visibility of the team and obtained a strong employee engagement further to the transformation. Delivered a redesign of customer experience measures that reflects the multi-channel reality of the industry. Implemented strategic customer analysis and tools.
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  • Sobeys
    Senior Director - Marketing Research, Location Planning And Analytics
    Sobeys 2007 - 2013
    Montreal, Toronto
    Planned, supervised and communicated 1) Canadian marketing research activities 2) Quebec analytics and business location activities. Managed 16 resources in Canada and external suppliers. Transformed the role of marketing intelligence, from tactical to strategic incorporating an integrated view of the market. Rolled out a structure that ensured consistency in deliverables, exchange of best practices and a high level of service for all divisions, all based on leveraging integration of marketing research, analytics and location planning.
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  • Metro-Richelieu
    Director - Commercial Insight And Customer Care
    Metro-Richelieu 2003 - 2007
    Montreal, Canada Area
    Planned, supervised and ensured communication of commercial insight, competitive intelligence and trend analysis. Managed the Nielsen relationship and cooperation agreement. Emphasized the role of marketing intelligence in marketing and business planning. Deliverables had a significant and direct impact on sales and profitability. Led a team of 7 ressources and managed external suppliers.
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  • Bell Canada
    Associate Director - Marketing Research (Market Knowledge Center)
    Bell Canada 1999 - 2003
    Montreal, Canada Area
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  • Loto Québec
    Project Manager - Marketing Research And Product Development
    Loto Québec 1990 - 1999
    Montreal, Canada Area
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Hélène Majewski Education Details

Frequently Asked Questions about Hélène Majewski

What company does Hélène Majewski work for?

Hélène Majewski works for Allesoma

What is Hélène Majewski's role at the current company?

Hélène Majewski's current role is Leader / Marketing Intelligence / Planning / Optimisation.

What schools did Hélène Majewski attend?

Hélène Majewski attended Mcgill University, Mcgill University.

Who are Hélène Majewski's colleagues?

Hélène Majewski's colleagues are Anthony Dohm, Scott Neil, Ryan Mcarthur, Megan Vaudry, Pmp, Elliot Brenchley, Ananya Biswas, Pooja Sabeshan.

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