Helen Harper Email and Phone Number

Rebranded the company and managed collateral design, templates, illustrations, trade show graphics, product packaging, decals, labels, presentations and advertisements Collaborated with marketing team and product managers on print and digital advertisement direction, compelling content for social media and ads, promotional give-a-ways and trade show campaignsManaged all aspects of paid media in about 70 publications across numerous vertical markets, including contract negotiation and ad fulfillmentChampioned performance-based advertising decisions for marketing communications budget of over a half million dollars annuallySteadily improved the company's advertising ROI and reduced cost per click, by improving both tracking metrics and strategic ad placementWorked directly with the company's international sales team and dealers worldwide on collateral translation and customization in more than 15 languages Managed contractors for software interface design and advertising production workEdited all customer-facing materials from e-forms and checklists to blogs and press releases

Designed and produced job aids, e-forms, marketing pieces, customer-facing materials, and presentationsCreated process, policy, and training documentation to support direct marketing sales and operationsDeveloped and documented new processes to support products Researched, wrote, illustrated, and produced training documentation to support new product implementation Coordinated with and elicited feedback from internal customers and partners in development of projects Worked with vendors to develop and integrate processes, communication loops, handoffs, and e-forms as part of implementationManaged vendor handoffs and oversaw end to end processes

Created multi-page property brochures for electronic and print distributionDesigned e-broadcasts for a targeted audience of commercial brokersPrepared artwork for professional printing of brochures, direct mail pieces, and building/property signageCompletely redesigned company newsletter; did layout, editing and production of 6 newsletters per year for two industry segmentsMaintained separate databases to track landlord and tenant representationDrafted/edited executive correspondenceUpdated internal and external Websites for all property listings

Developed business-to-business sales collateral and templatesCreated branding specifications guide and stylebook for the design teamCollaborated with executive team on a series of industry-specific newsletters Acted as project manager for six-person design teamCoordinated multiple long- and short-term projects with various timelinesAnalyzed and communicated data from primary and secondary sourcesActed as primary liason between designers and research analysts

Project leader for sales campaign materials, successfully organizing teams of 5 to 10 people for projectsCreated promotional signage for internal and B2B useDesigned and executed cover art for Denver sales campaigns, and supporting posters, logos, t-shirts, invitations, slide templates, etc.Designed spec ads for sales consultants and worked directly with customers to meet advertising needs--frequently upselling ad size

Interacted with the public as a representative of the Museum Presented/taught the art of different cultures to groups and individualsMade people's eyes light up!

Taught 1st to 7th grade subject matterCreated curriculum materials for 3rd-7th grade English, literature, and American history

Art teacher for grades 1-6 Taught all subjects for 5th-6th grade classroom

Managed full-service photo lab with 14 direct reports.