Technically minded and a creative thinker. I am a dynamic, resilient and hard working individual with a passion for people, collaboration, process and growth. Currently working on major digital transformation, digital strategy and new platform & project rollouts to support business & commercial goals. Including pan European platform migrations in Sitecore and Salesforce, whilst also leading the business in the transition to GA4 and embracing AI in the digital world. With a marketing team of over 100 people throughout Europe, ensuring pan european collaboration & alignment across our various platforms and web estate (32 sites in 22 languages) is key. Before moving client site I built up extensive knowledge agency side working with many UK, European and Global brands across multiple sectors. Clients included: brother, adidas, Oxfam, Macmillan, Chester Zoo, Celebrity Cruises, Electrical Safety First, The Jockey Club and Warner Leisure Holidays. Throughout my career I have worked on all aspects of digital marketing - from tactical campaigns, small platform builds, complex ecommerce builds to large site migrations and centralising enterprise platforms for global organisations. Qualifications and trainings:* Leadership Development Programme (Dale Carnegie)* Agile Certified Scrum Master * Prince 2 Project Management * The Art of Facilitation (Zenergy)* Essential Digital Manager (Manchester Digital)* Emotional Intelligence (Learning Tree)Tools and skills:* GA / GSC / GA4 / Datastudio / Tableau* CMS - Sitecore / Umbraco / Drupal / Tridion* SEO - Deepcrawl / Searchlight Conductor / SEM Rush / Google Search Console / Lumar / Content King.* Clarity / HotJar / Usabilla / Optimise* UX / IA * CRM & email marketing - SAP / Mailchimp* Lead & demand gen * Figma, Miro, Flowmapp, Canva
Listed skills include Agile Project Management, Scrum, Ppc, Social Media, and 34 others.