Helen is the founder of Influential PR, a performance public relations agency founded in 2019 to champion the stories of sustainable, mission-driven brands. Her approach to public relations blends strategic planning and a commitment to building human connections with the right audience at the right time. At Influential PR, the team excels in weaving meaningful narratives that resonate with the intended audience.Since its inception, Influential PR has experienced rapid growth, propelled by positive word-of-mouth referrals. Helen and her dedicated team continue collaborating closely with the original clients, whose compelling stories now grace the pages of the most influential publications.Influential PR has not just carved out a distinct niche but also garnered a stellar reputation as the premier boutique sustainability agency. Journalists and publications have come to rely on our pitches, a clear indication of the trust we have built. They are confident that we exclusively partner with the most impactful companies, a trust that has elevated our clients' coverage beyond traditional news, generating genuine social and emotional impact.