Helen Rogers

Helen Rogers Email and Phone Number

Global Data & Analytics Leader ANALYTICS | PEOPLE MANAGEMENT|CONSULTING|INNOVATION @ Catalina USA
Helen Rogers's Location
Anaheim, California, United States, United States
Helen Rogers's Contact Details

Helen Rogers personal email

n/a

Helen Rogers phone numbers

About Helen Rogers

Go-to-market and industry analytics leader with strong mindset to create value for clients and enhance customer relation. Extensive management experience with technical background. My experience as an entrepreneur helps me to be able to multi-task and function as a start-up as neededSpecialties: B2C, B2B, Strategic consulting, Retail Industry, Consumer Electronics, Email Marketing, Direct Marketing, Media industry, New business development

Helen Rogers's Current Company Details
Catalina USA

Catalina Usa

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Global Data & Analytics Leader ANALYTICS | PEOPLE MANAGEMENT|CONSULTING|INNOVATION
Helen Rogers Work Experience Details
  • Catalina Usa
    Executive Director-Retail Analytics
    Catalina Usa Jun 2021 - Present
    St. Petersburg, Florida, Us
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  • Catalina Usa
    Senior Director - Retail Gtm Analytics And Production
    Catalina Usa Sep 2019 - Jun 2021
    St. Petersburg, Florida, Us
    Lead effort in creating standard insights and automation with IT and development team to enable sales initiatives and marketing strategy for retailersCollaborate with IT and business holders to build cross-functional dashboards to meet business needsWork with development team to create insight catalog reports to enable standardization and maximize business usages of such reporting by conducting business consultingParticipate and lead effort in building BI/Microstrategy dashboard reportingAssist in Marketing Mix input variable creation and interpretation of the results
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  • Concentrix
    Senior Analytics Consultant
    Concentrix Sep 2016 - Sep 2019
    Build Predictive Models for various marketing initiativesProvides Insights for strategic decision making from clientsCollaborate with IT to diagnose issues and help with QAWeekly/Monthly/Quarterly Business Reviews with ClientsManage Client expectations and deliverables
  • Catalina Marketing
    Director, Analytical Consulting Of Brand Marketing
    Catalina Marketing Nov 2010 - Aug 2016
    St. Petersburg, Florida, Us
    Provide Insightful Analytical Results and Recommendations to major CPG brands to reach their goals of acquisition, retention, and maximization.Facilitate and implement data modeling targeting for campaign execution. Collaborate with sales division to optimize campaigns based on targeting, offers, and past results.Provide key indicators including penetration, volumetric trends, and ROI to clients.
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  • Virtual Marketing
    Owner And Ceo
    Virtual Marketing May 2009 - Oct 2010
    Operated business in China to outsource website marketing services for US clients
  • The Press Enterprise
    Marketing Information Director
    The Press Enterprise Jun 2006 - Mar 2009
    Riverside, Ca, Us
    Manage marketing research and analytics; budgeting and vendor management; pricing strategy; competition analysis; ethnicity focused marketing; consumer segmenttion; B2B and B2C marketing;Print and online media analysis; interactive trend analysis.
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  • Smith & Noble
    Marketing Analyst Consultant
    Smith & Noble 2005 - 2006
    Predict response rates of catalog marketing
  • Epson
    Email Marketing/Ecommerce Assistant Manager
    Epson 2004 - 2005
    Email campaign analysis; customer segmentation and profiling; ROI analysis; CRM (Epiphany);
  • The Orange County Register
    Marketing Analyst
    The Orange County Register 2000 - 2002
    Santa Ana, California, Us
    subscriber analysis; direct mail predictive models; market analysis; sales presentations
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Helen Rogers Education Details

  • University Of California, Irvine - The Paul Merage School Of Business
    University Of California, Irvine - The Paul Merage School Of Business
    Marketing
  • University Of California, Irvine - The Paul Merage School Of Business
    University Of California, Irvine - The Paul Merage School Of Business
    General
  • Beijing University Of Technology
    Beijing University Of Technology
    Artificial Intelligence
  • East China Normal University
    East China Normal University
    Statistics

Frequently Asked Questions about Helen Rogers

What company does Helen Rogers work for?

Helen Rogers works for Catalina Usa

What is Helen Rogers's role at the current company?

Helen Rogers's current role is Global Data & Analytics Leader ANALYTICS | PEOPLE MANAGEMENT|CONSULTING|INNOVATION.

What is Helen Rogers's email address?

Helen Rogers's email address is he****@****ing.com

What is Helen Rogers's direct phone number?

Helen Rogers's direct phone number is (877) 210*****

What schools did Helen Rogers attend?

Helen Rogers attended University Of California, Irvine - The Paul Merage School Of Business, University Of California, Irvine - The Paul Merage School Of Business, Beijing University Of Technology, East China Normal University.

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