Helen Kang is an experienced event and content strategist with proven track record of successful events and projects in versatile industries, such as retail, technology, consumer goods, hospitality, restaurants, digital media, commercial architecture and lighting, aerospace, defense, aviation and more. Working with market leaders and top clients, her extensive knowledge and in-depth analysis on industry trends has driven growth strategies, campaigns and delivery for profitable large-scale tradeshows and conferences. Her strong global leadership and project management skills with both domestic and international teams have led to maximum success on launching and developing branded events into new regions, such as Latin America, Asia, Europe and the Middle East. Her commercially-viable events have resulted in 70% growth in event attendance with over 45% increase in event revenue across the vast portfolio of events under her management.• The vision and ability to integrate conversations across sectors, creating bold, relevant, and exciting content.• A proactive and customer-focused events professional with excellent research and analytical skills to understand industry trends, and develop commercially-viable experiences. • Strong global leadership and team management skills with third-party vendors and direct reports.• Proven track record of launching and executing successful new events in versatile industries, and innovating established brands.• Effective communication and collaboration with cross-functional teams to ensure maximum commercial success in projects with extreme deadlines.
Listed skills include Market Research, Management, Project Management, Leadership, and 20 others.
