Helen Macisaac

Helen Macisaac Email and Phone Number

Chief Operating Officer at HipSilver LLC | Strategy | Marketing | Corporate Development Executive (Retired) @ HipSilver LLC
new york, new york, united states
Helen Macisaac's Location
Washington DC-Baltimore Area, United States
Helen Macisaac's Contact Details

Helen Macisaac work email

Helen Macisaac personal email

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About Helen Macisaac

Helen is a marketing and strategy executive who has worked abroad over half her career, acquiring deep experience building premium brands in US and international markets. Partnering with senior management, she conceives and executes strategies to accelerate profitable growth by leading cross-cultural teams and collaborating across functions to achieve clear goals. Helen has pioneered new geographic markets, channels and partnerships, devising innovative solutions to drive sustainable brand growth. After 13 years based in Paris and working in global, pan-European and French marketing, corporate development and business development roles for French- and US-owned multinational companies, Helen now applies her broad business sector experience to supporting social enterprise growth. Specialties: - Combination of global growth strategy expertise, operating P&L experience & financial fluency- Brand marketing & communications strategy and execution- Seasoned negotiator: acquisition – partnership – franchise – strategic alliance- Market analysis and brand / business valuation- Corporate and Business Development: growth roadmap / M&A strategy & execution- Multi-channel brand developer : e-tail, retail, wholesale- B2C | B2B | Hybrid- For-profit and not-for-profit Social Enterprises & NGO'sCompanies and brands I have helped build: - Consumer: AARP, Annick Goutal, Champion, Chantal Thomass, COACH, DIM, Hanes, HipSilver LLC, L2 Inc., Petit Bateau, Playtex, Sara Lee Corporation, Wonderbra- Social Enterprise: AARP, HipSilver, The Global Good Fund, Ecotemis, Physz.com

Helen Macisaac's Current Company Details
HipSilver LLC

Hipsilver Llc

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Chief Operating Officer at HipSilver LLC | Strategy | Marketing | Corporate Development Executive (Retired)
new york, new york, united states
Website:
hipsilver.com
Employees:
3
Helen Macisaac Work Experience Details
  • Hipsilver Llc
    Chief Operating Officer
    Hipsilver Llc Jul 2019 - Present
    Nyc And Dc
    HipSilver is a social enterprise offering relevant content and shopping curated by and for active, engaged Silvers on a robust digital platform. What's a Silver? Anyone in their third act of life. Silver - not a hair color, an attitude! Create and implement corporate strategy with Founder. Leverage Fortune 100 experience to implement best practices and efficiencies. Oversee marketing, finance and operations for top- and bottom-line growth. Lead seed capital fundraising efforts. And have fun in a fast-paced start-up environment!
  • Aarp
    Strategy Consultant
    Aarp 2018 - Jul 2019
    Washington D.C. Metro Area
    Growth strategy research, analysis, recommendations to contribute to AARP Services Inc. 3-year Growth Strategy. Includes modeling of new business opportunities that align with AARP brand, mission and financial targets.
  • The Global Good Fund
    Chief Marketing Officer
    The Global Good Fund 2016 - 2017
    Washington D.C. Metro Area
    The Global Good Fund is a non-profit organization founded by and for social entrepreneurs in 2012. We selectively invest in the human capital of emerging social entrepreneurs to accelerate their leadership development, enabling them to scale faster. Our proven development methods bring together executive mentors, leadership development coaches, proprietary assessment tools, expert and targeted financial resources to generate The Global Good Fund Fellowship, a structured 15-month leadership development program. We believe that growing leaders is the most effective strategy for solving complex social problems and generating exponential impact. Helped launch new Diana Spencer Fellowship that supports social entrepreneurs who are creating jobs for Americans Age 50+, described below in a New York Times feature article.
  • L2: Business Intelligence For Digital
    Director Business Development Europe
    L2: Business Intelligence For Digital 2012 - 2016
    Paris & New York
    L2 is a subscription-based business intelligence service that benchmarks the digital competence of brands and was acquired by Gartner Group in 2017. We provide our member brands with actionable, data-driven insights on their digital performance. The L2 Digital IQ Index has become the standard benchmark of digital performance, and is often cited in the media, equity analyst reports, and on earnings calls. Founded in 2010 by Professor Scott Galloway, L2 was acquired by Gartner Group in spring 2017.
  • Echo Kilo Consulting
    Principal
    Echo Kilo Consulting 2010 - 2016
    Paris And New York
    Advise brands on international growth strategy conception and implementation; provide surrogate enterprise strategy and marketing expertise. - Develop marketing strategy and commercial roadmap- Cultivate and secure market leaders as new clients- Develop financial plans & presentations for venture fundraising- Clients include social enterprises such as The Global Good Fund, Ecotemis, Physz.com, and early-stage innovator L2, described above.
  • Petit Bateau
    Vice President International
    Petit Bateau 2006 - 2009
    France
    Iconic French quality clothing since 1893, distributed through multiple channels around the world• Developed and implemented overall strategy to accelerate growth outside France• Led 7 operating subsidiaries & “export” team: >100 team members, 170 points of sale• Doubled total international sales growth rate to exceed €120 million• Tripled sales growth rate for ROW by revamping “export” strategy to open high-value markets• Negotiated sustainable distribution partnerships with multiple vetted franchise partners• Launched new US e-commerce site; advance e-c strategies in Europe and Asia
  • Sara Lee Corporation - $20B Consumer Multinational
    13-Years Building Organic And External Growth
    Sara Lee Corporation - $20B Consumer Multinational 1993 - 2006
    • 2003-2006 Sara Lee Playtex France subsidiary (€90M sales) Director Marketing • 2001-2003 Sara Lee Branded Apparel Europe (€1B sales) Director Business Development • 1995-2000 Sara Lee Corporate Headquarters (Chicago) Director Corporate Development• 1992-1995 Sara Lee Knit Products (Winston-Salem) Manager Marketing, Hanes & Hanes Her Way brands

Helen Macisaac Skills

Marketing Strategy Business Strategy International Marketing Corporate Development Online Advertising Brand Development New Business Development Product Management Executive Management E Commerce Strategic Thinking Strategy Market Analysis Entrepreneurship Cross Functional Team Leadership Multi Channel Marketing Digital Marketing Management Consulting Leadership Marketing Management Brand Management Digital Media Strategic Partnerships P&l Management Finance International Sales Mergers Negotiation Mergers And Acquisitions Competitive Analysis Market Research Sales Marketing Communications Financial Services Business Planning International Business Retail Digital Strategy Online Marketing Financial Analysis French Start Ups Marketing

Helen Macisaac Education Details

Frequently Asked Questions about Helen Macisaac

What company does Helen Macisaac work for?

Helen Macisaac works for Hipsilver Llc

What is Helen Macisaac's role at the current company?

Helen Macisaac's current role is Chief Operating Officer at HipSilver LLC | Strategy | Marketing | Corporate Development Executive (Retired).

What is Helen Macisaac's email address?

Helen Macisaac's email address is he****@****ilo.com

What is Helen Macisaac's direct phone number?

Helen Macisaac's direct phone number is +164652*****

What schools did Helen Macisaac attend?

Helen Macisaac attended New York University, Stern School Of Business, Columbia University In The City Of New York, Barnard College, The University Of Chicago, Sidwell Friends School, Hec, Imd Business School.

What skills is Helen Macisaac known for?

Helen Macisaac has skills like Marketing Strategy, Business Strategy, International Marketing, Corporate Development, Online Advertising, Brand Development, New Business Development, Product Management, Executive Management, E Commerce, Strategic Thinking, Strategy.

Who are Helen Macisaac's colleagues?

Helen Macisaac's colleagues are Nan Wile, Gail Bruce.

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