Helping companies across a spectrum of industries (venture capital, property technology, manufacturing, luxury goods, and coaching) with complex marketing, brand, communication and business development challenges during COVID-19. With data driven insight and by deeply understanding the unique needs and challenges of each client, I delivered tailored marketing strategies that drove sales and informed management decision-making effectively.• Digital transformation• Proposition development and branding• Digital channel development • Content strategies• Organisational optimisation

Strategy • Leadership • Lead generation • Marketing automation • Digital content • Web development • PR & Comms • Budgets & RIO • Awards • Advertising & Branding

Developing and delivering marketing strategy in the UK. A strong focus on sponsorship and events, increasing brand awareness and delivering new business generation.Events • Sponsorship • PR • Advertising • Digital • Internal & External comms • Budgets • Branding & Rebranding

Increased brand awareness, social media presence and delivered a targeted PR plan

Developed and project managed the marketing strategies for six teams in the UK and Europe (London, Manchester, Guernsey, Jersey, Geneva and Zurich). Implemented all the PR, advertising, sponsorship, digital, direct mail, print and other collateral giving consistency of strategy and message.Key responsibilities• Liaised, negotiated and briefed external agencies (PR, advertising, design, printing)• Internal and external communications: wrote and edited content for brochures, press releases, direct mail, letters/emails, invitations, newsletters and digital• Managed brand standards for the Private Bank• Managed sponsorships contracts and all design and PR elements

Managing a small team planning and implementing marketing communications internally and externally as well as giving input to business strategy. Working for a highly demanding partnership and being able to respond simultaneously to different practice groups, prioritising effectively and delivering results.

Planned, managed and executed marketing communications and business strategy including: new literature; all print advertising; new website; market analysis and competitor intelligence; press liaison; client entertainment; conference and seminar coordination; direct relationships and negotiations with agencies and suppliers.

• Successfully achieved team’s objective of £1 billion of new business for 2000. Devised and executed a winning marketing campaign, fielded responses and allocated work to Fund Managers. • Managed all print media advertising and corporate entertainment. • Wrote and produced literature and presentations. • Managed new client Access database.