Helen Selby Email & Phone Number

Edinburgh, Scotland, United Kingdom

Glasgow, United Kingdom

My role as Senior Content Consultant includes:- Liaising with clients to take, or help design, content briefs- Building content plans that clearly outline delivery schedules and other details such as keywords, word count, page goals etc.- Working on large-scale projects and setting up processes to ensure efficiency, attention to detail and consistency across writing teams- Writing, editing and proofing multi-platform content, including blog posts, optimised… Show more My role as Senior Content Consultant includes:- Liaising with clients to take, or help design, content briefs- Building content plans that clearly outline delivery schedules and other details such as keywords, word count, page goals etc.- Working on large-scale projects and setting up processes to ensure efficiency, attention to detail and consistency across writing teams- Writing, editing and proofing multi-platform content, including blog posts, optimised on-page copy, meta data, social media and print- Presenting brand workshops and copywriting training sessions to client teams- Pricing projects and monitoring time spent as they progress (project management)- Working with some clients' external SEO agencies to implement best on-page practice- Managing several client projects and multiple competing deadlines at once - Handling last-minute copy requests when needed, taking care not to overwhelm the team Show less

Edinburgh, United Kingdom

My role as Head of Editorial included:- Copywriting and editing: commercial, informational and creative copy- Collaborating with the content strategy and insights teams to generate quality editorial output- Developing and evolving departmental products- Providing creative, budgetary and feasibility input on creative campaign ideation- Implementing on-page SEO best practice- Working within budgets for departmental profitability

Edinburgh, United Kingdom

Freelance experience:- Content optimisation and consultation- Proofreading, editing and critiquing web pages, academic essays and print editorial- Writing for children: two annuals publishedHaving worked on a variety of clients since I started in digital, I can write in a multitude of styles within many subject areas. I think owning a strong brand tone of voice is crucial, and can either help develop this, or write in an existing voice. When it comes to digital… Show more Freelance experience:- Content optimisation and consultation- Proofreading, editing and critiquing web pages, academic essays and print editorial- Writing for children: two annuals publishedHaving worked on a variety of clients since I started in digital, I can write in a multitude of styles within many subject areas. I think owning a strong brand tone of voice is crucial, and can either help develop this, or write in an existing voice. When it comes to digital, user intent and experience is everything. I am a strong advocate of writing for humans and tweaking for search engines. I also understand the importance of attention to detail. All copy I write needs to be meaningful and error-free – whether it’s a small social post or a long-form article. Show less

Edinburgh, United Kingdom

My role as Content Lead involved the following:- Leading the Media Content team- Creating quality, strategy-led content for a range of high-profile clients: blog articles, web copy, PRs, creative assets, social posts, meta data and more- Building content plans- Scheduling and delegating work- Scoping new projects and managing hours spent on team- Helping clients develop and maintain a strong brand tone of voice - Auditing and optimising… Show more My role as Content Lead involved the following:- Leading the Media Content team- Creating quality, strategy-led content for a range of high-profile clients: blog articles, web copy, PRs, creative assets, social posts, meta data and more- Building content plans- Scheduling and delegating work- Scoping new projects and managing hours spent on team- Helping clients develop and maintain a strong brand tone of voice - Auditing and optimising content from an SEO and user experience perspective- Hosting internal and external training sessions Show less

Edinburgh, United Kingdom

Working with a team to research, write and edit high quality copy for meta data, blog articles, web pages, PRs and other creative assets.I was promoted to Content Lead after 10 months.

Edinburgh, United Kingdom

This was a cross-functional role involving copywriting, content management, project management, PR and account management.Responsibilities included:- Content creation for websites and branding for local companies in the UK. - Managing content for a network of sites with over 4m visitors per month. - Business development: increase in partnerships with kids' gaming websites worldwide.- Community management: growth and development of Google+, Facebook and… Show more This was a cross-functional role involving copywriting, content management, project management, PR and account management.Responsibilities included:- Content creation for websites and branding for local companies in the UK. - Managing content for a network of sites with over 4m visitors per month. - Business development: increase in partnerships with kids' gaming websites worldwide.- Community management: growth and development of Google+, Facebook and Twitter pages.- PR: publishing targets with leading British media in children’s entertainment (print and online). - Account management: hosting meetings and calls with clients to discuss marketing strategies and website content. - Client services: maintaining positive relations with clients via phone, email and meetings. Show less

Edinburgh, United Kingdom

·Managing a high influx of incoming calls and making outbound B2C calls. ·Frequent problem solving under pressure. ·Providing help and advice to customers in situations involving fraudulent transactions, identity theft and cheque fraud. ·Reassuring, calming and empathising with customers in potentially distressing situations.

Changwon, Gyeongsangnam-Do, Korea

·Taught English to Korean children of assorted abilities - aged 3 to 13.·Lesson planning, teaching, individual tutoring and producing teaching materials.·Scheduling meetings with parents in order to optimise performance of students experiencing difficulties. ·Dedication to inspiring students and pushing their abilities to the limit through the use of imaginative and innovative teaching methods.

Bachelor’S Degree, English, 2:1

I studied a range of modules spanning classic and contemporary English literature. Additional modules included 20th Century History, Old.

11 Gcses

11 GCSEs at levels A* - C