As Creative Director at Ammunition Advertising Agency, I lead and mentor our creative team, making sure we grow professionally and deliver top-notch work. I work closely with clients and senior management to develop strategies that hit business goals, guiding the team in creating amazing campaigns, social media content, websites, and branding projects.

As a Senior Art Director, I produced high-quality, pixel-perfect visuals for everything from digital campaigns and websites to social media and email campaigns. I enjoyed collaborating with copywriters, illustrators, animators, and video production teams to bring ideas to life. My presentation skills wowed clients, and my keen attention to detail ensured consistent creative quality.

As an Art Director at Firewood, I directed and collaborated with copywriters, developers, and designers to produce high-quality, pixel-perfect visual designs for digital campaigns, websites, microsites, landing pages, social media, corporate communications, presentations, video storyboards, animation, and more. I effectively articulated concepts within cross-functional teams, presenting ideas and designs to the working team and creative leadership through thoughtful storytelling.

As a Marketing and Design Associate, I managed and directed a team of developers to design and develop a unified user experience for the company’s marketing website under tight deadlines. I collaborated closely with the founders to conceptualize and execute a company rebrand, which included creating a new logo, branded swag, sales collateral, and a new website. Additionally, I supported go-to-market strategies and demand generation initiatives through retargeting ads and email nurture programs, ensuring effective and cohesive marketing efforts.

As a Creative Lead, I coordinated projects independently and collaboratively for clients, delivering high-quality graphics, mock-ups, and website designs. I provided innovative design solutions that elevated clients' brands and storytelling. Utilizing user interface principles through wire-framing, storyboarding, and prototyping, I managed multiple competing projects, staying organized and meeting strict deadlines.

+ Launched a complete brand redesign initiative, including a new modern logo, website, digital identity, and new promotional collateral+ Designed cohesive promotional materials for the organization (including pieces such as brochures, posters, and recruitment tools)+ Orchestrated a team of digital & social media members to post all graphics to various media platforms to promote AdClub meetings and events

+ Efficiently communicated artistic visions while accepting creative direction and collaborating with a team through concept, design development, and delivery+ Modernized letterheads, branding, social media graphic campaigns, recruitment materials, and other graphic promotions+ Created cohesive graphic elements all while following strict brand guidelines+ Managed photography assets on the sideline of football games and delivered assets to the media room to be used for time-sensitive social posts+ Organized planning and production of photo-shoots for players and recruits+ Contributed to a fast-paced environment and demonstrated the ability to meet deadlines

+ Collaborated with producers and directors to create graphics and animations for “The Nineties” campaign across multiple social media platforms+ Applied design-thinking and creative storytelling skills across a range of brand touch points+ Redesigned a variety of options for the “Studio Tour” brochure Designed key art examples for the “Anderson Cooper 360” program+ Presented final design projects to executives while using strong presentation and communication skills+ Practiced typography, color, and attention to detail all while maintaining awareness of materials and textures+ Participated on-location as a production assistant in a shoot for “The Nineties” social media campaign, “CNNe” video promo, and “Sanjay Gupta” interview

+ Supported the client’s visual identity and creative needs with collateral such as re-branding videos, print advertisements, photography and digital marketing+ Creative content resulted in a 50% increase in monthly profit, 500 new followers on Instagram, 200 new followers on Twitter, and an increase of 1,742 in website users

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Assist with updating and designing brochuresEngage with the marketing team on a regular basis to brainstorm ideas for new and innovative email marketing and social media campaignsAssist with data for marketing reports as well as supporting a variety of CRM (Customer Relationship Management) initiativesUpdating and cleansing data in CRMWriting and editingIndustry-related researchUpdate website content using CMS (Content Management System)Create and update presentations, data slicks and proposalsOther duties as assigned

Assist with updating and designing brochuresEngage with the marketing team on a regular basis to brainstorm ideas for new and innovative email marketing and social media campaignsAssist with data for marketing reports as well as supporting a variety of CRM (Customer Relationship Management) initiativesUpdating and cleansing data in CRMWriting and editingIndustry-related researchUpdate website content using CMS (Content Management System)Create and update presentations, data slicks and proposalsOther duties as assigned

Answering phone calls, scheduling appointments, organization