Holly Van Maanen Email & Phone Number

Melbourne, Vic, Au

Melbourne, Victoria, Australia

I am currently contracting as a Designer to Care For Kids, Australia's number #1 online platform for finding and securing childcare. Located in Hawthorn and working closely within a tight-knit marketing department I have been responsible for generating the look and feel for multiple national brand campaigns as well as the design production and roll out of BAU target promotions.

Melbourne, Victoria, Australia

I specialise in delivering polished, professional design work with a strong focus on quality and reliability. Recently, I have contracted to big brands such as Twinings Australia, Sushi Sushi and Care For Kids, an online childcare search and comparison platform. My daily responsibilities involve the development of creative concepts for seasonal campaigns, as well as the design and management of various ongoing assets, including EDMs, display ads, and social media content (both motion and static).I work closely with marketing teams to ensure any new designs align with each brand’s unique, strategic goals, while also overseeing quality control to guarantee that all work meets the highest standards before delivery.

Www.Alfiebetty.Com

Bespoke Alphabet art for the little one's wall. Hand-drawn, high quality prints, designed in Melbourne and made with love.

Melbourne, Victoria, Australia

I’ve had the privilege of collaborating closely with Twinings' Marketing team to create brand-aligned social media content that truly resonates. Over the past two years, I was brought on to revitalise Twinings' Instagram presence, refreshing the brand’s look and feel to better connect with their younger, digitally-savvy audience. I developed a new brand identity that drives engagement and encourages product trial through thoughtfully curated, targeted organic posts. Each design incorporated a seasonal colour palette, balanced typography, and multimedia elements, all working together to tell a cohesive and compelling brand story about the love of tea.

Australia

Richmond Victoria Australia

As the lead in-house Senior Graphic Designer for Grill'd Healthy Burgers, I worked closely with marketing to deliver national campaigns and manage bi-annual menu rollouts.Key Responsibilities:Team Leadership: Provided management and mentorship to junior designers, fostering growth and ensuring high-quality output across projects. Brand Consistency: Maintained the integrity of Grill'd's brand style, tone, and visual identity across all customer-facing collateral.Creative Direction: Served as the lead creative consultant for signage design, ensuring consistency and brand alignment across all 120 Grill’d locations, enhancing in-store brand experience. Design & Support: Provided ongoing design and creative support to the Marketing, Design, and Development teams, contributing to a variety of projects.Design Style Guide: Curated the Grill’d Design Style Guide, ensuring a cohesive visual language across all touch-points.Brand Presentations: Designed multiple high-impact Grill'd brand presentations for internal and external stakeholders.National Menu Rollouts: Led the design and execution of new menu rollouts, ensuring timely and accurate implementation.National Conference Collateral: Created all print materials for the Grill'd National Conference, ensuring high-quality, on-brand visuals. Online Training Graphics: Developed all illustrations and graphics for Grill'd’s latest online training platform, enhancing user experience.Stakeholder Liaison: Collaborated daily with marketing, HR, signage contractors, and printers to ensure smooth project execution and timely delivery.

34 Somerset Place, Melbourne 3000

Mid level Graphic Designer, with a focus on branding and websites for medium to small business in the corporate sector My responsibilities include: Working autonomously and within a team • Contributing and presenting finished Design presentations to clients • Engaging in client feedback and discussion on design routes and direction• Developing brand elements from scratch for an array of clients

Clapham London

Junior Graphic Designer, tasked with assisting the wider creative team with mood-boarding and concept ideation for various UK client baseKey responsibilities + Achievements Utilising Adobe skills from University into real life practice • Expanding interpersonal skills and knowledge of best design practice / studio dynamics • Development of time management skills and organisation • Assisting with Art Direction where able, but mainly mastering coffee orders for the boss!

Melbourne, Australia

During my final year studying Communication Design at RMIT University, in Melbourne Australia, I interned at Country Road, clothing company. During my time working for Country Road I focused on T-shirt Print and Graphics, lending my hand to children's wear and infant clothing. Day to day, I was able to experiment and make full use of my abilities in illustration to create appropriate, fun graphic solutions. Working for such a well known house-hold brand, Country Road prepared me for the immediacy and quick turn a-rounds that the fashion and design industry requires on a daily basis. This was a hands-on internship.

Bachelor Of Communication Design, Graphic Design

Diploma Management And Leadership, Business Administration And Management, General

Vce