Jonathan Isaac

Jonathan Isaac Email and Phone Number

Chief Marketing Officer @ Digital Asset
New York, NY, US
Jonathan Isaac's Location
New York, New York, United States, United States
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Jonathan Isaac work email

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About Jonathan Isaac

I have operated at the forefront of marketing for 20 years, unlocking transformational growth for brands including Sony, Samsung, Motorola, Coca-Cola, J&J, MetLife, Pepsi, Uber, Seamless, Adidas, Asprey, Gemini, CoinMarketCap OKCoin and many others!I am highly creative, entrepreneurially minded and commercially astute. I have held top jobs at leading brands (CoinMarketCap, Gemini, Asprey), the world's best creative agencies (Anomaly, Goodby Silverstein), growth and technology agencies (DigitasLBi, The Barbarian Group) and media giants (BBC, Lagardère).I am a natural leader, a relationship builder and a dedicated nurturer of talent. I take great pride in building diverse teams, recognizing the creative power of divergent thinking. I prioritize working with nice, smart people who want to make stuff happen fast.I am a dual British/American citizen with a truly global outlook, having lived and worked all over the world.I am a keen writer, fearless adventurer, lover of arts and culture, occasional stand-up comic, tennis nut, dog obsessed, fully qualified Breathwork practitioner!I am especially interested in visionary brands, people and organizations that work in the following areas:• Frontier technologies: Blockchain, crypto, VR, AI, AR, Fintech• Digital Arts & Culture• Inventive nutrition & food production• Alcohol alternatives• Legal, responsible cannabis and psychedelics brands• Animal welfare and the environment• New luxury concepts• Innovative health and wellness• Sustainability and the circular economy

Jonathan Isaac's Current Company Details
Digital Asset

Digital Asset

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Chief Marketing Officer
New York, NY, US
Jonathan Isaac Work Experience Details
  • Digital Asset
    Chief Marketing Officer
    Digital Asset
    New York, Ny, Us
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  • Coinmarketcap
    Chief Marketing Officer
    Coinmarketcap 2023 - Present
    Delaware, De, Us
    CMO for CoinMarketCap, the world's most loved and trusted source of crypto information and a Top 60 website globally. Our goal is to accelerate the crypto revolution by informing, educating, connecting and celebrating the global crypto community.
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  • Gemini
    Global Head Of Brand & Marketing
    Gemini 2021 - 2023
    New York, Ny, Us
    I manage the global marketing team and am responsible for all activities including:• Brand strategy, creative brand campaigns, brand partnerships and brand content for both Gemini and Nifty Gateway• "Growth" sub-teams & areas: acquisition, retention, in-app/product marketing, CRM (email, notifications), lifecycle, affiliate and business analytics.• Social, influencer and PRGemini is a leading cryptocurrency exchange, wallet, interest yield product, custodian, crypto-rewards credit card and NFT marketplace (Nifty Gateway) with a mission to 'unlock the next era of financial, creative and personal freedom'. 2021 Series A: raised $400m @ $7.1 billion valuation.
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  • Various Startups
    Fractional Cmo
    Various Startups 2020 - 2021
    I spent lockdown 2020 as a freelance CMO:1. Sorting out start-ups and scale-ups who built a product but forgot to build a brand.2. Re-energizing established brands who were stuck in a rut and hungry to unlock growth.3. Turning marketing chaos into winning marketing machines.4. Building and inspiring highly effective, cross-functional teams.Projects included:• Fintech: Brand strategy, design overhaul and growth plan for a leading global crypto exchange.• Biotech: Brand strategy, thought-leadership and creative content plan for the world's leading Gene Therapy biotech• Luxury: bold brand transformation for Private Equity CEO of Asprey, the ultimate British luxury brand.• Travel: brand creation, digital content & ongoing performance marketing for The Jordan Trail.• Finance: Brand strategy and creative asset creation for a $5 billion innovation-driven Hedge Fund
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  • Lagardere
    Global Chief Strategy Officer
    Lagardere 2016 - 2019
    Paris, Fr
    Summary: Working with CMOs of iconic global brands to transform old-fashioned sports, entertainment and celebrity partnerships into highly effective, culture-driving marketing platforms.• Built and managed a global ‘in-house agency’ of 300+ people at the heart of Lagardere’s $8 billion sports, entertainment, media, publishing & retail empire.• Ultimate strategic responsibility for clients including T-Mobile, Uber, Hisense, Adidas, HomeAway, MetLife, Citibank, BMW, Tag Heuer, Bridgestone, Borussia Dortmund and WWE.• T-Mobile: Award winning UFC partnership for T-Mobile Metro delivered highest ever ROI for a T-Mobile sponsorship.• Hisense: working as part of a client team in China, I led creative brand strategy for a highly successful $100m World Cup partnership.• Developed high-level working relationships across Lagardere’s $8 billion media, publishing & retail empire.
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  • The Barbarian Group
    Chief Strategy Officer
    The Barbarian Group 2013 - 2016
    New York, Ny, Us
    Summary: Fusing brand strategy with cutting edge technology, creativity and data to unlock brand growth.• Hired to help transform this legendary digital studio into a full-service agency Client highlights:• GE: earned the #1 brand on Instagram and YouTube with initiatives including award-winning #droneweek• Pepsi: created digital education program for global marketing leaders; launched ‘Pepsi challenge’ for the social media era.• Start-ups: developed ‘zero budget’ brand building program for digital products : Zinio, Swarm, Democracy.com• Innovation Lions Grand Prix 2013: awarded in recognition of thought leadership and innovation in digital marketing
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  • Digitas Lbi
    Global Head Of Strategy
    Digitas Lbi 2010 - 2013
    Boston, Massachusetts, Us
    (Note: LBi became DigitasLBI, now simply Digitas) Summary: Delivering digital transformation for CMOs at the world’s biggest independent marketing and technology agency.I led and inspired a 80+ team of brand strategists & data analysts across a global network of 35 offices. Client highlights:• Seamless: partnered with CEO to transform a niche B2B service into the number 1 food ordering website in the US.• J&J: grew a one-off project into Agency Of Record for 13 brands, blending creative strategy with data-driven growth.• Sony: global brand positioning and launch for Sony Xperia; 2012 WebAward ‘Best Innovation’ for Sony Xperia Studios.• Coca Cola: global eco-system for London Olympics 2012; created world’s first interactive music video with Mark Ronson.• Virgin Atlantic: won Travolution awards for Best Airline Website, Best Airline Search Strategy & Best Airline Social Media.• American’s Elect: led strategy for this headline-grabbing brand/platform to disrupt US politics; SXSW Choice Award.• Leadership: partnering with Hyper Island, I created and ran an immersive 7-day ‘Digital Masters’ for 20+ CMOs.• In 2012, LBi sold to Publicis for $540 million; voted 2012 Agency of The Year by Marketing Magazine and E-Consultancy.
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  • Anomaly
    Group Strategy Director
    Anomaly 2007 - 2010
    New York, Ny, Us
    Summary: Mastering the art and science of brand building with some of the smartest clients and co-workers in the business.I ran brand strategy for key US clients, focusing on brand transformation and digital innovation projects:• Coca-Cola: market analysis, brand strategy and go-to-market-plans for 3 brands from Venture & Emerging Brands.• Disney: global research, brand strategy and roadmap for Disney’s Magic Band, a $1 billion investment• Motorola: partnered directly with the CMO for a bold global brand repositioning and the brand’s first Super Bowl campaign• Agency-owned ventures: building the first global ‘influencer’ cosmetics brand for a YouTube star, bylaurenluke.
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  • Goodby Silverstein & Partners
    Brand Strategy Director
    Goodby Silverstein & Partners 2005 - 2007
    San Francisco, California, Us
    Summary: Re-energizing a fading brand with one of the most influential and effective marketing campaigns of the decade.• Hewlett Packard: global strategy lead for The Computer Is Personal Again campaign, helping HP regain the number one position in PC market share worldwide, beating market growth in all regions.• Awards included: Gold EFFIE; AdAge ‘Campaign of the year’; MIXX Awards: ‘Integrated Campaign Of The Year’• Additional clients included HP Enterprise, FritoLay (Cheetos) and Hyundai.
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  • Bbc
    Director, Audience Insights
    Bbc 2002 - 2005
    London, England, Gb
    Summary: Helping the BBC adapt to a fast-changing broadcast market with brand thinking, audience insight and data.• Promoted from a channel marketing role to a new ‘audience insight’ team, tasked with injecting diverse thinking, new creative approaches and brand-building techniques into a traditionally minded broadcast environment.• Greatest hits: re-thinking food programming across all channels; making ‘parenting’ a successful programming genre; brand repositioning for BBC2 and Radio 3; positioning BBC Documentaries for overseas commercial success.• Completed the ‘Established Leaders’ course at Ashridge Business School & taught brand strategy across the organization.
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  • Stewed.Com
    Founder & Cmo
    Stewed.Com 2001 - 2002
    Summary: Building a social platform for students and touring bands in the internet’s early days, backed by Jim Kerr of Simple Minds.I founded a music-driven social commerce platform with an 80s Rock God. We failed fast but it was super fun.

Jonathan Isaac Skills

Advertising Digital Strategy Creative Strategy Integrated Marketing Digital Marketing Content Strategy Strategy Creative Direction Digital Media Marketing Brand Development Brand Architecture Creative Writing Broadcast Journalism Speech Writing Online Advertising Social Media Marketing Interactive Advertising Mobile Marketing Public Speaking Interactive Marketing Creative Development Marketing Strategy Branding Brand Management Customer Insight Content Marketing B2b Marketing Brand Awareness Social Media Online Marketing Branding And Identity Copywriting Market Research Hiring Management Executive Management Culture Change Conference Speaking Data Driven Marketing B2c Marketing Performance Measurement Leadership Team Leadership Product Development Corporate Branding Media Planning Email Marketing B2c Viral Marketing Animal Communication Bbq Brunch Dog Grooming Dog Training Pet Portraits Dog Walking Halloween Costume

Jonathan Isaac Education Details

  • University Of Oxford
    University Of Oxford
    Geography/Politics
  • Hampton School
    Hampton School

Frequently Asked Questions about Jonathan Isaac

What company does Jonathan Isaac work for?

Jonathan Isaac works for Digital Asset

What is Jonathan Isaac's role at the current company?

Jonathan Isaac's current role is Chief Marketing Officer.

What is Jonathan Isaac's email address?

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What is Jonathan Isaac's direct phone number?

Jonathan Isaac's direct phone number is +164673*****

What schools did Jonathan Isaac attend?

Jonathan Isaac attended University Of Oxford, Hampton School.

What skills is Jonathan Isaac known for?

Jonathan Isaac has skills like Advertising, Digital Strategy, Creative Strategy, Integrated Marketing, Digital Marketing, Content Strategy, Strategy, Creative Direction, Digital Media, Marketing, Brand Development, Brand Architecture.

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