Hemanth O S Email & Phone Number

Chennai, Tamil Nadu, India

Chennai, Tamil Nadu, India

 Lead Generation – Strategizing, planning, keyword research and landing page optimization for SEM Campaigns in Domestic and International markets (25 countries).  Managing Display ads campaigns in Google, Facebook and LinkedIn to build brand awareness  Measuring and reporting campaign performance on a weekly and monthly basis to Apollo Leadership Team.  Budget planning and revenue projection for multi-channel digital campaigns – Monthly, Quarterly and Annual.  SEO –… Show more  Lead Generation – Strategizing, planning, keyword research and landing page optimization for SEM Campaigns in Domestic and International markets (25 countries).  Managing Display ads campaigns in Google, Facebook and LinkedIn to build brand awareness  Measuring and reporting campaign performance on a weekly and monthly basis to Apollo Leadership Team.  Budget planning and revenue projection for multi-channel digital campaigns – Monthly, Quarterly and Annual.  SEO – Strategizing on page and off page SEO.  Content development – Planning and publishing more content in the website in accordance with the audience needs.  Social Media Marketing – Strategizing and planning organic and paid campaigns to build brand awareness.  B2B Communications – Planning and executing B2B LinkedIn campaigns to build connections with Key opinion leader– Referral sources.  GMB (Local SEO) – Built GMB for clinicians to increase lead source and visibility with their specialty.  Planning, organizing, promoting and executing B2B and B2C webinars to connect with target audience with relevant communication.  Website management – Responsible for managing and optimizing the technical and non-technical aspects of the website to improve user experience.  Partnering with product manufacturers to build content and communication to market specific treatment technology.  Managing multiple agencies to execute digital campaigns across multiple channels. Show less

Chennai, Tamil Nadu, India

- Involved in end-to-end Campaign management concept to build, which involves creation of agency brief, Campaign planning, Budget planning,- Media planning, Campaign execution & Optimization and reporting.- Paid media Conversion campaigns to increase registrations for both in house and client webinars.- Handling on ground events as a part of reader engagement activities. It entails Agency coordination, multichannel promotions planning, venue partnerships, vendor… Show more - Involved in end-to-end Campaign management concept to build, which involves creation of agency brief, Campaign planning, Budget planning,- Media planning, Campaign execution & Optimization and reporting.- Paid media Conversion campaigns to increase registrations for both in house and client webinars.- Handling on ground events as a part of reader engagement activities. It entails Agency coordination, multichannel promotions planning, venue partnerships, vendor management and payments. Eg. Car free Sunday.- Planning, Initialization, and execution of 50+ reader engagement contest across multiple cities in India Geo and Topical specific.- Experience in conducting Market research for various partner brands through data interpretation & analysis to understand consumer behavior.- Experience in evaluating, negotiating, and finalizing partnerships with external brands / events that has relevance and adds value to The Hindu Group.- Cross-functional collaboration with product team, sales team, editorial team, data library, etc. for select campaign for information and opinion.- Execution of digital marketing campaigns for all brand initiatives and campaigns.- Coordinating with the creative agency for creatives in different size and formats for different platforms. Have played a major role in optimizing content based on the marketing channel and size of the marketing collateral.- Planning budgets for digital channels with respect to the campaign objectives.- Performance tracking and campaign optimization.- Handling digital marketing and influencer management part of brandsolutions projects For external brands like Unacademy, Colgate, TATA Tea, etc. Show less

Chennai Area, India

Products handled - Housing loan and property mortgage loanDigital marketing:- Lead generation Facebook Campaigns- Planning & managing local campaigns and Market mapping to maximise lead.- Cold callings and converting leads into prospects.

Chennai, Tamil Nadu, India

Worked on one of the company’s top products, ‘Zoho Creator’. Conducted a market research amongst 48 large scale industries to understand the utility of the product.

Pgcp, Digital Marketing And Communications

Pgdm, Marketing/Marketing Management, General

Electrical And Electronics Engineering