Hema Reddy Email & Phone Number

Austin, Tx, Us

Austin, Tx, Us

Crafty Counter is a consumer products goods company on a mission to make plant based eating a WUNDERFUL experience with nutritious foods that are mindful to the body and the planet, with whole food ingredients and powered by science and cutting edge technology.

Austin, Tx, Us

Podcast host for this super informative, and entertaining show bringing valuable content from food & beverage industry experts and entrepreneurs. Build the end-to-end production process , creating a smooth enjoyable experience for our guests. I work with the post production team to build a high quality edited interview, show notes, content syndication engine, social media management, and automation.

Austin, Texas, Us

Devise the marketing strategy for Giving Docs, an early stage startup with the most innovative solution to fundraising, particularly for non-profits. Finetune the brand message to fit the early offering for our b2b partners, across various channels (referral partners, value added resellers). Structure pricing plans to engage non-profits and enable them to run successful campaigns yielding long term donor engagement.Giving Docs is a comprehensive and intuitive estate planning software that makes estate planning a breeze. When people leave the majority of their estate to their inner family and distribute even a small portion of their assets to other relatives, friends and charities, their spread of wealth impacts the lives of many more. Thereby, making a strong and lasting social impact.

Armonk, New York, Ny, Us

- Collaborate with cross-brand product marketing teams to change course from product centric offerings and Go-To-Market plans to a client centric value proposition and offerings. This meant bringing a transformation into decades of inherent practices. - Deploy data driven marketing tactics (qualitative and quantitative) and deep buyer cohort analysis to generate customized client journeys that help the buyer to be successful in their roles as IT leaders in their organizations.- Prepare integrated lead-with offerings and try-and-buy offers with other IBM business units to provide a better client experience customized for the target buyers (the CIO, CTO, and the VP of IT Operations and Infrastructure)

Armonk, New York, Ny, Us

- Create end to end marketing strategy for IBM's Big Data and Analytics Infrastructure solutions, by applying product portfolio knowledge in servers and storage solutions, market segmentation, and intelligence, clients needs for strong business outcomes.- Deliver compelling point of views, strategic messaging and leadership proof points improving IBM's Power Systems and Storage solutions market position, competitive advantage and business results. - Perform routes to market planning, translate them into effective content blueprints leveraging latest digital and social tools and data driven strategies with an ultimate goal of driving marketing-create-revenue.

Armonk, New York, Ny, Us

- Creation, management and execution of global strategies and plans dedicated to building the awareness of and drive demand for Systems and Technology Group Services offerings across all audience (IBM Business Units, IBM sellers, Clients).- Led the brand creation and recognition of Services in Growth Initiatives (Cloud, Analytics, Software Defined Environment) by leveraging relationships with sales, marketing, social and communications channels.- Spearheaded the strategy, and execution of several transformation initiatives around assets enablement, Subject Matter Experts enablement, and social business transformation, paving the way for a stronger pipeline of net new opportunities.

Armonk, New York, Ny, Us

- Pioneered IBM Systems and Technology Group's Industry and University Alliances strategy to influence the bottom-line and to expand presence in all operating territories.- Created a $65M+ revenue pipeline by seeding and leveraging a matrix of strong relationships.Influenced deal closures positioning IBM solutions for near- and long-term strategic win-win outcomes.

Armonk, New York, Ny, Us

- Spearheaded a successful global (26 countries) campaign and promotions for Cell Broadband Engine (Cell BE), the processor developed by Sony, Toshiba and IBM.- Focal point for Tier-2 ISVs (Independent Software Vendors) for technology mapping, and porting of ISV apps to Cell BE.- Taught several workshops globally helping with technology evaluation, software adoption.- Drove Cell BE skills seeding in various academic institutions worldwide, developing the materials and teaching optimization and programming methodologies to research scientists worldwide.

Armonk, New York, Ny, Us

- Developed device drivers for IBM's Power Systems Linux kernel (service processors) for the IIC Bus.- Developed the network communication and security components for communication to and from the service processor

Executive Education/Mba, Institute Of Managerial Leadership

Master'S Degree, Computer Science

B.S., Computer Science