They call me a marketing unicorn (I say jack of all trades, but unicorn sounds more fun!), but what I truly am is a passionate marketing leader.I'm a born and bred Cantabrian (Ōtautahi-based, but with a heart that roams the whole of Aotearoa, especially the West Coast!), who's spent the last 15+ years diving headfirst into marketing with a focus on the ever-evolving world of digital marketing.Here's a quick rundown of my adventures:Thriving in diverse industries: From the roar of the crowd at Canterbury Rugby and the Crusaders (I launched and managed much of their digital channels from 2013 and was known as SMG - social media guru), to construction, corporate services, through to the hustle of e-commerce, retail, hospitality, start-ups and not-for-profits – I've seen it all!Laufey Creative takes flight! This is my baby – a Christchurch-based digital marketing agency where I help businesses across Aotearoa launch, grow, and absolutely thrive! It's your one-stop shop for everything including strategy development, website design, SEO, content creation, and campaign execution. My super-power skillset: Think of me as your marketing Swiss Army Knife! Through working in the smallest of marketing departments, I've done it all! Sales, account management, sponsorship leverage (and activation), event planning, communications, graphic/website design, content creation, social media training, athlete management... the list goes on!But it's not all spreadsheets and brainstorming sessions! I believe in a collaborative and engaging approach - we'll work together to understand your business goals and unleash your full potential.Fun fact: My agency's name, Laufey, is inspired by the Norse goddess who is Loki's Mum. Her name translates to leaves/foliage, and when lightning strikes the leaves and needles of a tree, it gives rise to fire - symbolising the spark of creativity and growth of my own journey and also what I aim to bring to your business.So, if you're a business owner in Aotearoa (or beyond!) who's ready to ditch the marketing struggle and embrace growth, let's chat! I'm all about building genuine connections and helping businesses soar.P.S. Life isn't all work (well, most of the time). When I'm not strategising marketing magic, you'll find me exploring the beauty of Aotearoa with my fur-babies, Loki and Billie, or dreaming up new ideas at our family bach on the West Coast.