Creative, resourceful, and skilled marketer/ journalist with four years of varied experience in Chinese language social media, ranging from university campus media operations to advertising marketing and documentary promotion. An inventive writer and journalist with a youthful and distinctive perspective on marketing and different cultures, who devise exciting new content and is committed to the delivery of engaging social media strategies.
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Project SpecialistFreshpitch Nov 2022 - Aug 2024Suzhou• Project Management: Responsible for the entire process of the "2023 Lili Mobile Documentary Competition" project, including process control, publicity planning, and on-site event execution. • Content Planning: Complete the project plan "Story·Real Image Plan" and "Youth Film Festival Project", and plan multiple activities from a creative perspective; independently plan column content and character interview manuscripts, and provide in-depth reviews and cutting-edge information of documentary industries• Conference Execution: Participate in large-scale documentary venture capital meetings, handle daily conference business, connect with international guests, content promotion, and information collation; do a good job in the pre-conference and on-site execution management, including on-site sign-in, translation, etc.
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Marketing ManagerBeijing Hugoeast Media Co., Ltd. May 2021 - Oct 2022Beijing, China• Identified potential clients and maintained client relationships. Developed new clients from galleries, bookstores to colleges and other art organizations.• Planned and executed events, like film screenings and film talks based on different topics and clients’ demands, covering from Beijing, Shanghai, Shenzhen, Hangzhou and more than 10 cities.• Developed marketing projects of two arthouse films "Little Harbour" and “Glory", including the formulation of publicity strategies in the early stage, and coordination and liaison with local movie groups nationwide, and maintenance of word-of-mouth in the late stage. These two films have the highest box office in that genre.• Developed culture and creative products according to the brand core value.Responsible for the whole process of coordinating with design and manufacturers.
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Marketing AssistantThe Next Day Agency Sep 2020 - Dec 2020London, Uk• Pitched services to targeted companies releasing Chinese documentaries and fiction films in the UK, in cinemas and online, and for film screening and exhibition events• In charge of communicating with the UK and Chinese audiences on social media. Assisted with film promotion and marketing.• Developing relationship with directors and curators. Provided Chinese language translation for press, promotional materials and customers’ reviews. -
CopywriterSuzhou Cedong Communication Company Feb 2019 - May 2019Suzhou,China• Editing daily review and liaising with colleagues, meeting project teams to consider advertising requirements•Liaised with colleagues and met with project teams to consider advertising requirements and planning and proposing of events; updated and amended campaigns according to clients' feedback.
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Video JournalistSixth Tone Sep 2018 - Dec 2018Shanghai,ChinaVideo Journalist of Sixth tone which covers issues from the perspectives of those most intimately involved to highlight the nuances and complexities of today's China.• Filmed and edited videos, including shooting a short original video on a heritage protector in Shanghai; this involved performing background research, setting up interviews, writing creative scripts.• Collected information on assigned topics to report accurate and timely news in English and published content on Facebook and WeChat.• Partnered with other journalists, translated, and edited the subtitles of video clips. -
Curator Of College Students' Reading RoomDushuhu Library Sep 2016 - Sep 2017Suzhou,ChinaResponsible for daily management, recruiting volunteers, planning and organizing events
Hening Sun Education Details
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Gpa 3.8 (4 )
Frequently Asked Questions about Hening Sun
What is Hening Sun's role at the current company?
Hening Sun's current role is Marketing Manager.
What schools did Hening Sun attend?
Hening Sun attended The University Of Sheffield, Soochow University, Duke University.
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