Henrik Berger Jørgensen

Henrik Berger Jørgensen Email and Phone Number

Modern Marketing Strategist @ fightingeverydayboredom
oslo, oslo, norway
Henrik Berger Jørgensen's Location
Oslo, Oslo, Norway, Norway
Henrik Berger Jørgensen's Contact Details

Henrik Berger Jørgensen personal email

About Henrik Berger Jørgensen

HENRIK IS A MODERN MARKETING STRATEGISTHe first pivoted to digital from a traditional agency environment more than 20 years ago and has since moved back and forth several times. He has contributed to understanding the challenges facing marketers and at the same time led the change. Henrik is a radical realist; he does not believe in either or, but in balance. Be it between customer-centric and brand-driven, communication and experience, art and science, or brand building and short-term results. In his executive leadership roles, he has challenged the mindset and implemented change, always with the goal of achieving results by creating more value for clients. He believes there is an emerging need to combine creativity and insight into a new type of overarching brand concept for both communication and experience. Specialties: Marketing Strategy, Digital Business Strategy, Concept Development, Brand & Communication Planning, Brand Architecture, Customer Experience, Media, and Marketing Research

Henrik Berger Jørgensen's Current Company Details
fightingeverydayboredom

Fightingeverydayboredom

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Modern Marketing Strategist
oslo, oslo, norway
Employees:
1
Henrik Berger Jørgensen Work Experience Details
  • Fightingeverydayboredom
    Strategy Consultant
    Fightingeverydayboredom 2015 - Present
    Oslo Area, Norway
    Working with organizations and brands that strive to be RELEVANT and EXCEPTIONAL for their CUSTOMERS to drive GROWTH. - Strategy: Brand & Concept | Digital Lens on Business | Customer Experience - Research: Qualitative | Quantitative | KPIs & Effects - Setup: Organization | Data Capture | Dashboard- Knowledge Development: Training & Coaching | Industry Trend Reports | Keynote speaker
  • Kvesst As
    Associate Partner
    Kvesst As 2022 - Present
    Oslo, Norway
    Nordic consultancy specializing in developing future strategies with the customer at the heart. Newly launched in cooperation with Halogen
  • Bi Norwegian Business School
    Guest Lecturer
    Bi Norwegian Business School 2017 - Present
    Oslo, Norway
    Lecturing on Strategic Marketing in the Digital Age in the Master of Science in Strategic Marketing Management program
  • Creuna
    Associate Partner
    Creuna 2018 - 2021
    Oslo Area, Norway
    Leading Nordic customer experience, design, and integrated agency. For project details, see KOBRA
  • Kobra
    Associate Partner
    Kobra 2015 - 2018
    Oslo Area, Norway
    Pure play customer experience boutique consultancy supporting leading Nordic companies Projects in digital business strategy, customer strategy, and customer experience. Developing business models, segmentation, value propositions, customer journey mapping, channel strategies and e-commercePartnership continued after KOBRA was acquired by Creuna.
  • Mindshare
    Partner, Head Of Client Leadership & Business Planning
    Mindshare 2008 - 2015
    Oslo Area, Norway
    Member of management tasked with company turnaround- Leadership of account directors, communication planners, digital specialists, and business analysts - Overall responsible for all clients: P&L, customer satisfaction, and account development - Lead on new business and tenders. Development of new revenue streams and deliverables - Positioning of company, curation of conferences and publication of groundbreaking industry reports
  • Groupm
    Senior Strategic Advisor
    Groupm 2005 - 2007
    Oslo Area, Norway
    GroupM, owned by WPP, is the world’s leading media investment company and Nordic market leader. Mindshare and Maxus (now part of Wavemaker) are media agency subsidiariesStrategic resource for executive management of both Mindshare and Maxus working on business development, establishing new clients, recruiting and training, and strategic planning projects
  • Norsk Rikskringkasting (Nrk)
    Head Of Marketing & Communications Department
    Norsk Rikskringkasting (Nrk) 2003 - 2004
    Oslo Area, Norway
    Norwegian Broadcasting Corporation is the government-owned public broadcaster and largest media organization in Norway (equivalent to the BBC)Transitional leadership of 60-person department covering corporate communication, in-house agency, audience research and customer service center. Member of broadcasting top management. Introduced task force approach, monitoring of effects, and program level brand research. Focus on developing promotion and brand identity of radio channels facing new competitor
  • Marchfirst  (Nasdaq-World Leader System Integrator & Internet Consulting)
    Director Brand Strategy
    Marchfirst (Nasdaq-World Leader System Integrator & Internet Consulting) 2001 - 2003
    Oslo Area, Norway
    World-leading internet and brand consultancy with 10.000 employeesChief brand strategist working in teams with specialists in design, user experience, and technology. Business lead on major accounts. Development of marchFIRST positioning and proprietary branding process
  • Synergi Rf (Now Omd, Part Of Omnicom Media Group)
    Head Of Strategy & Research
    Synergi Rf (Now Omd, Part Of Omnicom Media Group) 1997 - 2000
    Oslo Area, Norway
    Norway's largest media agency, owned by the biggest advertising agencies. Established department with three practices: strategic planning, media and consumer research, and advertising effects. Part of management team with key role in business development, as client/agency partner and in knowledge management.Initially worked as Senior Reasearch Manager
  • B2B
    Managing Director/Co-Founding Partner
    B2B 1989 - 1997
    Oslo Area, Norway
    Founded boutique consultancy within marketing and business strategy, research, and customer relationship management systemsProjects for Nordic clients, like Apple, Zurich Insurance, Scandinavian Airlines, Diners Club, and Levi's, focused on market segmentation, brand positioning, concept development, and service quality
  • Sällma
    Consultant
    Sällma 1986 - 1989
    Oslo Area, Norway
    Developed portfolio of marketing research clients. Assessment of customer service quality as a foundation for organizational development initiatives.Initially worked as Supervisor/Interviewer

Henrik Berger Jørgensen Skills

Strategy Marketing Strategy Advertising Marketing Research Marketing Communications Digital Strategy Strategic Communications Digital Marketing Marketing Brand Architecture Integrated Marketing Customer Insight Business Strategy Market Research Marketing Management Social Media Media Strategy Strategic Planning Brand Development Brand Management Market Analysis Leadership Radio Business Planning Segmentation Fmcg Entrepreneurship Consulting New Business Development Television Brand Communication Communications Planning Consumer Behavior Advertising Research Key Driver Analysis Market Planning Account Planning Team Leadership Employee Training Pitching Business Intelligence Key Account Management Concept Development Multi Channel Marketing Romi Internet Strategy Web Marketing Content Marketing Curating Public Speaking

Henrik Berger Jørgensen Education Details

Frequently Asked Questions about Henrik Berger Jørgensen

What company does Henrik Berger Jørgensen work for?

Henrik Berger Jørgensen works for Fightingeverydayboredom

What is Henrik Berger Jørgensen's role at the current company?

Henrik Berger Jørgensen's current role is Modern Marketing Strategist.

What is Henrik Berger Jørgensen's email address?

Henrik Berger Jørgensen's email address is hb****@****ail.com

What schools did Henrik Berger Jørgensen attend?

Henrik Berger Jørgensen attended Bi Norwegian Business School, School Of Mission And Theology, Stavanger, University Of Oslo (Uio), Université Paris-Sorbonne, Norwegian Intervarsity Leadership Training Center (Lbes), Mandal, Kristiansand Katedralskole.

What skills is Henrik Berger Jørgensen known for?

Henrik Berger Jørgensen has skills like Strategy, Marketing Strategy, Advertising, Marketing Research, Marketing Communications, Digital Strategy, Strategic Communications, Digital Marketing, Marketing, Brand Architecture, Integrated Marketing, Customer Insight.

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