Lisa Henriott Email and Phone Number
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With over 30 years of experience in supply chain technology, Henriott has worked with hundreds of organizations to solve their complex supply chain challenges and tell their success stories. A supply chain enthusiast, Henriott stays active with industry forums, and has been quoted in numerous supply chain publications.
Kennesaw State University - Southern Polytechnic College Of Engineering And Engi
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Entrepreneur In ResidenceKennesaw State University - Southern Polytechnic College Of Engineering And EngiPeachtree City, Ga, Us
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Sr Vice President, Product MarketingLogility Jan 2023 - PresentAtlanta, Georgia, Us -
Entrepreneur In ResidenceKennesaw State University - Southern Polytechnic College Of Engineering And Engineering Technology Jun 2022 - PresentMarietta, Ga, UsMarketing coach and advisor to early-stage companies in the KSU Entrepreneurship and Innovation Center. -
PresidentHenriott Marketing Strategies, Inc. Jan 2001 - Present* Fractional / interim marketing executive, working closely with the C-suite to determine strategy and implement a revenue-driven marketing plan for B2B technology and services firms.* Lead critical path projects like brand repositioning, product launches or entry into new markets.* Execute marketing strategy via content creation and lead generation.* Mentor executives and team members via marketing coaching.
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Marketing Lead -- AmericasViewlocity, Inc. Jul 1999 - Dec 2000* Directed annual marketing budget of $5 million for global communications and lead generation.* Aggressively rebranded Viewlocity in 14 countries while recruiting a team of 12 marketing professionals and managing outside agencies. * Drove intense analyst relations program that averaged 8 briefings/month and produced significant coverage.* Created extensive library of sales tools with over 60 product brochures, case studies, newsletters and article reprints.* Built strong lead pipeline through events, webinars, and telemarketing. -
Director, Product MarketingManugistics Jul 1998 - Jul 1999* Led cross-functional task force responsible for determining Internet product vision.* Developed NetWORKS business plan with market analysis, product priorities, and staffing.* Supported sales efforts that resulted in a 311% increase in NetWORKS license fees.* Drove external communications to reposition Manugistics, producing over 30 feature articles from a single global campaign. -
Vp Of MarketingLogility Sep 1996 - Jul 1998Atlanta, Georgia, Us* Successfully launched Logility as a spin-off from American Software, creating a new corporate image and rapidly generating considerable brand awareness.* Worked closely with C-suite, bankers and legal counsel to complete IPO in October, 1997.* Recruited a team of 12 including industry marketing, public relations, telemarketing, events, customer marketing, web development and graphics design.* Developed product positioning and pricing based on analysis of market needs, trends and competitive positioning.* Primary corporate spokesperson at industry events, and with analysts and media.
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Vp, Sales And MarketingCaps Logistics, Inc. Jul 1986 - Jun 1996Ghjkl, Sz* Directed 30-person sales and marketing team, with avg revenue growth of 45% / year for 7 years.* Managed direct sales force, exceeding revenue targets in 4 of 5 years, closing contracts ranging from $250k to $3mil. Determined sales force size, structure, training and sales automation needs.* Led all marketing activities including website, brochures, newsletters, presentations and demos.
Lisa Henriott Skills
Lisa Henriott Education Details
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University Of Georgia - Terry College Of BusinessMarketing -
Georgia State University - J. Mack Robinson College Of BusinessMarketing
Frequently Asked Questions about Lisa Henriott
What company does Lisa Henriott work for?
Lisa Henriott works for Kennesaw State University - Southern Polytechnic College Of Engineering And Engi
What is Lisa Henriott's role at the current company?
Lisa Henriott's current role is Entrepreneur in Residence.
What is Lisa Henriott's email address?
Lisa Henriott's email address is li****@****ing.com
What is Lisa Henriott's direct phone number?
Lisa Henriott's direct phone number is +177048*****
What schools did Lisa Henriott attend?
Lisa Henriott attended University Of Georgia - Terry College Of Business, Georgia State University - J. Mack Robinson College Of Business.
What are some of Lisa Henriott's interests?
Lisa Henriott has interest in Boating, Kids, Cooking, Exercise, Investing, Traveling, Outdoors, Electronics, Home Improvement, Reading.
What skills is Lisa Henriott known for?
Lisa Henriott has skills like White Papers, Brochures, Press Releases, Writing, Web Content, Corporate Positioning, Supply Chain, Newsletters, Editing, Public Relations, Case Studies, Corporate Communications.
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