Grow the business revenue and the profitability of the business.Create the strategy to face the pandemic Covid-19Driver of digital transformation in the agency.Developer and driver of the e-commerce department. Identify and develop new business opportunities in active and potential clients at the regional level.Responsible of leading the agency in Mexico to position itself within the 107 best agencies in mexico (place 24 in fact) according to the BTL magazine reports 2021.Responsible for having generated commercial alliances to extend the representation of the agency in Colombia, Spain and the USA.Measure the impact of the ROI of each project.Planning a strategy to promote the products and services of a company to the assigned country aligned with the mission of the agency.Lead, motivate and develop the team of collaborators, promote the development of new leaders, ensure building the right capabilities.Management global P&L MVP planning and developmentCarry out the general coordination of the entire Company.

Responsible for ensuring the Monster Marketing proposals were the "first and best choice" for the clients needs.Responsible for drive and grew the business revenue with top existing and potential clients.Lead a team of creative, marketing and account managers.Increase the clients relationship.Define the Marketing and commercial strategy to develop the client's briefing.Generate innovative ideas in e-commerce, digital and offline initiatives.Presentations of campaigns results.Increase the agency performance.

Driving a fast-growing strategies to help the agency to achieve their goals.Define the content strategy for client campaigns. Develop strategies to launch global products, campaigns, and brands. Involved in the creative process for the development of strategies.Developer of storytelling and creative proposal presentation.Encouraging and forming passionate teammates

Responsible for project planning and execution.Pitch development and quote proposal.Budget control.Supplier management.Customer RelationshipLead Management - monitoring practices to close dealsKey Account Management

Personally chosen to coordinate the Mexico Pavilion in the WORLD ECONOMIC FORUM 2014 as a person on site in Mexico handling the PROMEXICO, Presidency, Country Brand and SHCP key accounts, culminating in Davos Switzerland.• Coordinating details for the Mexico pavilion construction• Coordinating details for the president events such as: press conferences and bilateral meetings, structural reform plan, investment announcements, etc.• Development logistics for events inside the Pavilion such as presidential dinner, welcome cocktail, Dinner, etc. • Development the Mexico Pavilion logistic for transportation, hostesses, security, office services requirements, event Schedule, kitchen, Pavilion control house, scenario changes, president and cabinet meetings, lighting production, branding, furniture decoration, catering, etc.• Coordinate and monitor event timelines and ensure deadlines are met• Coordinate events logistics, including registration and attendee tracking, presentation and materials support.• Presidential production needs such as: podium, backdrop, office, etc• Press needs

Responsible for ensuring the success of the lighting production for the show in conjunction with the official Red Bull team.Led a production team of 30 peopleSuppliers control and coordinationCoordinating details and needs of the Red Bull international team.

Development and implementation of strategies to obtain expected capacity, increase the average betting check and obtain new clients.Development of sponsorship programs; creation, production, development and implementation of events at the Hipódromo y Granja las Américas;Development of logistics for coordination of all areas of the Hippodrome in events;Budget development and control;Supplier management;Media Coordinator.