Henry Cedeno

Henry Cedeno Email and Phone Number

Experienced marketing professional with a track record of successfully overseeing projects from ideation to launch @ Online Impact 360
Henry Cedeno's Location
Miami, Florida, United States, United States
About Henry Cedeno

I'm the outcome of taking analytics, creativity, and marketing skills and putting them in one package.I founded a digital marketing agency that helps businesses leverage the power of internet searches, online traffic and consumer behavior to increase revenue and customer base, by applying my extensive experience in marketing.I’ve spent a decade as a music & entertainment industry marketing executive. Bringing projects closer to consumers, using my expertise in the intersection of digital, traditional and multi-platform marketing strategies. An enthusiastic analytical/creative hybrid I look for interesting opportunities to connect with an audience, immersing them in a narrative that captures the spirit of a brand. While still in their infancy, I leveraged social & digital media properties to compound the reach of music artist and releases, through audience outreach campaigns. Involving consumers to become advocates of artist helping us reach multiple top 10 Billboard charting albums. Worked with top tier artist such as Pitbull, Rick Ross, Trina, Plies, P. Diddy, Lil Wayne, Flo-Rida, T. Pain, Juicy J.So yes I’ve learned a lot about marketing and I’ve taken all that experience and my love for digital marketing, SEO, and applied it to businesses to supercharge their visibility and traffic online.Highlights:- Awarded several RIAA-certified Platinum & Gold plaques for successful marketing campaigns - Deep industry experience in global digital, live & recorded music and multi-media industries, including licensing- Unique ability to be able to float in and out of different circles, cultivating and maintaining business relationships across a diverse mix of individuals- Experience in film and television production- Large network of entertainment industry relationships - Deep knowledge of online marketing- Search engine optimization specialist- Web design fluent- Social Media Marketing- Digital Advertising

Henry Cedeno's Current Company Details
Online Impact 360

Online Impact 360

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Experienced marketing professional with a track record of successfully overseeing projects from ideation to launch
Henry Cedeno Work Experience Details
  • Online Impact 360
    Founder | Search Engine Optimization Expert, Digital Marketer, Dominate Online
    Online Impact 360 Apr 2016 - Present
    Miami, Fl, Us
    We help your website get found. period. Online Impact 360 is an online marketing agency where we help businesses & brands improve their online visibility, gain more traffic online, and ultimately get more customers. We do this by focusing on the 4 main areas that create an overall strong digital marketing strategy. • Website Design • Online Traffic & Visibility • Paid Traffic • Sales Funnels 1st-page results on Google receive 80% of all the clicks for that search. Can customers find you?If Your Not Visible Your Invisible.
  • House Of Fashion
    Co-Founder
    House Of Fashion Mar 2022 - Present
    Miami, Florida, Us
    House of Fashion is a physical + digital fashion brand & PFP collection with utility in physical & digital through phygital drops, AR & VR digital wearables, redeemable fashion items, virtual experiences, real-world & metaverse fashion shows & community involvement.
  • Shok Entertainment
    President & Founder
    Shok Entertainment Oct 2008 - Present
    SHOK Entertainment is a multifaceted entertainment marketing, IP development & packaging and media consulting company. In an ever-changing digital media environment, SHOK Entertainment helps companies & brands keep pace with and take advantage of sweeping social trends to truly connect with customers. Our expertise in media development, social media marketing, digital strategy, branding, and entertainment marketing allow us to connect directly with today's consumers in locations that matter most to them. As a full-service entertainment marketing firm, we design and execute campaigns leveraging the power of pop culture, creating deep and meaningful connections with consumer's actual interests in mind. We also strive to discover and incubate original and distinct IP through self-financing and private equity financing for the development, producing & packaging of multi-media projects. We focus on placement, monetization, and the mediation between creative talent and financiers/distributors of television & film projects.Our rich marketing history combined with our knowledge of media properties, financing, and a vast network of professional relationships allows us to nurture and grow exciting original IP, fused with the expertise to successfully bring projects to market.
  • M3 Studios
    Marketing / Producer
    M3 Studios Dec 2011 - Apr 2016
    Miami, Florida, Us
    •Implemented marketing campaigns to grow awareness & bookings of the production facility across multiple client bases•Marketing programs Included B2B trade-show partnerships, advertising on industry databases and film industry resources, community outreach initiatives, social media influencer content and print media coverage•Through my extensive entertainment industry relationships, personally introduced the facility to industry clients that have made M3 their exclusive production home when shooting in Miami•Introduced notable clients such as international superstars Pitbull and Flo-Rida, Rick Ross, Trina, spanish duo Alexis Y Fido and a slew of independent rising musical talents to the facility•Overhauled facilities local listings through 3rd party providers, ensuring clients could find us across the web on various portals•As in-house producer for M3 Studios own original productions, worked along executive producers in conceptualizing shows that could be produced internally, •Worked with casting agencies to secure talent, produced the day to day operations of various shoots, •Creation & packaging of presentation decks and marketing collateral of original studio programming available for distributionM3 Studios known as the largest independently owned film/television production studio in South Florida offers something unlike any other competitors with 7 Sound Stages, a unique four corner CYC Wall and over 122,000 sq. ft. of state-of-the-art studios that include full-service production staff, equipment, editing suites, office/conference rooms as well as a full-service limo company on-site.
  • First Class Alliance
    Vp, Artist And Label Services
    First Class Alliance Aug 2011 - Feb 2013
    Boca Raton, Fl, Us
    Responsible for leading the Artist and Labels Services division within the agency. Designing & overseeing execution of strategic marketing plans for music artist and recording companies. Managing operations of artist and label services department, adjusting services to fit the needs of music industry clients, cultivating and maintaining relationships with major label executives, expanding direct access network to top tier artist, and exploring new entertainment marketing/partnership opportunities were core missions on a day to day basis.•Met with prospective clients to discuss business opportunities, understand current positioning and future goals •Evaluate clients current marketing approach and campaign expenditures, making adjustments to better align market trends with potential return on investment based on project forecasting•Consult with clients on agency designed marketing strategies to fuel growth, meet objectives and surpass goals •Managed, trained, and reinforced company ethos for artist & label services staff•Directed agency's suite of services to align with market trends and shifts in the marketing mix of entertainment products •Signed on new clients while ensuring current clients needs were met, communicated with clients on campaign progress and timeline•Develop & strengthen relationships with industry personnel, companies, venues, magazines, artist, producers, and relevant partners •Explored partnership opportunities for clients and agency, enhancing awareness and campaign objectivesFirst Class Alliance (FCA), a strategic digital and entertainment marketing agency specializing in interactive marketing, publicity, design, product placement and brand partnerships for companies and music artists worldwide.
  • Slip N Slide Records
    A&R & Senior Product Manager
    Slip N Slide Records Aug 2007 - Jul 2012
    Miami Beach, Florida, Us
    As project manager for superstar recording artist's: Rick Ross, Trina, Plies, and Jagged Edge, oversaw & coordinated all aspects of artists career & project as it passed through company departments including; Publicity, New Media, Video Production, Promotions, Grassroots Marketing, Radio, Video Promotion, Art Direction, A&R, Recording, Retail Sales, Advertising, Commercials, Imaging, and Direction.•Work as a liaison between Slip-N-Slide Records and our Joint Venture Label Partners, Def Jam/Universal, Atlantic/Warner, EMI/Capitol, Jive/Sony•Work with label staff and department heads, in crafting synergistic marketing campaigns that encompassed all available marketing mediums•Created marketing plans for rollout campaigns of an artist album release, ensuring cohesion between all departments •Identified new strategies to connect with an audience that was becoming more mobile, relying less on traditional record company marketing•Conceptualized and produced digital video content to tell the story of an artist brand, creating a deeper bond with consumers*Generated & Brokered deal with merchandising company to overhaul label's complete line of artist merchandise•Lead the labels development of an in-house online merchandise store, including, layout, product lines, logistics & fulfillment•Recording artist, Rick Ross debuted #1 on Billboard 200 charts with “Trilla” LP in 2008,  #1 with “Deeper Than Rap” LP in 2009, #2 with “Teflon Don” in 2010. •Recording artist, Trina debuted #1 on the Billboard R&B/Hip Hop charts with “Still Da Baddest” in 2008,  #1 on Billboard Indie charts with “Amazin” in 2010. •Recording artist, Plies debuted #2 on the Billboard R&B/Hip Hop charts with “Definition of Real” in 2008, debuted #1 on the Billboard Hip Hop charts with “Da Realist” in 2008, debuted #1 on the Billboard R&B/Hip Hop charts with “Goon Affiliated” in 2010•Recording R&B group, Jagged Edge debuted #7 on the Billboard R&B charts with “The Remedy” in 2011
  • First & Gold Publishing
    A&R / Synch & Music Licensing
    First & Gold Publishing Nov 2009 - Jun 2012
    Slip-N-Slide Records publishing arm, which handles acquisition of new material and administers label's catalog. •Scouted new songwriters and producers for publishing deals•Lead business development initiatives for synchronization efforts, including pitching and licensing company's catalog of songs for use in Film, TV, Advertisements, Video Games, and more•Developed a database with music supervisor contacts across multiple industries•Created a quarterly mass CD mailout to music supervisor contacts, highlighting new songs in our catalog, recent success, and previous standout tracks•Created an online newsletter to reaffirms with prospective clients company's awards, achievements, milestones, and newsworthy itemsLicensing placements included- "Hangover 2" (Warner Bros Pictures)- “Stomp the Yard 2: Homecoming" (Sony Pictures)- "The LA Chinatown Ledges" (ESPN ActionSports) - "Hostel III" (Sony Pictures)- "The Ropes" (Fox Digital Entertainment)
  • Soulfrito Collective/ Soulfrito - The Urban Latin Music Festival
    Event Production & Coordinator
    Soulfrito Collective/ Soulfrito - The Urban Latin Music Festival Aug 2005 - Mar 2006
    Miami, Fl, Us
    Worked in key areas of event production to ensure a smooth successful operation. Responsibilities included overseeing and ensuring set-up of key event areas, executing layout plans, keeping a strict time schedule of events; such as talent arrivals, switching of talent rooms, escorting talent through press room on too stage, departure buses, directing personnel and talent to scheduled locations, and set-up and breakdown of stages. Worked in creating gift bags and distribution of promotional material for continued growth and awareness of festival brands. Assisted in any problem situations that arose during the course of the events.
  • General Motors
    Campaign Development ( Marketing Internship )
    General Motors Aug 2003 - Dec 2003
    Detroit, Michigan, Us
    Worked with local GM dealership to create and implement a strategic marketing campaign targeting college students. Chosen as one of three leaders for the campaign development committee, was responsible for acquiring sponsors, soliciting vendors, layout of event, delegating job tasks, event preparation, prize schedule and logistics. Implemented physical entertainment on-site through creative methods, ensuring for hands on participation and interaction by attendees for client’s automobiles that were present during on campus event. Used various marketing techniques to ensure high visibility of clients brand and products, as well as spiking visits to local GM dealership by students who were claiming prizes as well as those who had signed up for test drives.

Henry Cedeno Skills

Music Industry Digital Marketing Search Engine Optimization Social Media Marketing Online Marketing Search Engine Ranking Seo Audits Marketing Strategy A&r Music Licensing Online Lead Generation Search Engine Marketing Digital Media Search Advertising Entertainment Industry Record Labels Music Publishing Music Supervision Web Development Film Production Artist Development Media And Entertainment Talent Relations New Media Music Production Talent Management Television Video Production Talent Development Music Music Consulting Branding Content Marketing Web Design Website Promotion Mobile Web Design Music Videos Strategic Partnerships Entertainment Marketing Product Management Branded Content Artist Relations Content Development Entertainment Management Digital Music Entertainment Marketing

Henry Cedeno Education Details

  • Miami Dade College
    Miami Dade College
    Music Business
  • Miami Dade College
    Miami Dade College
    Marketing
  • Miami Coral Park Sr. High School
    Miami Coral Park Sr. High School

Frequently Asked Questions about Henry Cedeno

What company does Henry Cedeno work for?

Henry Cedeno works for Online Impact 360

What is Henry Cedeno's role at the current company?

Henry Cedeno's current role is Experienced marketing professional with a track record of successfully overseeing projects from ideation to launch.

What is Henry Cedeno's email address?

Henry Cedeno's email address is he****@****hok.net

What is Henry Cedeno's direct phone number?

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What schools did Henry Cedeno attend?

Henry Cedeno attended Miami Dade College, Miami Dade College, Miami Coral Park Sr. High School.

What are some of Henry Cedeno's interests?

Henry Cedeno has interest in Photograph, Cooking, Electronics, Traveling, Home Improvement, Reading, Crafts, Gourmet Cooking, Sports, Travel.

What skills is Henry Cedeno known for?

Henry Cedeno has skills like Music Industry, Digital Marketing, Search Engine Optimization, Social Media Marketing, Online Marketing, Search Engine Ranking, Seo Audits, Marketing Strategy, A&r, Music Licensing, Online Lead Generation, Search Engine Marketing.

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