Director Of Sales & Marketing
CurrentOversee all sales and marketing programs for Sper Scientific Instruments and Sanwa-America including: Ecommerce websites, SEM/SEO, advertising, analytics, email and more. Responsible for overall sales and marketing strategy, new product development, customer acquisition, budgeting and sales projections.Designed and developed two all-new e-commerce websites on Shopify platform for this established supplier of environmental measurement instruments. Also handle all sales and marketing activities on Amazon Vendor & Seller Central, Walmart, eBay and other online/reseller channels.