Servant leader with a broad range of capabilities in loyalty and retention marketing, CRM, operations management, data analytics, and project management. Strengths lie in developing data-driven marketing strategy and leading teams in the implementation and measurement of complex marketing and digital programs. Not only a strategic thinker with the ability to develop an actionable roadmap, but a tactical strategist who can roll up his sleeves and get the work done. As part of my second career pivot, I have shifted focus to allocate more time toward one of my passions, SCUBA diving. I’m a certified SCUBA Instructor and have joined a SCUBA & Swim shop to further my diving journey while continuing to leverage my marketing expertise. I lead our loyalty marketing programs to drive retention of our customer base through the implementation of email and SMS opt-in campaigns. I manage and implement all customer communication. I teach SCUBA diving classes. And I lead diving trips to some of the most exciting destinations around the world. Reach out if you’d like to join me, or were ever curious about diving. Notable brands: Chili’s, Behr, Cracker Barrel, Edible Arrangements, Maggiano’s, DISH Network, Sprint, Boost Mobile, Virgin Mobile, H&R Block, AT&T Broadband, Tyson Foodservice, 24 Hour Fitness, Build-A-Bear Workshop, Sporting KC, Argosy University, Hill’s Pet Nutrition, Invisalign, Shopper Local
Listed skills include Direct Marketing, Integrated Marketing, Email Marketing, Marketing Strategy, and 24 others.