Hermann Gruber Email & Phone Number

Wien Und Umgebung

In a time of saturated markets and permanent information overload live Marketing is still one of the main parts of the marketing mix. We think and work internationally. We have been creating experiences around the globe. We have had events in over 75 countries around the world. Erlebnismarketing is a global event agency based in Vienna. We have been pioneers and trendsetters in the field of live communication since our founding 28 years ago.

Wien

Head of Sales & Marketing & Innovation - Deputy Managing Director for the Austria Trend Hotels. We are the Number One with 10,000 beds in 28 Austria Trend Hotels in the whole of Austria, Slovakia and Slovenia. 17 of the hotels are in Vienna, an imperial suite in Schönbrunn Palace, seven further hotels in the federal capitals Salzburg, Graz, Linz and Innsbruck, as well as two resort hotels in Kitzbühel and Fieberbrunn. Every year we spoil more than two million guests with our first-class service. Above all we are the first address for demanding city travellers – no matter whether privately or on business.

Schladming

In charge of marketing and sales for the tourism region (22,000 hotel beds and 5 mountain cable car companies). Responsible for a yearly marketing budget of over € 2 million and a team of 13 employees. Initiated the development and serves as Head of CRM project “Schladming-Dachstein Card” with approx. 150,000 customer cards issued per year and a yearly revenue of € 3 million. Directs conception, budgeting and execution of international marketing and communications strategies for markets.

Schladming

Schladming

Radstadt

• Fully responsible for all aspects of budgeting, including revenue accounting and budget control.• Coordinated corporate joint ventures and media collaborations (broadcast, print).• Oversaw general marketing and communications strategies including benchmarking, market research, and co-operations with partners as well as competitors.• Lead creation of customer retention programs.• Initiator and project leader of online marketplace launch.

Laguna Niguel, California

Magister, Tourismusmanagement

► www.fh-krems.ac.at Graduated in 2001. Top ranked amongst Austrian universities, with an international focus and combined academic.

Education record