Overseeing brand management, marketing communication, digital marketing, as well as media events and promotions for four malls falls under my responsibilities at SRLand Properties, focusing on property development. The malls include :1. Queen City Mall, Semarang2. Pacific Mall, Tegal3. Lawu Plaza, Madiun4. Kediri Mall, Kediri

Managing 6 Dept :- Creative Dept (Promotion Graphics Design, Production House, Social Media)- Talent & Gimmick Dept- Event Dept- Entertainment Dept- Marketing Communication & Sponsorship/Partnership- Department Store

Managing 4 Dept - Production House- Event Dept- Talent Management- Records Company

Events : - Mandiri Utama Finance Kick Off Meeting - Bali- Ferrari Owners Club Gala DinnerStreaming Events : - Mandiri Utama Finance - Awarding Night- Mandiri Utama Finance - Midyear MeetingIP & Content Development :- Animation for TV Program

Managing 3 Departments :- Marketing Communication & Social Media Department.- Strategic & Content Partnership Department.- IP & Content Development

Managing 4 departments :- On Air Look & Brand Management- Off Air Promotion, Wardrobe & Make Up- Corporate Communication- Media Interactive / Social Media

Responsible for the overall strategic direction and creative oversight of the program, ensuring its performance in areas such as ratings, viewership share, image, and quality. Oversight of manpower management, aligning personnel with program requirements, skills, and ethical work practices. Ensuring that all program-related systems and elements align with the company's overall strategy and performance goals.Overseeing regular programs like Hitam Putih, Morning Show, Hijab Traveling… Show more Responsible for the overall strategic direction and creative oversight of the program, ensuring its performance in areas such as ratings, viewership share, image, and quality. Oversight of manpower management, aligning personnel with program requirements, skills, and ethical work practices. Ensuring that all program-related systems and elements align with the company's overall strategy and performance goals.Overseeing regular programs like Hitam Putih, Morning Show, Hijab Traveling, Spotlite, Detektif Rasa, D'ideas, Wow Banget, Bareng Boy, Fashion & Beauty, and others.Managing special and client programs, including Ari Lasso's "Sepenuh Hati" concert, Indonesian Sport Award, Music Special Cerita Tentang Cinta, Shopee - Blackpink, Tokopedia Maret Mantap, Selebrita Awards 2019, among others.Handling special assignments, such as Joint Ventures in Business Development for SM Entertainment (Korea) and CT Corps. Show less

Special Assignment:- Adira Finance Rebranding Development Project (2012 - 2014).- Dealer Voice Research (September 2014 - July 2015).- Customer Voice Research (December 2015 - March 2016).Key Responsibilities:- Ensure brand consistency.- Manage and enhance the company's public image.- Guarantee consistent brand communication.- Develop conventional and digital brand strategies and plans.- Create a comprehensive marketing communication plan for brand and… Show more Special Assignment:- Adira Finance Rebranding Development Project (2012 - 2014).- Dealer Voice Research (September 2014 - July 2015).- Customer Voice Research (December 2015 - March 2016).Key Responsibilities:- Ensure brand consistency.- Manage and enhance the company's public image.- Guarantee consistent brand communication.- Develop conventional and digital brand strategies and plans.- Create a comprehensive marketing communication plan for brand and business objectives, covering naming, architecture, logos, aesthetics, strategy, and digital campaigns.- Foster relationships with agencies and partners.- Use customer insight data to refine brand management.- Provide guidance on design for various media.- Conduct analysis and research for strategic planning.- Manage events and activations for brands, products, and programs.- Execute customer brand experience research projects. Show less

Special Assignment:- Adira Finance Rebranding Development Project (2012 - 2014)Formulate a comprehensive brand blueprint ensuring the coherent implementation of the brand's values, culture, and services.Key Responsibilities:- Oversee the Community and Communication Division to meet quality and brand expectations.- Lead the rebranding project, overseeing the development of a holistic brand blueprint for the clear and consistent implementation of the brand's values… Show more Special Assignment:- Adira Finance Rebranding Development Project (2012 - 2014)Formulate a comprehensive brand blueprint ensuring the coherent implementation of the brand's values, culture, and services.Key Responsibilities:- Oversee the Community and Communication Division to meet quality and brand expectations.- Lead the rebranding project, overseeing the development of a holistic brand blueprint for the clear and consistent implementation of the brand's values, culture, and services.- Manage the overall company brand. Show less

Responsible for overseeing the Community Division's events to meet quality and brand expectations. Primary responsibilities include:- Oversee Community Division's events to meet quality and brand standards.- Assist in preparing an annual strategic development plan, including events and revenue-generating methods for increased visibility.- Create materials for events, such as plans, proposals, and implementation processes.- Research best practices and recommend effective program… Show more Responsible for overseeing the Community Division's events to meet quality and brand expectations. Primary responsibilities include:- Oversee Community Division's events to meet quality and brand standards.- Assist in preparing an annual strategic development plan, including events and revenue-generating methods for increased visibility.- Create materials for events, such as plans, proposals, and implementation processes.- Research best practices and recommend effective program strategies.- Execute the development plan for events to achieve goals.- Maintain an annual calendar of event timelines and milestones, with work plans for each event.- Coordinate regular community events in nine areas across Indonesia (pre-, during, and post-event).- Organize and control event concepts, technical requirements, and objectives.- Establish and maintain relationships with agencies, event organizers, production houses, vendors, and partners.- Develop concepts for in-house TV commercials, billboards, and other audio-video productions.- Manage both in-house and outsourced TV commercial productions (agency and production house). Show less

The responsibility is to oversee the whole process of creating a TV program, from planning to airing. This includes coming up with ideas for TV programs and managing every stage of production. Collaboration with other departments is crucial, such as production support, sales, marketing, and promotion. The role involves making sure the program meets viewer expectations in terms of content, appearance, guest stars, and performances. Building and maintaining client relationships are part of the… Show more The responsibility is to oversee the whole process of creating a TV program, from planning to airing. This includes coming up with ideas for TV programs and managing every stage of production. Collaboration with other departments is crucial, such as production support, sales, marketing, and promotion. The role involves making sure the program meets viewer expectations in terms of content, appearance, guest stars, and performances. Building and maintaining client relationships are part of the responsibilities.The role also includes actively shaping the program's image to increase public awareness and defining its strategic value, covering marketing values and awareness. Show less

Key responsibility :- Oversee every facet of pre-production, production, and post-production processes.- Collaborate closely with directors, clients, advertising agencies, post-production facilities (editing and audio recording studios), talents, and crew members.- Organize and oversee the technical requirements for production, including camera gear, lighting, sound, based on the specifications provided by the Director of Photography and Director.- Develop and manage the… Show more Key responsibility :- Oversee every facet of pre-production, production, and post-production processes.- Collaborate closely with directors, clients, advertising agencies, post-production facilities (editing and audio recording studios), talents, and crew members.- Organize and oversee the technical requirements for production, including camera gear, lighting, sound, based on the specifications provided by the Director of Photography and Director.- Develop and manage the production schedule, ensuring alignment with the availability of clients, directors, crew, and actors.- Responsible for managing and adhering to the production budget.- Coordinate and supervise all support departments within production, including art, talent, wardrobe, location, Director of Photography, gaffer, and others. Show less

Key responsibility :- Support the producer in overseeing all post-production requirements.- Coordinate communication among clients (advertisers), advertising agencies, and production houses.- Convey director's or agency's instructions to the editor and graphic designer during briefings.- Ensure the provision of essential elements, including master shooting tapes, graphic elements, soundbites, artwork, schedules, and other necessary components.

Key responsibility :- Support the producer in managing production needs.- Work collaboratively with team members to conceptualize and develop TV program ideas.- Assist the producer in the comprehensive process of producing, creating, organizing, and directing TV programs, covering pre-production, production, and post-production stages.- Help coordinate activities with different departments, including production support, sales and marketing, and promotion.