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Hernán Rivas Barrera Email & Phone Number
Senior UX Researcher Leader
at
Proportione - Estrategia, tecnología y personas
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✓ Verified July 2026
3 data sources
Profile completeness 86%
Current company
Role
Senior UX Researcher Leader
Location
Madrid, Community of Madrid, Spain
Company size
Who is Hernán Rivas Barrera? Overview
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Quick answer
Hernán Rivas Barrera is listed as Senior UX Researcher Leader at Proportione - Estrategia, tecnología y personas, a with 4 employees, based in Madrid, Community of Madrid, Spain. AeroLeads shows a matched LinkedIn profile for Hernán Rivas Barrera.
Hernán Rivas Barrera previously worked as Senior UX & Wellness Researcher Leader at Vyou and Key Account Manager & Professional Coach at Yugrow. Hernán Rivas Barrera holds Máster En Coaching Profesional from Universidad Autónoma De Madrid.
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Proportione - Estrategia, tecnología y personas
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Profile bio
About Hernán Rivas Barrera
Being a psychologist and researcher, I am passionate about human behavior and the connections people form in workplace environments, as well as with applications, products, and services designed to enhance their lives. I am responsible, analytical, and empathetic. My experience in startup environments and traditional companies across various sectors and cultures has provided me with the ability to collaborate with diverse profiles: engineers, designers, HR professionals, managers, researchers, sales... enhancing my teamwork skills and adaptability to changing environments. Thanks to this, I have successfully executed projects from inception to completion, meeting objectives, delivery timelines, and budget requirementsProfessional Career:2022 - Present: Senior UX & Wellness Researcher Leader at Vyou2021 - Present: Key Account Manager & Professional Coach at YUGROW2022 One-time Project: UX Research & Testing for User Adgents2021 - 2022: Methodological and Research Leader at Caramelo Escaso2017 - 2021: Researcher linked to the Research Center -Talento UAM- at the Autonomous University of Madrid2013 - 2019: Manager of Ítacas S.A.S.2011 - 2012: Director of Knowledge & Insights at Etnológica S.A.S.2004 - 2010: Conceptual Director at Pigmalion S.A.
Current workplace
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Proportione - Estrategia, Tecnología Y Personas
9 roles
Hernán Rivas Barrera work experience
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Senior Ux & Wellness Researcher Leader
Current* Establishment of the UX Research department* Usability evaluation of version 1.0 of the Work Energy tool* Generative research on the concept of Wellbeing in the workplace, resulting in the conceptualisation of version 2.0 of the Vyou Work Wellbeing Meter tool* Design Thinking iteration process enabling the optimisation of version 2.0, involving usability testing cycles, implementation based on research insights, and design.* Generative evaluation with HR professionals for the… Show more * Establishment of the UX Research department* Usability evaluation of version 1.0 of the Work Energy tool* Generative research on the concept of Wellbeing in the workplace, resulting in the conceptualisation of version 2.0 of the Vyou Work Wellbeing Meter tool* Design Thinking iteration process enabling the optimisation of version 2.0, involving usability testing cycles, implementation based on research insights, and design.* Generative evaluation with HR professionals for the creation and development of the HR Professional Dashboard as part of the Vyou tool* Research and production of insights to support the CA team* Multidisciplinary work in product creation and development teams with the Tech Team, CA, People Science, and Customer Success departments* Creation of reports connected with each of the mentioned areas* Contribution towards transforming Vyou into a customer-centric company Show less
May 2022 - Present
Key Account Manager & Professional Coach
Current
Yugrow
Individual and team coaching projects for companies in Spain and Latin America, for brands such as Mapfre, MAWDY, MTP, Invisa Hoteles, and Grupo Quero.
Feb 2021 - Present
May 2022 - Jul 2022
Methodological And Research Leader
Leading the 'social laboratory' research: Conducting in-depth interviews, triads/mini focus groups, report generation, and linking insights to actions for enhancing and improving the culture at CONINSA
May 2021 - Jul 2022
Researcher
Researcher linked to the Research Center -Talento UAM- at the Autonomous University of Madrid. Special participation in the Systematization Project of the Retos Solidarios Program of Fundación Telefónica (2018-2019)
Nov 2017 - Nov 2021
Research Leader
Ítacas
Combining research with workshops and meaningful experiences, we identified and enhanced capabilities in various Colombian companies and organizations with interests associated with the Latin American region, including: Grupo Sura, Protección S.A, Haceb, Novaventa, The Nature Conservancy
Sep 2013 - Aug 2019
Knowledge And Insights Leader
Anthropological Market Research in Colombia and Latin America.
May 2011 - Dec 2012
Partner And Conceptual Director
Consultoria Pigmalión
Anthropological Market Research in Colombia and 13 Latin American countries for the following brands: - Coca Cola Latin America - Grupo Bancolombia - Sancela Family - Noel - Abbott Laboratories - Éxito - EPM - Novaventa - Alpina - Surtimax - Gef / Punto Blanco - Suramericana
Mar 2005 - Apr 2011
3 education records
Hernán Rivas Barrera education
Máster En Coaching Profesional
Psicólogo, Psicología Del Consumidor Y Comportamiento Humano
Education record
Colegio San Ignacio
FAQ
Frequently asked questions about Hernán Rivas Barrera
Quick answers generated from the profile data available on this page.
What company does Hernán Rivas Barrera work for?
Hernán Rivas Barrera works for Proportione - Estrategia, tecnología y personas.
What is Hernán Rivas Barrera's role at Proportione - Estrategia, tecnología y personas?
Hernán Rivas Barrera is listed as Senior UX Researcher Leader at Proportione - Estrategia, tecnología y personas.
Where is Hernán Rivas Barrera based?
Hernán Rivas Barrera is based in Madrid, Community of Madrid, Spain while working with Proportione - Estrategia, tecnología y personas.
What companies has Hernán Rivas Barrera worked for?
Hernán Rivas Barrera has worked for Proportione - Estrategia, Tecnología Y Personas, Vyou, Yugrow, Useradgents, and Caramelo Escaso.
How can I contact Hernán Rivas Barrera?
You can use AeroLeads to view verified contact signals for Hernán Rivas Barrera at Proportione - Estrategia, tecnología y personas, including work email, phone, and LinkedIn data when available.
What schools did Hernán Rivas Barrera attend?
Hernán Rivas Barrera holds Máster En Coaching Profesional from Universidad Autónoma De Madrid.
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