Heshan Perera Email & Phone Number

Ballarat, Vic, Au

• Leading and managing multiple products and services, overseeing the end-to-end product lifecycle for digital products from concept to launch• Manage a team to implement digital marketing campaigns.• UI and UX development for digital sales channels.• Develop partnerships with eCommerce Channels.• Responsible for Revenue and subscriber growth in digital channels

Colombo, Western Province, Sri Lanka

United Arab Emirates

Key Highlights,➤ Lead generation and solution presentation: Demonstrated proficiency in generating leads, conducting effective client consultations to identify their specific requirements, and delivering compelling solution presentations.➤ Strategic management of product portfolio: Successfully managed and expanded the product portfolio in collaboration with internal and external stakeholders.➤ Partnership development for increased visibility and presence: Developed and nurtured strategic partnerships in the region to enhance the company's visibility and expand its market presence➤ Identification of improvement areas and new opportunities: Proactively identified improvement areas within existing services and ventured into new service offerings➤ Thriving under schedule constraints and achieving company objectives: Consistently delivered results within strict schedule constraints and aligned activities with company-established goals

Colombo, Western, Sri Lanka

Key Highlights,➤ Successfully implemented and executed a comprehensive product roadmap for VAS Content, OTT apps, and Modern Trade, increasing revenue and market expansion.➤ Managed day-to-day operations across 15 product lines, overseeing a team responsible for product/partner management, payments, troubleshooting, and customer service➤ Achieved remarkable revenue growth of 27% in 2020/21 through strategic online recharge services, surpassing goals despite the challenging COVID-19 pandemic.➤ Led the successful launch of two new OTT video streaming apps in collaboration with international service providers, contributing to enhanced content offerings and user experience➤ Fostered valuable partnerships with key modern trade partners, significantly expanding the digital footprint. Onboarded three retail chains and lifestyle store partners, driving increased sales and market presence

Sri Lanka

Key Highlights,➤ Successfully onboarded new clients in Nepal, Thailand, and Cambodia, expanding the company's market presence in the region➤ Led and collaborated with engineering and presales teams across diverse markets to develop and deliver customized enterprise solutions, ensuring customer satisfaction and retention➤ Established a strategic partnership with Axiata Group, leveraging their resources and network to drive business growth in the APAC region➤ Managed the entire sales cycle, from lead sourcing to completion, consistently exceeding sales targets and driving revenue growth➤ Provided valuable insights into client's business goals and challenges, identifying suitable solutions and delivering exceptional results

Colombo

Key Highlights;➤ Led a high-performing team overseeing the VOD mobile app portfolio, driving its success and profitability➤ Successfully onboarded and managed strategic partners, fostering strong relationships and ensuring seamless integration of their content into the app➤ Negotiated and executed commercial agreements with partners, resulting in improved revenue streams and mutually beneficial partnerships➤ Implemented efficient day-to-day operations, optimizing processes and workflows to enhance productivity and deliver outstanding user experiences➤ Spearheaded the establishment of original content production for the organization, developing and executing a comprehensive content strategy

Kuala Lumpur, Malaysia

Key Highlights;➤ Orchestrated the formation of an influential International Alliance, uniting multiple mobile operators in the Asian region➤ Led strategic negotiations and facilitated collaborative agreements among participating operators, fostering synergy and cooperation across various verticals of the business➤ Developed and executed a comprehensive alliance framework, outlining shared goals, responsibilities, and guidelines for a successful partnership➤ Played a key role in aligning the alliance's objectives with the overall business strategy, driving collective growth and market dominance➤ Successfully coordinated cross-functional teams, ensuring seamless integration and implementation of alliance initiatives and projects

Kuala Lumpur, Malaysia

Key Highlights;➤ Experienced Project Manager specializing in Roaming and Wholesale Services, with a strong track record of successfully managing and executing new Roaming IOT deals for Axiata Opco.➤ Proven expertise in product development for Retail IDD, driving innovative solutions and delivering results in highly competitive markets➤ Demonstrated leadership in developing and implementing migrant worker-related communication solutions within the Axiata group, addressing the unique needs and challenges of this customer segment➤ Skilled in overseeing end-to-end project lifecycles, from initial concept to final implementation, ensuring timely delivery and high customer satisfaction➤ Proficient in cross-functional collaboration, working closely with stakeholders at various levels to align project objectives, manage resources, and drive successful outcomes

➤ Accomplished Product Manager with a focus on international services, specializing in the development and management of IDD products for both Mobile and CDMA platforms➤ Proven track record in delivering customized solutions for corporate clients, tailoring products to meet their specific needs and requirements➤ Experienced in developing digital services aimed at ex-pat communities, leveraging market insights and user feedback to create innovative and engaging offerings➤ Skilled in conducting market research, competitive analysis, and customer segmentation to identify new opportunities and drive product strategy➤ Proficient in product lifecycle management, from ideation and concept development to launch and post-launch optimization, ensuring successful product delivery and market penetration

➤ Accomplished professional with a strong background in new product development, leveraging expertise to drive innovation and deliver successful product launches.➤ Proven track record in retail IDD pricing, utilizing market analysis and competitive intelligence to develop optimal pricing strategies that maximize revenue and profitability➤ Experienced in marketing coordination for retail IDD, orchestrating cross-functional teams to execute effective marketing campaigns, promotions, and communications to drive customer acquisition and retention➤ Skilled in conducting market research and competitive analysis to identify market trends, customer needs, and opportunities for product differentiation➤ Proficient in product lifecycle management, from concept ideation and market research to product design, development, and commercialization

➤ Successfully managed and grew a diverse portfolio of European customers, including popular supermarket chains, FMCG suppliers, and large industrial safety equipment manufacturers➤ Proven expertise in customer relationship management for high-net-worth customers, fostering strong and long-lasting partnerships to drive customer loyalty and satisfaction➤ Spearheaded marketing communications efforts for retail products of DPL, effectively promoting brand awareness, driving customer engagement, and increasing sales➤ Proficient in end-to-end sales order management, overseeing production, packaging, shipment, and overall coordination to ensure smooth and timely delivery of products to customers➤ Experienced in developing and implementing strategies to meet customer demands, optimize supply chain operations, and achieve sales targets➤ Skilled in analyzing market trends, competitor activities, and customer preferences to identify growth opportunities and drive product and sales strategies

➤ Proficient in conducting comprehensive market research on retail products, utilizing various research methodologies to gather insights on consumer behaviour, market trends, and competitive landscape➤ Skilled in new product development, from ideation and concept validation to market testing and commercialization, driving innovation and bringing successful products to market➤ Experienced in sales order management, overseeing the end-to-end process of receiving, processing, and fulfilling customer orders, ensuring efficient operations and timely delivery➤ Demonstrated ability in process re-engineering, identifying areas for improvement, streamlining workflows, and implementing strategies to enhance operational efficiency and reduce costs➤ Strong analytical skills, adept at analyzing data, interpreting market trends, and making data-driven decisions to support strategic planning and achieve business objectives

Master Of Business Administration - Mba

Professional Diploma In Digital Marketing

Postgraduate Diploma In Marketing

Bachelor Of Science

Telecomms Mini Mba Program

Diploma