Looking after RD for LH&P care products for the whole regional group & Focusing on improving factory operations in Egypt

Managing and leading R&D MEA formula team in the lab satellite as well as supporting the local R&D teams in the respective MEA countries to insure sustainable and successful formulas design from insights to commercialization, that help to support the company’s aimed profitable growth and expansion in the MEA market.Main tasks1. Laundry Care Formula Development in the categories of competence (HDD & FFI)2. Formula Cost chase projects in MENA & within the categories of competence 3. Marketing/Sales/Legal support4. Consumer Insight generation program5. Competitor watch6. Market research test support7. Performance test (Test centre)8. Implementation9. Specifications management10. Supply chain/Co-manufacturing support11. NGO’s, association managementKey figuresNES Equivalent NES = 400 M Euro Budget 250 T Euro

Main tasks1. Formula development responsibility - Upon Henkel and stockholders/partners know how.- Design formula structure that fit to the product brief.- Insuring technical support for communicated claims.- Fixing product technical specification (chemical & physical) - Design formulas that complying with local obligatory regulations & Henkel internal regulations.- Transfer all needed knowledge to R&D local team to insure smooth execution on country levels2. Formula related projects - Cost saving projects.- Raw material (new / alternative) approval.- MIS generation with R&D technology.- New regulations or standards.- Post launch tracking- Formula performance complaint analysis and recommendation to fix/ avoid.- Leading and manage my team responsibility for formula data requirements 3. Competitors & Consumer issues-Technical evaluation of competitor’s products and claims.-Participation on business strategy to act or react vs. competition.-Consumer insight generation and technical simulation for it.4. Team management and International and Regional alignment-Coaching of the team and assess then develop their skills to meet job requirements.-Supervise the countries R&D heads for project execution phase. -Insure information follow within IPD and LRD for all projects with his responsibility