Development and execution of commercial strategies to drive sales and profitability.Analyzed market trends, customer insights, and competitor activities to identify growth opportunities.Led cross-functional teams in the implementation of promotional campaigns, product launches, and pricing strategies to maximize revenue and market share.Established and maintained strong vendor relationships, negotiating favorable terms, and ensuring optimal product assortment and availability.Implemented inventory management best practices to minimize stockouts and reduce carrying costs, resulting in a significant improvement in inventory turnover.Provided leadership and guidance to store managers and sales staff, fostering a culture of excellence in customer service and operational efficiency.Developed and monitored KPIs to track sales performance, profitability, and operational efficiency, leveraging insights to drive continuous improvement initiatives.Conducted regular store visits and audits to ensure compliance with company policies and standards, identifying areas for improvement and implementing corrective actions as needed.Collaborate with management to develop annual budgets and financial forecasts, monitoring performance against targets and adjusting strategies as necessary to achieve goals.

Developed and implemented comprehensive project plans; coordinated with internal teams, vendors, and stakeholders for smooth project execution, ensuring safety, health, and security rules. Managed team schedule and performance, ensuring excellent customer service and proactively identifying professional development opportunities. Enforced internal standards and external regulations, including the implementation of security and hygiene procedures for assets and employees. Monitored inventory levels routinely to analyze product movements, maintain correct stock levels, and downsize the slow-moving range. Ensured availability of top-selling items, reviewed and competitively set selling prices. Read and analyzed daily sales reports, using data to optimize product assortment and promotions. Conducted regular competitor surveys and market studies, gaining insights into product saleability. Developed and implemented merchandising strategies that resulted in sales growth and profitability. Analyzed competitors' trends and price positioning to optimize product assortment. Checked delivery/availability for launching new products across all stores.

Negotiated favorable trade agreements, optimizing rebates, marketing, listings, and visibility for increased profitability. Monitored inventory levels routinely to analyze product movements, maintain correct stock levels, and minimize the slow-moving range. Ensured availability of top-selling items and competitively set selling prices. Conducted regular competitor surveys and market studies to understand product's saleability. Managed promotion strategies as per customer demographics and geography, including the listing of new SKUs. Handled contract writing and renewal of agreement terms with existing vendors, organized item selection, and creation. Managed online shopping portal for seasonal, weekly, and monthly promotions, and new arrival items. Oversaw existing vendors, and evaluated vendor & product performance to generate income through front & back margins. Managed product display and category management across various segments, including LHH, HHH, Toys, Textile, Electronics & DIY, Dry Food, OPSS, and Specialty Food. Implemented investments and quarterly promotion plans, and performed category revision by listing and de-listing of various segments.

Assisted in the negotiation of favorable trade agreements, enhancing operational efficiency and profitability. Supported the implementation of exclusive brand promotions and events, effectively driving sales and brand engagement. Optimized item assortment based on customer profiles, leading to improved customer satisfaction and increased sales. Coordinated and followed up on day-to-day tasks, ensuring seamless operations and task completion. Contributed to the application of Category Management, optimizing product placement and ensuring a balanced product mix. Aided in performance analysis of products, providing key insights for inventory management and strategic decisionmaking. Collaborated with the Merchandise Manager in finalizing store Planograms, creating efficient and visually appealing product displays. Enhanced margins through strategic income generation initiatives, including strategic space utilization and favorable vendor contracts. Ensured the availability of top-selling items, consistently reviewing and aligning selling prices with competitors, leading to competitive pricing strategies. Conducted regular competitor surveys and market studies, gathering valuable insights into market trends, product saleability, and competitive positioning.