Senior Digital Marketing Specialist
Current* Main Responsibilities:- Assist in the formulation of strategies to build a lasting digital connection with consumers.- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.).- Write and post articles to IEREK's Blog.- Prepare online newsletters and promotional emails and organize their distribution through various channels.- Provide creative ideas for content marketing and update website.- Collaborate with designers to improve user experience.- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.).- Maintain partnerships with media agencies and vendors.* Extra Roles: - Coordinate activities, communications and information of the conference.- Obtain conference booking requests and send confirmations to clients.- Prepare training material and conduct training sessions for new hired employees.- Follow up the performance of new hired employees.- Create proposals b2b collaborations.- Prepare PowerPoint presentation for various business goals.