Heather Siefert Email & Phone Number

Orem, Ut, Us

Wasatch County, Utah, United States

Heber City, Utah, United States

• In 2023, maintained a 17.13% click-through rate in a bimonthly community news email. • Collaborated with the local Chamber to create a digital new resident packet, a county resource that has received over 6,000 views in the first 9 months—a tool the Red Ledges sales team uses to sell real estate. • Worked with every department to create an interactive digital magazine to help new club members quickly maximize their membership—three months after launch, the average view time was 10 minutes. • Planned and executed a three-email campaign, asking members to upload a profile picture to their account. By the conclusion of the campaign, 728 members, or 65% of our database, had uploaded photos. • Produce and maintain web content on two websites, one site helps prospects move through the buyer’s journey, and the second site provides members with greater details about the Club.

Provo, Utah, United States

Provo, Utah Area

Produce content to position CleanTelligent Software as the leading SaaS software to the janitorial/sanitation industry.• In the first 3 months on the job, increased engagement volume on LinkedIn by 243%, Facebook by 222%, and Twitter by 174%.• Recently launched a new website. Page viewer time is up across the site, including a 27% increase on our product pages.• Strategized & created individual content pieces for a national custodial convention—the team closed 9 deals at the show.• Completed the 2020 #HeroesOfClean campaign to thank frontline cleaners—received 2 industry media mentions.• Managed a customer review campaign through Capterra to bring our total number of reviews up from 3 to 35 reviews, a 1,067% increase.• Created an e-book and landing page campaign that averaged a download rate of 18.38% between 3 different channels.• Received CleanTelligent Software’s first-ever Core Value Award for being Reliable (2019).

Park City, Ut

Work with and guide local small businesses and consumers to create, schedule, and produce the right printed materials for their needs.• Produced hundreds of high-quality, time-sensitive projects on a daily basis.• Responsible for meeting daily, weekly, and monthly sales goals.

Park City, Ut

Coordinated with multiple departments to sell, assign and pair 600 instructors with their guests.• Created an interactive spreadsheet to automatically calculate instructor inventory levels.• Verified and confidentially entered instructor’s reports to ensure accurate payment.

Orem, Ut

Managed five member, multi-lingual team that provided marketing support to SAP partners on two continents. • On boarded, trained and coached new team members, as well as, managed relationship with client.• Organized two regional outreach strategies that increased partner demand generation activities by 25% year over year.• Developed internal webpage for distribution of sales and educational materials to create consistency across the business.• Supported corporate marketing efforts by interviewing five marketing agencies. Wrote the corporate style guide for video.

Orem, Ut

Created the brand for the CareerPassport program, which coaches students through career selection and preparation• Developed and promoted the monthly CareerPassport Lecture Series to help students develop their professional network.• Developed marketing materials that highlighted on campus events that counted toward program completion.

Orem, Ut

Responsible for growing club membership and increasing chapter visibility on campus • Oversaw “Rush to 200,” a recruitment campaign that increased club membership by 35%.• Coordinated appropriate man power and resources for all events using club officers and members.• Received the National Chapter of the Year (2013) award, enhancing the visibility of the chapter and its members.

Provo, Utah Area

Created a hyper-local, multi-platform strategic communications plan to raise awareness of bullying in the Provo community• Coordinated key campaign messages with designated spokespeople and the press. Reported results to headquarters.• Established and maintained budget, which allowed $1K in kind donations and $300 cash.

Bachelor Of Science (B.S.), Public Relations, Advertising, And Applied Communication

Activities and Societies: Utah Valley University Student Association (UVUSA), Mighty Athletic Wolverine League (MAWL), Public Relations.

High School

Activities and Societies: Soccer, Cross Country, Track