Narayan Rathi Email & Phone Number

Bengaluru, Karnataka, India

I deliver impactful insights to brands like BD, Baxter, Abbott, Dabur, J&J, Henkel, PepsiCo, Monster, JTI, Teknova, Novartis and many others.Work that goes into delivering the above:- Responsible for executing all aspects of client projects (operationalized research designs, sampling plans, questionnaire development and digitization, launching the study to data QC, synthesis reports, etc. )- Hands on experience of working on advanced analysis methods such as Regression, Clustering, Factor analysis, Max diff, Conjoint (CBC/ACBC), Price sensitivity models (GG & WVD.)- Collaborating with various teams like Survey programming, Field team, 3rd party vendors etc., to ensure implementation of online surveys and data collection.- Directing and managing small teams (Analysts/Associates) to provide support to case teams, including, briefing, managing workflow and output of projects.

-Conducted targeted lead research to identify potential clients interested in purchasing services such as MRO (Maintenance, Repair, and Operations), industrial products, wireless solutions, office supplies, waste management, and related services.-Initiated outreach campaigns to introduce Centerpoint Group's services and nurture client relationships across diverse sectors.-Collaborated closely with internal teams to tailor pitches and ensure alignment with client needs and industry-specific requirements.-Maintained accurate and up-to-date records of leads and interactions in Hubspot.-Provided regular reports on lead generation activities and contributed to optimising conversion strategies for various service categories.- Generated over 700+ leads with a 15% conversion to sales and average ticket size of $150K-$300K per deal within 6 months of contract period using various tools and techniques which also included automation using AI.

San Francisco Bay Area

•Analyze news and developments in the recruitment industry. Maintain and share data and research in segment and BU channels, incl. Market Insights, SharePoint, newsletter, etc.•Conduct primary and secondary research based on briefings aligned with Marketing or other departments, e.g., about customers and customer segments, competitors, market/technology developments, and derive recommendations for key stakeholders.•Support GTM Strategies for campaigns and new product launches through analysis of market needs, competition, corporate cannibalism etc., and derive recommendations for differentiation in segmenting, targeting, & messaging. •Proactively exploring data to find trends, discover KPIs, and apply proper hypothesis testing. And, reporting them directly to the CEO’s office. •Responsible for managing, implementing, and leading the first-ever exclusive Recruiter club. •Responsible for managing, implementing, and leading ABM for Oorwin.

Netherlands & Bangalore

• Conduct micro and macro-level research, including the gathering & maintenance of industry info/statistics, creating benchmarks, and analysis.• Track, gather and analyze competitive intelligence• Provide support in client engagement and data analysis• Analyze data gathered from both external and internal sources to develop relevant and actionable insights and form • Statistical analysis and interpretation of data. • Research and presentation in PowerPoint & Keynote of diversity research and its effects.

Bengaluru, Karnataka, India

• Conducted market research and identified potential clients. • Developed sales strategies, client service and retention plans, and analysed sales data to inform or update marketing strategies. • Assisted with drafting business plans, sales pitches and presentations. • Demonstrated strong interpersonal skills with the ability to engage effectively with various levels of management, staff, and clients. • Was awarded “Star Performer” and “Rockstar Trainee” of team Hyderabad for June and July.• Was awarded “Star Performer” of team Bangalore for August and September. • Was awarded a cash price for drafting Sales pitch for the K3 and K10 segment.

Salem, Tamil Nadu, India

- Led the TTK summer campaign in Salem, TN for their flagship product ‘Woodward gripe water’.- Was responsible for Marketing products, managing orders, & ensure timely product deliveries of 6 products which included Skore condoms, Woodward gripe water, goodhome fragrance, Eva perfumes, etc., to over 200+ pharmacy stores, 7 modern trade stores, and 15 retailer outlets in entire Salem and nearby locations. - Lead an team of 3 SP’s for handling the entire beat of Salem.

Bengaluru, Karnataka, India

- Choosing appropriate strategies to overcome issues, and analyzing competitors’ strategies.- Analysed clients, visited various client locations to audit the provided services, and resolved the issues, if any, with the help of concerned teams.- Analysed competitors, used various methods to collect data on business know-how, rental charges, payment methods, and AMC’s.- Contributions were changing the Marketing mix, creating schedules and feedback forms, and building better relations for the company.- Received a certificate of appreciation, letter of recommendation, and pre-placement offer.

Pgpm, Marketing, Finance, And Data Analytics, A

Activities and Societies: Debate Team and B-Quiz team8.7/10 CGPA

Bachelor Of Commerce - Bcom, Business/Commerce, General, A

Activities and Societies: B-Quiz Team

High School Diploma, Maths, Sciene, Sst & Languages, B

Classes: 6-12