Content Lead
CurrentBlum - the #1 Telegram MiniApp / 80+ Million Registered Users. Overseeing content production and growth across: YouTube - 8.2M Subscribers X - 5.5M Followers Telegram - 31M Subscribers
2024 - Present
~2 yrs 6 mos
AeroLeads people directory · profile
Kay E. Email & Phone Number
Content Lead @ Blum 🏴 fmr. CoinMarketCap & Binance | Daily stories building a content machine for 80M users. Follow along
at
Blum
LinkedIn matched
✓ Verified July 2026
2 data sources
Profile completeness 71%
Current company
Role
Content Lead @ Blum 🏴 fmr. CoinMarketCap & Binance | Daily stories building a content machine for 80M users. Follow along
Location
Dubai, United Arab Emirates
Who is Kay E.? Overview
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Quick answer
Kay E. is listed as Content Lead @ Blum 🏴 fmr. CoinMarketCap & Binance | Daily stories building a content machine for 80M users. Follow along at Blum, based in Dubai, United Arab Emirates. AeroLeads shows a matched LinkedIn profile for Kay E..
Kay E. previously worked as Content Lead at Blum and Head of Content Marketing at Coinmarketcap.
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Blum
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Profile bio
About Kay E.
Kay E. is a Content Lead @ Blum 🏴 fmr. CoinMarketCap & Binance | Daily stories building a content machine for 80M users. Follow along at Blum. They is proficient in English. Colleagues describe them as "Kay and I worked together at CoinMarketCap for over 2 years. During that time, I was consistently impressed with his creativity, vision, and ability to execute on complex projects. Kay was instrumental in the development of CMC’s new brand identity. He has an uncanny ability to distill complex subjects into easily understandable content, which helped us reach millions of new visitors and foster better engagement with existing users. Across all, Kay showed his ability to be a great leader. Building effective teams and always willing to help others. He is a great communicator, giving straight-forward, constructive feedback, which the marketing team could quickly act on. I highly recommend Kay to anyone looking for an inspiring leader who is talented, experienced, and passionate about growth."
Current workplace
Kay E.'s current company
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5 roles · 11 years
Kay E. work experience
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Head Of Content Marketing
CoinMarketCap - the #1 Crypto Website in the World / 350+ Million MAU Overseeing content production and growth across: X - 6M Followers Instagram - 790k Followers YouTube - 400k Subscribers Highlights: • Led CoinMarketCap’s strategic rebranding, transforming the company from a data aggregator into a Web3 Media category leader. By developing a new brand voice and a data-centric content strategy, in collaboration with Binance's leadership team (CZ, He Yi)… Show more CoinMarketCap - the #1 Crypto Website in the World / 350+ Million MAU Overseeing content production and growth across: X - 6M Followers Instagram - 790k Followers YouTube - 400k Subscribers Highlights: • Led CoinMarketCap’s strategic rebranding, transforming the company from a data aggregator into a Web3 Media category leader. By developing a new brand voice and a data-centric content strategy, in collaboration with Binance's leadership team (CZ, He Yi). Which resulted in a 500% surge in daily content production and a 15% increase in CMC's global brand awareness.• Built and mentored a high-performing, 20+ person fully remote marketing team. While implementing effective OKRs, budgets, work policies, and performance metrics, which empowered team members to achieve a 90% success rate on quarterly growth targets. Read More: https://www.linkedin.com/pulse/coinmarketcaps-secret-team-kay-e--51itc/• Revitalized CMC's dormant YouTube channel, growing it from 3,000 to over 300,000 subscribers in 5 months. By implementing a data-driven content strategy focused on technical education and audience engagement, resulting in over 500 videos and 4.5 million views. Read More: https://www.linkedin.com/pulse/how-i-went-from-3000-300000-youtube-subscribers-5-months-kay-e--ncetc/• Achieved #1 video ranking on Google and YouTube for 20+ high-volume crypto keywords, including "What is a Rug Pull?", "What is a DAO?", "What are Fan Tokens?" Through a data driven SEO strategy, which began with a detailed SEO audit and gap analysis, followed by a content strategy prioritizing in-video SEO and long-tail keyword targeting. Resulting in CMC becoming a go-to educational resource in crypto. Show less
2022 - 2023
~1 yr
Head Of Video
2021 - 2022
~1 yr
Agency Director / Video Host
Creating high-quality, multichannel content and advertisement material, for a variety of hospitality clients
2019 - 2021
~2 yrs
Creative Director
Photo & Video Production
Created Photo and Video content for a variety of clients, B2C content marketing to B2B paid ad initiatives
2016 - 2019
~3 yrs
FAQ
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What company does Kay E. work for?
Kay E. works for Blum.
What is Kay E.'s role at Blum?
Kay E. is listed as Content Lead @ Blum 🏴 fmr. CoinMarketCap & Binance | Daily stories building a content machine for 80M users. Follow along at Blum.
Where is Kay E. based?
Kay E. is based in Dubai, United Arab Emirates while working with Blum.
What companies has Kay E. worked for?
Kay E. has worked for Blum, Coinmarketcap, Heybigmango (Hbm), and Photo & Video Production.
How can I contact Kay E.?
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