Huguette Franchesca Perdomo, Mba Email & Phone Number

San Juan, Puerto Rico

New York, New York, United States

Director of the Digital Account Management Team and Operations for an international company that provides private, white label, capacity support for SEO, PPC, Mobile, Digital Intelligence, Programming, Lead Generation, Social Media Services and more. I work with both end to end clients, advertising agencies and large marketing agencies located in US making sure their campaigns run smoothly and providing support for their continuous business success.• Continuously collaborate, oversee and develop the operational processes for a new line of business Alpha SEO. •Create trainings and train new staff in account management roles. •Coordinate marketing material for the new line of business including a monthly newsletter, promotional material, website, videos among others. •Manage high profile accounts with over 800 sub accounts monthly, with multiple levels of engagement in very dynamic and fast paced environments.• Continuously meet with clients at all levels, including executive level, to provide updates on our execution and operational health as well as future plans and projects.•Execute onboarding process for new partners.• Coordinate digital marketing strategies for direct clients that include media planning, media buying and SEO.• Analyze results and create customized reports for clients and management teams to drive conversations and decision making.• Work with clients to understand the data we provide and guide them with the execution of action plans.• Lead recurrent meetings with internal teams and leadership to discuss technology enhancements, account issues and overall client satisfaction.• Advise clients with changes required to their websites and coordinate with development teams to deliver on strategies.• Provide escalation support and coordinate with international support teams, leadership teams and customers’ teams to ensure proper prioritization and resolution SLAs are met.• Recommend and test dashboard technology enhancements.

San Juan, Puerto Rico, Puerto Rico

Digital marketing and advertising strategies, planning, buying, monitoring, reporting and optimizations. Media buying and planning on Facebook, Twitter, Adwords, and negotiations with other digital platforms for clients in various industries.

Puerto Rico

In charge of media planning and buying for digital campaigns focused on US publishers.Monitor and work on optimizations on a daily, weekly and monthly basis. Manage budgetand IO’s with contracted publishers. Participate on client meetings to present mediaplans, progress results and optimization plans. Troubleshoot tagging with programmingteam. Collaborate with creative and strategic teams on successful campaign planning.Traffic Ads, monitor delivery and performance.

Puerto Rico

Manager of over 7 local and remote Digital Project Managers. Conduct and supervise Digital Market/Advertising Research projects in the data collection and tracking department. Analyze media plans and provide feasibility for the projects. Traffic tags for recruitment and tracking, and monitor campaign activity for effective studies and clean sampling. Identify any issues early and take proactive steps to rectify.Training and coaching of new employees. Establish relationships with Publishers in order to track the online campaigns and conduct the research surveys. Provide status reports to client & management on a weekly basis or when required. Hire and train personnel.

Puerto Rico

Manager of 4 or more local Digital Project Managers. Conduct and supervise Digital Market/Advertising Research projects in the data collection and tracking department. Analyze media plans and provide feasibility for the projects. Traffic tags for recruitment and tracking, and monitor campaign activity for effective studies and clean sampling. Identify any issues early and take proactive steps to rectify.Training and coaching of new employees. Establish relationships with Publishers in order to track the online campaigns and conduct research surveys. Provide status reports to client & management on a weekly basis or when required. Hire and train personnel.

* Autonomously scope and manage digital advertising research projects for successful completion.* Provide Quality Assurance to all projects in implementation and fielding. * Work with the Account Management team in building relationships with clients that include big publisher companies, Advertising agency and direct clients.* Communicate effectively and maintain positive relationships with publishers, advertisers and clients.* Manage the implementation of digital survey data collection and brand awareness research studies for digital campaigns on web and mobile.* Conduct recruitment to ensure concurrency with evolving standards, and ensure adherence to established policy and procedures.* Work and monitor digital advertising/marketing campaigns and media planning investment and execution.* Identify any issues early and take proactive steps to rectify.* Provide status reports to client & management on a weekly basis or when required. Master pricing and report revenue on weekly basis.* Member of the Social Media Task Force working on building the company's social media presence and community.

Safecount is the industry’s most accessed platform for digital ad exposure indication and live web survey sampling – performed with 100% consumer transparency. My job is to autonomously manage projects for successful completion and generate revenue through the successful execution of research studies.

Assist General Manager in all duties including: Recruiting, training and evaluating personnel, office administration, accounts payables, payroll and invoicing. Manage inventory and budget for purchasing of materials.Contact and negotiate with vendors and suppliers.Scheduling and management of residential construction projects. Track and supervise sales and closings. Plan marketing for new residential projects.Plan, Approve and execute marketing and advertising strategies. Coordinate Public Relations. Plan open houses, conventions and other promotional activities. Marketing research for detecting possible target market and analysis of competitors.Working with the continuous success of the different products the company offers and plans to develop, maintaining customers and suppliers relations.

Small Business OwnerCreate marketing plans and strategies for the company's success. Develop strong relationships, prepare proposals and sign contracts.Continuous customer service and customer service manager. Maintain long term customer relations and ensure customer satisfaction.Personnel Supervision Prepare payroll, purchase orders, pay bills.Recruit office and technical personnel. Also, worked in motivating sales team.Prepare schedules and track performance, quality and progress

Master Degree, Business Administration And Marketing

Graduated with 3.5 GPA. Completed my capstone with a Marketing Business Plan for my own company.

Ba, Advertising And Public Relations

Activities and Societies: APRU- Activities CoordinatorBA in Communications. Major in Advertising and Public Relations. Member of APRU.

High School Diploma