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Accountable for digital customer experience and strategic digital sales activities ensuring effective and coherent customer experience.

Assisting clients to develop and maintain digital campaigns to increase sales and awareness. Generate and develop innovative ideas to promote clients brands and products.

Responsible for all daily business activities, improving overall business functions, managing budgets, developing strategic plans and overseeing product development.

Responsible for Siminn (Iceland Telecom) shops and reseller program. Managing all retail activities and relations with vendors and handset manufactures like Samsung, Sony Ericsson, HTC, LG and Nokia. Accountable for evaluation and selection of handsets and other mobile devices to include in market offers. Strategic sales planning and execution of sales activities. Managing store managers and sales force of 45 employees.

Business development activities with partners and Siminn sister companies in UK and Denmark. General market assessments and post M&A planning. Combining resources from all companies in various projects aiming at moving solutions from Siminn Iceland to sister companies in Denmark and UK

Accountable for post-paid services on consumer market. Main responsibilities include product management and development. Responsible and overseeing the whole value chain, form idea to market.