Hiba 👋 Amin's Location
Calgary, Alberta, Canada, Canada
Hiba 👋 Amin's Contact Details
Hiba 👋 Amin work email
- Valid
- Valid
- Valid
Hiba 👋 Amin personal email
n/a
Hiba 👋 Amin phone numbers
About Hiba 👋 Amin
Experienced marketing professional with a proven track record of driving business results through conversion-driven marketing campaigns, sales and marketing alignment, and demand generation initiatives.
Hiba 👋 Amin's Current Company Details
Creative Little Planet
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Co-Founder
Calgary, AB, CA
- Website:
- creativelittleplanet.com
- Employees:
- 3
Hiba 👋 Amin Work Experience Details
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Co-FounderCreative Little PlanetCalgary, Ab, Ca
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FounderSandia Consulting Feb 2023 - PresentWorking with incredible companies like Growclass, Superside, Polly, YouCanBookMe, Vitally, and more!Services include content strategy, editing, writing, consulting, and even more content strategy. -
Fractional MarketerGrowclass Feb 2024 - PresentToronto, Ontario, Ca -
Fractional MarketerYoucanbookme Nov 2023 - PresentBedford, Uk, Gb -
Fractional MarketerPolly Dec 2023 - Nov 2024Seattle, Wa, Us -
Head Of Content (6 Month Contract)Copy.Ai Feb 2023 - Aug 2023Distributed Team, Us -
Senior Marketing ManagerTestbox Mar 2022 - Dec 2022San Francisco, California, Us- Joined as the first marketing hire- Launched a new website and led the company's rebrand, enabling us to clean up website architecture and increase DA from 25 to 44, 2X organic traffic and 7X total keywords in 8 months- Strategized and executed GTM efforts for our second category launch resulting in 700+ upvotes and #2 spot on Product Hunt, 300 people signed up for launch waitlist, and 100% spike in weekly qualified signups post-launch- Supported and executed on two conference sponsorships- Built and led the hiring process for incoming marketing hires -
Senior Marketing ManagerHypercontext Jan 2021 - Feb 2022San Francisco, Us- Built an inbound engine that drove 400-600 organizations to sign up for Hypercontext every week (on average ~450/week, prior year averages were ~200 companies/week)- Launched a full rebrand (from Soapbox HQ to Hypercontext) and successful domain change that recouped domain authority within 2 weeks- Ran a 10-hour leadership summit including 23 speakers, hundreds of attendees, and hours of reusable content in the span of 1 week (from idea to launch)- Built and managed 2 open sourced libraries that drove over 30% of weekly signups- Built end-to-end hiring process for marketing, hired and coached 1 individual who was on track to hit a promotion and title change within their first year (I left before their 1-year mark) -
Marketing ManagerHypercontext Jul 2020 - Jan 2021San Francisco, UsOperating as a marketing team of one since April, 2020. -Established 15+ marketing partnerships with companies including Trello, BambooHR, G2, Bonusly and more-Cut weekly CAC from Q1 by 51% in Q2 and Q3 // weekly blended CAC from Q1 by 79% in Q2 and Q3-Increased 1-10 ranked keywords by 125% from June 2019 to July 2020-Built a newsletter list of 70K+ subscribers-Doubled MRR in 3 months
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Content Marketing ManagerHypercontext Jun 2019 - Jul 2020San Francisco, Us-Responsible for all content creation, from research to promotion-120% MOM organic traffic increase over the first 8 months-81% MOM increase across all earned channels over the first 8 months-Increased weekly Soapbox signups (MQLs) from Q4 2019 to Q1 2020 by 318%-Secured spots in tier 1 and 2 publications (including HBR, Business Insider, etc)**Launched The Manager Meetup, a quarterly Toronto-based meetup for people leaders-Brought together awesome people leaders to discuss topics like awkward conversations, managing up and more-Sold out all events (87% attendance rate on average)-Built an amazing community for people leaders in the city
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Marketing SpecialistChefhero Jul 2018 - Jun 2019Toronto, Ontario, Ca•104% increase in organic traffic in 6 months (organic making up 20% of all inbound traffic and number one traffic source for the website)•Created and launched The Ultimate Guide to Running a Restaurant (attached), which gained 10,000+ views and 105 downloads in 1.5 months•Lead a remote team of 9 writers, designers, project managers and SEO experts to create high-traffic, value driven blog content and lead converting resources•Conducted 10+ customer interviews and created video and blog content, helping to retain customers, build trust with prospects and gain a deeper understanding of our personas•Developed sales enablement material including 10+ pitch decks that helped close an estimated 4.5 million yearly GMV customer, case studies, one-pagers, and churn-focused sales cadences •Increased monthly social traffic by 409% since starting in July 2018 from 597 to 3040 monthly sessions -
Marketing CoordinatorLimelight Platform Jul 2017 - Jul 2018Toronto, Ontario, CaResponsibilities include: •Scoping, coordinating and leading webinars•Securing industry leaders as speakers and content contributors to provide high value + educational content to our target audiences + accounts (Including XM leaders & practitioners from BMW, The Boston Consulting Group, LoyaltyOne, Sun Life, IMG Live and more)•Spearheading ABM efforts•Email marketing•Social media•Supporting content creation efforts•Graphic design -
Marketing AssociateVeriday Jan 2016 - Aug 2016Mississauga, On, Ca•Collected and analyzed data to create a social media strategy for 2016•Planned and implemented social media calendar for Twitter, Facebook and LinkedIn •Lead company presentations on marketing strategy and LinkedIn optimization•Focused on content marketing •Topics ranged from intranet/extranet technology, employee engagement and digital marketing•Continuously promoted employee engagement on all digital platforms•Created product marketing comparative analysis for Veriday's flagship product: Digital Agent -
Communications CoordinatorThe Institute For Quantum Computing Sep 2014 - Dec 2014Waterloo, Ontario, CaThe Institute for Quantum Computing (IQC) is a scientific research institute at the University of Waterloo. The research happening at IQC harnesses the quantum laws of nature in order to develop powerful new technologies and drive future economies.Working at IQC was a very educational and gratifying experience. Working in the Communications department I: •Conducted market research through social media analytics •Compared our social media activity to our direct competitors •Provided potential solutions to improve our online presence •Suggested different projects and initiatives to increase audience breadth•Simplified quantum theories and methods for a public audience•Lead internal communications throughout the institute•Published 2 articles related to the 2014 ETSI Quantum-Safe Workshop -
Recruitment, Communications, And Multi-Media AssociateDean Of Math Office Jan 2014 - Apr 2014Waterloo, Ontario, CaWorking with the Faculty of Mathematics - Recruitment and Outreach Office at the University of Waterloo was a fantastic experience. This was my first co-op job during my studies at UWaterloo. In this role I: •Co-ordinated the 2014 Mathematics March Open House for 800 prospective students •Recruited and managed 140 faculty, staff and student volunteers •Designed marketing posters/informational flyers •Followed strict policies and UWaterloo brand guidelines•Directed and edited a promotional video to encompass and promote UWaterloo Mathematics student life •Ensured client needs were met prior to starting the creative process•Maintained consistency throughout UWaterloo Mathematics webpage (Drupal system)•Interviewed various students, gathered important information, and created student profiles for the UWaterloo Mathematics page
Hiba 👋 Amin Skills
Teamwork
Public Speaking
Customer Service
Time Management
Social Media
Microsoft Office
Event Planning
Microsoft Word
Powerpoint
Leadership
Research
Digital Marketing
Photoshop
Marketing
Interpersonal Communication
Written Communication
Marketing Strategy
Microsoft Powerpoint
Reliability
Content Marketing
English
Windows
Empathy
Hiba 👋 Amin Education Details
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GrowclassGrowth Marketing -
University Of WaterlooSpeech Communication Major
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BrainstationDigital Marketing
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Universidad Carlos Iii De MadridInternational Exchange
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John Fraser Secondary School
Frequently Asked Questions about Hiba 👋 Amin
What company does Hiba 👋 Amin work for?
Hiba 👋 Amin works for Creative Little Planet
What is Hiba 👋 Amin's role at the current company?
Hiba 👋 Amin's current role is Co-Founder.
What is Hiba 👋 Amin's email address?
Hiba 👋 Amin's email address is hi****@****copy.ai
What is Hiba 👋 Amin's direct phone number?
Hiba 👋 Amin's direct phone number is (877) 888*****
What schools did Hiba 👋 Amin attend?
Hiba 👋 Amin attended Growclass, University Of Waterloo, Brainstation, Universidad Carlos Iii De Madrid, John Fraser Secondary School.
What are some of Hiba 👋 Amin's interests?
Hiba 👋 Amin has interest in Education, Science And Technology, Disaster And Humanitarian Relief, Animal Welfare, Arts And Culture.
What skills is Hiba 👋 Amin known for?
Hiba 👋 Amin has skills like Teamwork, Public Speaking, Customer Service, Time Management, Social Media, Microsoft Office, Event Planning, Microsoft Word, Powerpoint, Leadership, Research, Digital Marketing.
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