Justin Hicks Email & Phone Number

Calhoun, Georgia, United States

Dalton, Georgia, United States

Lead and direct the product and creative marketing teams for all commercial brands, overseeing the development of sales tools, marketing collateral, samples and product merchandising.Develop and execute multi-channel go-to-market campaigns for 40+ commercial brand/product launches annually, collaborating with cross-functional teams and external vendors.Strategically guide creative marketing initiatives across diverse platforms, encompassing print, digital, multimedia, and showroom channels, to effectively convey brand identity and product value.Collaborate with cross-functional teams on development of tradeshow content and experiences to enhance brand presence and engagement.Create and implement annual strategic marketing plans, including budget and resource management.

Dalton, Georgia, United States

Initiated and implemented new project management strategies, including tiered budget controls, to maximize workload efficiency, reduce project timelines by up to 15%, allocate funds effectively for product launches with a higher ROI, and reduce costs by 20%.Created an internal Product Overview & Positioning (PoP) guide for product launches, effectively educating the sales force on key selling features for new products.Continuously developed and executed strategies for channel and segment product marketing campaigns, targeting specified A&D, National Account/End-Users, and Dealers.

New York, Ny

Oversaw all aspects of Mohawk Group Showrooms, including operations, branding, long-term strategy, and budget planning.Provided leadership and guidance to staff and local Sales teams for well-organized daily showroom operations.Managed showroom samples operations.Developed and maintained the Showroom Training Program for new hires and facilitated ongoing staff education through classes, seminars, and similar methods.Project managed new showroom installations and updates while ensuring alignment with Mohawk Group's design and brand vision.Compiled showroom utilization and budget metrics for executive leadership.

New York, Ny

Successfully extended our Dallas showroom success to effectively launch and manage Mohawk Group's flagship showroom in NYC.Project managed the multi-million dollar endeavor, encompassing design, brand implementation, construction, and day-to-day operations. Attained WELL Platinum and LEED Gold certifications for the new flagship showroom through a combination of internal efforts and external consultant collaboration.Established an internal team dedicated to delivering a world-class client experience.

Dallas, Tx

Acted as the showroom's brand ambassador, representing Mohawk Group to the local design community, sales staff, and all visitors.Fostered positive client relationships, working to achieve sales objectives for all commercial brand product categories.Managed and maintained the showroom, ensuring its image and services were aligned with the needs of the A&D community and sales staff. Supported day-to-day activities, special events, and sales initiatives.

Tallahassee, Florida

Managed $5M+ annual department sales and led a team of 20 employees, with positive growth each year.Implemented best practices for merchandising, driving storewide margin improvement and optimizing inventory performance.

Master Of Business Administration - Mba, Business Administration And Management, General

B.S., Real Estate, Urban & Regional Planning

Activities and Societies: Real Estate Society, Alpha Kappa Psi, Phi Eta Sigma, Florida PIRG